Yes! Send me the FREE digital editions of Spa Business and Spa Business insider magazines and the FREE weekly Spa Business and Spa Business insider ezines and breaking news alerts!
Christie Brinkley heads up new Beverly Hills City of ‘Wellth’ campaign
13 Jun 2017 . BY Jane Kitchen
Supermodel Christie Brinkley will work to highlight the concept and what makes Beverly Hills the ‘City of Wellth.’
It’s always been the playground of the rich and famous, but Beverly Hills, California now is focusing on a new kind of ‘wellth’ – that of health and wellness.
The Beverly Hills Conference & Visitors Bureau has launched a the campaign: ‘Beverly Hills: City of Wellth,’ which brings together leading industry experts for a season of wellness and mindfulness activities.
Supermodel Christie Brinkley, a vegetarian since age 14, has been named Wellth ambassador, and will work alongside mindbodygreen founder Jason Wachob – who coined the term ‘wellth’ in a book by the same name – to highlight the concept and what makes Beverly Hills the ‘City of Wellth.’
Hotels across the city are getting involved with ‘Wellth’ room and spa packages, including The Beverly Hills Hotel, The Beverly Hilton, Beverly Wilshire, Luxe Rodeo Drive Hotel, Montage Beverly Hills, The Peninsula Beverly Hills,Sixty Beverly Hills, Viceroy L’Ermitage Beverly Hills and the newly opened Waldorf Astoria Beverly Hills.
‘Wellthy’ meals are also available at a number of restaurants in the city, showcasing specials that fall under one or more criteria of locally sourced, plant-based, vegan, paleo or using meat that is grass-fed or hormone-free.
Travellers will also be able to find out their ‘902IQ’ (a play on the area’s post code) through a fun online quiz, where they can check their ‘wellthy’ lifestyle score and learn how to improve it through different experiences in Beverly Hills.
The campaign includes focusing on pillars of ‘wellth,’ including Move, Eat, Restore, show Gratitude and explore Experiences. Pillar representatives include Caley Alyssa (Move), founder of Alo Yoga; plant-based chef and best-selling author Matthew Kenney (Eat); Feng Shui expert Dana Claudat (Restore); Bodyism founder James Duigan (Gratitude); and meditation teacher Charlie Knoles (Explore).
Freddie Moross, founder of wellness music provider Myndstream, has announced plans to launch
Spiritus – a brand new breathwork series by Grammy Award-winning musician and composer Peter
Kater – onto the company’s music streaming service, The Stream.
Austrian-based Full Balance has created a Big Foot massage board for communal spa areas which
guests stand on to "closely mimic the experience of professional reflexology treatments".
Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland
Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April.
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join
their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and
founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
NYC-based lifestyle, spa and skin science brand Immunocologie Skincare has embarked on a
strategic collaboration with Satteva Wellness Group, marking its foray into the Latin
American market.
Global wellness music provider Myndstream has released the second episode of its new
educational content series Mastermynds, in partnership with Universal Companies.
Cryotherapy supplier Art of Cryo has created a new 12-person walkthrough cryotherapy chamber
at Cryo Center Coolzone Madeira, claimed to be the largest cold therapy treatment experience
in the world.
A key player in the wellness industry since 1954, Yon-Ka Paris has dedicated its expertise to
developing exceptional, naturally rejuvenating and high-performance products which suit
modern lifestyles.
Christie Brinkley heads up new Beverly Hills City of ‘Wellth’ campaign
13 Jun 2017 . BY Jane Kitchen
Supermodel Christie Brinkley will work to highlight the concept and what makes Beverly Hills the ‘City of Wellth.’
It’s always been the playground of the rich and famous, but Beverly Hills, California now is focusing on a new kind of ‘wellth’ – that of health and wellness.
The Beverly Hills Conference & Visitors Bureau has launched a the campaign: ‘Beverly Hills: City of Wellth,’ which brings together leading industry experts for a season of wellness and mindfulness activities.
Supermodel Christie Brinkley, a vegetarian since age 14, has been named Wellth ambassador, and will work alongside mindbodygreen founder Jason Wachob – who coined the term ‘wellth’ in a book by the same name – to highlight the concept and what makes Beverly Hills the ‘City of Wellth.’
Hotels across the city are getting involved with ‘Wellth’ room and spa packages, including The Beverly Hills Hotel, The Beverly Hilton, Beverly Wilshire, Luxe Rodeo Drive Hotel, Montage Beverly Hills, The Peninsula Beverly Hills,Sixty Beverly Hills, Viceroy L’Ermitage Beverly Hills and the newly opened Waldorf Astoria Beverly Hills.
‘Wellthy’ meals are also available at a number of restaurants in the city, showcasing specials that fall under one or more criteria of locally sourced, plant-based, vegan, paleo or using meat that is grass-fed or hormone-free.
Travellers will also be able to find out their ‘902IQ’ (a play on the area’s post code) through a fun online quiz, where they can check their ‘wellthy’ lifestyle score and learn how to improve it through different experiences in Beverly Hills.
The campaign includes focusing on pillars of ‘wellth,’ including Move, Eat, Restore, show Gratitude and explore Experiences. Pillar representatives include Caley Alyssa (Move), founder of Alo Yoga; plant-based chef and best-selling author Matthew Kenney (Eat); Feng Shui expert Dana Claudat (Restore); Bodyism founder James Duigan (Gratitude); and meditation teacher Charlie Knoles (Explore).
If you would like to get each issue of Spa Business and Spa Business insider magazines sent direct to you for FREE, plus the weekly Spa Business and Spa Business insider ezines, sign up now!
Freddie Moross, founder of wellness music provider Myndstream, has announced plans to launch
Spiritus – a brand new breathwork series by Grammy Award-winning musician and composer Peter
Kater – onto the company’s music streaming service, The Stream.
Austrian-based Full Balance has created a Big Foot massage board for communal spa areas which
guests stand on to "closely mimic the experience of professional reflexology treatments".
Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland
Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April.
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join
their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and
founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
NYC-based lifestyle, spa and skin science brand Immunocologie Skincare has embarked on a
strategic collaboration with Satteva Wellness Group, marking its foray into the Latin
American market.
Global wellness music provider Myndstream has released the second episode of its new
educational content series Mastermynds, in partnership with Universal Companies.
