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PRODUCT NEWS
Massage Envy unveils plan to improve customer safety after sexual assault allegations
07 Dec 2017 . BY Jane Kitchen
Massage Envy has launched a six-step plan to improve customer safety at its franchises / Massage Envy
Massage Envy has launched a six-step plan to improve customer safety at its franchises / Massage Envy
US franchisor Massage Envy has launched a plan called ‘A Commitment to Safety’ in the wake of allegations of sexual assaults at its spas.

The plan includes a partnership with an anti-sexual violence organisation and clearer steps for responding to sexual assault claims.

The reports of sexual assaults – made public as part of an investigative report by online news outlet BuzzFeed – include allegations from more than 180 women who have filed lawsuits, police reports and state board complaints saying they were sexually assaulted at Massage Envy franchised spas. The story has been widely publicised by US media outlets.

Last week, Massage Envy CEO Joseph C Magnacca issued a public statement, saying he was “sickened and so disheartened by the stories that have recently been published about sexual misconduct at Massage Envy franchise locations".

“We have zero tolerance for this type of behaviour,” Magnacca said.

He said he wanted to speak directly to victims and victims’ rights groups, as well as sexual violence experts, before defining a plan. In the meantime, he directed each location to review therapists’ files to ensure they had passed a background check, reference checks and that their licensure and certification are up to date.

Now, Magnacca has revealed a six-step plan to be rolled out over the coming weeks at Massage Envy franchise locations to “drive additional, meaningful change”.

The company is mandating updated background screening for all therapists on an annual basis and launching a third-party 'Universal Background Check Screening'. It will also require that if a client makes an allegation of sexual assault, franchisees provide contact information for local law enforcement and offer a private room to make the call to police.

A list of third-party resources is being created to help franchisees in their investigations of sexual assault claims.

Massage Envy is also partnering with RAINN, an anti-sexual violence organisation that works to prevent sexual violence, help survivors and ensure perpetrators are brought to justice.

Experts from RAINN will begin an end-to-end review of Massage Envy’s policies and procedures, including reporting and investigation, and recommend changes.

The Massage Envy Safety Advisory Council has been formed, which Magnacca says will “help us develop, maintain and implement strong safety and support standards”. A dedicated corporate department will also lead the development and implementation of safety policies, supported by both RAINN and the advisory council.

“The safety and wellbeing of members and guests has been our mission from day one, and our commitment has never been stronger,” said Magnacca.






Magnacca said the company has 'zero tolerance for this type of behaviour' / Credit: Massage Envy
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
PRODUCT NEWS
Massage Envy unveils plan to improve customer safety after sexual assault allegations
07 Dec 2017 . BY Jane Kitchen
Massage Envy has launched a six-step plan to improve customer safety at its franchises / Massage Envy
US franchisor Massage Envy has launched a plan called ‘A Commitment to Safety’ in the wake of allegations of sexual assaults at its spas.

The plan includes a partnership with an anti-sexual violence organisation and clearer steps for responding to sexual assault claims.

The reports of sexual assaults – made public as part of an investigative report by online news outlet BuzzFeed – include allegations from more than 180 women who have filed lawsuits, police reports and state board complaints saying they were sexually assaulted at Massage Envy franchised spas. The story has been widely publicised by US media outlets.

Last week, Massage Envy CEO Joseph C Magnacca issued a public statement, saying he was “sickened and so disheartened by the stories that have recently been published about sexual misconduct at Massage Envy franchise locations".

“We have zero tolerance for this type of behaviour,” Magnacca said.

He said he wanted to speak directly to victims and victims’ rights groups, as well as sexual violence experts, before defining a plan. In the meantime, he directed each location to review therapists’ files to ensure they had passed a background check, reference checks and that their licensure and certification are up to date.

Now, Magnacca has revealed a six-step plan to be rolled out over the coming weeks at Massage Envy franchise locations to “drive additional, meaningful change”.

The company is mandating updated background screening for all therapists on an annual basis and launching a third-party 'Universal Background Check Screening'. It will also require that if a client makes an allegation of sexual assault, franchisees provide contact information for local law enforcement and offer a private room to make the call to police.

A list of third-party resources is being created to help franchisees in their investigations of sexual assault claims.

Massage Envy is also partnering with RAINN, an anti-sexual violence organisation that works to prevent sexual violence, help survivors and ensure perpetrators are brought to justice.

Experts from RAINN will begin an end-to-end review of Massage Envy’s policies and procedures, including reporting and investigation, and recommend changes.

The Massage Envy Safety Advisory Council has been formed, which Magnacca says will “help us develop, maintain and implement strong safety and support standards”. A dedicated corporate department will also lead the development and implementation of safety policies, supported by both RAINN and the advisory council.

“The safety and wellbeing of members and guests has been our mission from day one, and our commitment has never been stronger,” said Magnacca.

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Magnacca said the company has 'zero tolerance for this type of behaviour' / Credit: Massage Envy
PRODUCT NEWS
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Industry event organisation Spa Life is gearing up for the first-ever Spa Life Scotland Convention, due to be hosted at the Radisson Blu Hotel in Glasgow from 28-30 April.
We Work Well organises annual pre-ISPA charity hike in Scottsdale
We Work Well founders Monica Helmstetter and Lucy Hugo have called on ISPA members to join their annual SpasPushingLimits charity hike in Phoenix, Arizona, on 22 April.
MyEquilibria combines art and outdoor exercise
"We summarise what we do in two words – functional art," says Gian Luca Innocenzi, CEO and founder of MyEquilibria, which specialises in high-end outdoor exercise equipment.
Sothys launches pro-ageing Sun Range
French spa brand Sothys has developed the Sun Range to protect the skin against sun damage.
Bioline Jatò unveils revamped Primaluce Exfo&White line and facial
Bioline Jatò has reformulated its Primaluce Exfo&White skincare line, 30 years after it first launched.
Gaia Skincare expands presence in UK and Europe with four new spa accounts
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Immunocologie strikes up partnership with Satteva Wellness Group
NYC-based lifestyle, spa and skin science brand Immunocologie Skincare has embarked on a strategic collaboration with Satteva Wellness Group, marking its foray into the Latin American market.
Myndstream partners with SleepScore Labs to reveal hidden power of spa treatments in improving sleep
Global wellness music provider Myndstream has released the second episode of its new educational content series Mastermynds, in partnership with Universal Companies.
Book4Time unveils enhanced day and resort pass functionality
Book4Time has announced the launch of Day & Resort Passes on its award-winning platform to help hotels and resorts drive staycation business.
Phytomer unveils showerless Body Reflex scrub and wrap ritual
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Tel: +44 (0)1462 431385

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