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‘Beer spa’ with healing qualities opens in Iceland #Iceland
12 Jun 2017 . BY Tom Walker
The beer spa also features outdoor hot tubs with views over to the sea /
The beer spa also features outdoor hot tubs with views over to the sea
A “beer spa” has opened in Árskógssandur village, Northern Iceland.

Owned and operated by the Kaldi Brewery, the Bjórböðin spa offers members of the public the opportunity to take a bath in beer – or rather, a mixture of warm beer, water, yeast and hops – which is said to have a number of healing qualities.

“Bathing in young beer and live beer yeast, without showering it off until some hours later, has an extremely powerful effect on the body and skin,” a spokesperson for the spa said.

“This treatment is both cleansing for the skin and has a very positive effect on health.”

The spa features seven bathtubs made from natural hardwood and, while the bathing beer isn’t drinkable, each tub is fitted with a private beer draught – accessible for those over 20 years of age.

Following the 25-minute beer bath (each visit has an allotted time), guests can enjoy a further 25-minute session in a relaxation room, fitted with a fully-licensed bar.

The spa is housed in a 400sq m (4,306sq ft) lodge, which also features a 75-seat restaurant.

A spokesperson for Kaldi Brewery said: “We have seven tubs and each is available for one or two people at a time – so can have about 14 people each hour. There is no age limit for the beer bath because the bathwater is undrinkable, but those 16 years old and younger need to be accompanied with adults. We also have two outside hot tubs (with normal water) which take 8-10 people each.”

The opening of the spa is part of Kaldi Brewery’s strategy of diversifying its business.

Its beers are among the most popular in Iceland and the company is looking to build on the popularity by attracting beer-related tourism to its home in Árskógssandur.
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Elemis’ first standalone store to open in London’s Covent Garden
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Myndstream teases new breathwork series in collaboration with Grammy Award winner Peter Kater
Freddie Moross, founder of wellness music provider Myndstream, has announced plans to launch Spiritus – a brand new breathwork series by Grammy Award-winning musician and composer Peter Kater – onto the company’s music streaming service, The Stream.
Full Balance reveals all-natural reflexology board
Austrian-based Full Balance has created a Big Foot massage board for communal spa areas which guests stand on to "closely mimic the experience of professional reflexology treatments".
Scottish spa industry to gather at first-ever Spa Life Scotland event
Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April.
We Work Well organises annual pre-ISPA charity hike in Scottsdale
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
MyEquilibria combines art and outdoor exercise
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French spa brand Sothys has developed the Sun Range to protect the skin against sun damage.
Bioline Jatò unveils revamped Primaluce Exfo&White line and facial
Bioline Jatò has reformulated its Primaluce Exfo&White skincare line, 30 years after it first launched.
Gaia Skincare expands presence in UK and Europe with four new spa accounts
Spa and wellness brand, Gaia Skincare, has announced it’s collaborating with another four spa partners in the UK and Europe.
Immunocologie strikes up partnership with Satteva Wellness Group
NYC-based lifestyle, spa and skin science brand Immunocologie Skincare has embarked on a strategic collaboration with Satteva Wellness Group, marking its foray into the Latin American market.
Myndstream partners with SleepScore Labs to reveal hidden power of spa treatments in improving sleep
Global wellness music provider Myndstream has released the second episode of its new educational content series Mastermynds, in partnership with Universal Companies.
Art of Cryo's 12-person cryochamber breaks four world records
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PRODUCT NEWS
‘Beer spa’ with healing qualities opens in Iceland #Iceland
12 Jun 2017 . BY Tom Walker
The beer spa also features outdoor hot tubs with views over to the sea
A “beer spa” has opened in Árskógssandur village, Northern Iceland.

Owned and operated by the Kaldi Brewery, the Bjórböðin spa offers members of the public the opportunity to take a bath in beer – or rather, a mixture of warm beer, water, yeast and hops – which is said to have a number of healing qualities.

“Bathing in young beer and live beer yeast, without showering it off until some hours later, has an extremely powerful effect on the body and skin,” a spokesperson for the spa said.

“This treatment is both cleansing for the skin and has a very positive effect on health.”

The spa features seven bathtubs made from natural hardwood and, while the bathing beer isn’t drinkable, each tub is fitted with a private beer draught – accessible for those over 20 years of age.

Following the 25-minute beer bath (each visit has an allotted time), guests can enjoy a further 25-minute session in a relaxation room, fitted with a fully-licensed bar.

The spa is housed in a 400sq m (4,306sq ft) lodge, which also features a 75-seat restaurant.

A spokesperson for Kaldi Brewery said: “We have seven tubs and each is available for one or two people at a time – so can have about 14 people each hour. There is no age limit for the beer bath because the bathwater is undrinkable, but those 16 years old and younger need to be accompanied with adults. We also have two outside hot tubs (with normal water) which take 8-10 people each.”

The opening of the spa is part of Kaldi Brewery’s strategy of diversifying its business.

Its beers are among the most popular in Iceland and the company is looking to build on the popularity by attracting beer-related tourism to its home in Árskógssandur.
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PRODUCT NEWS
Elemis’ first standalone store to open in London’s Covent Garden
British spa and skincare giant Elemis is making a grand entrance into London's retail scene, handpicking Covent Garden's Seven Dials for its inaugural standalone store.
Myndstream teases new breathwork series in collaboration with Grammy Award winner Peter Kater
Freddie Moross, founder of wellness music provider Myndstream, has announced plans to launch Spiritus – a brand new breathwork series by Grammy Award-winning musician and composer Peter Kater – onto the company’s music streaming service, The Stream.
Full Balance reveals all-natural reflexology board
Austrian-based Full Balance has created a Big Foot massage board for communal spa areas which guests stand on to "closely mimic the experience of professional reflexology treatments".
Scottish spa industry to gather at first-ever Spa Life Scotland event
Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April.
We Work Well organises annual pre-ISPA charity hike in Scottsdale
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
MyEquilibria combines art and outdoor exercise
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Sothys launches pro-ageing Sun Range
French spa brand Sothys has developed the Sun Range to protect the skin against sun damage.
Bioline Jatò unveils revamped Primaluce Exfo&White line and facial
Bioline Jatò has reformulated its Primaluce Exfo&White skincare line, 30 years after it first launched.
Gaia Skincare expands presence in UK and Europe with four new spa accounts
Spa and wellness brand, Gaia Skincare, has announced it’s collaborating with another four spa partners in the UK and Europe.
Immunocologie strikes up partnership with Satteva Wellness Group
NYC-based lifestyle, spa and skin science brand Immunocologie Skincare has embarked on a strategic collaboration with Satteva Wellness Group, marking its foray into the Latin American market.
Myndstream partners with SleepScore Labs to reveal hidden power of spa treatments in improving sleep
Global wellness music provider Myndstream has released the second episode of its new educational content series Mastermynds, in partnership with Universal Companies.
Book4Time unveils enhanced day and resort pass functionality
Book4Time has announced the launch of Day & Resort Passes on its award-winning platform to help hotels and resorts drive staycation business.
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COMPANY PROFILES
Evolution-U Spa Academy

Evolution-U was founded in 2009 by Neil Orvay, a former investment banker and spa owner, to delive [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-25 Apr 2024

ISPA Conference 2024

Phoenix Convention Center, Phoenix, United States
28-30 Apr 2024

Spa Life Scotland

Radisson Blu Hotel, Glasgow,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

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