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Spa Business - VOYA
26 May 2019 Spa Business: uniting the world of wellness
 
 
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Company profile
VOYA
Address:
Unit 2, IDA Cluster
Finisklin Business Park
Sligo
Ireland
Website:
Twitter: @VOYAbeauty
Linkedin: linkedin.com/company/voya-organic-beauty-from-the-sea
Facebook: facebook.com/VOYAorganicbeauty
 

Kira and Mark Walton

VOYA is a seaweed-based certified organic brand

Background
The VOYA story dates back over a century. Inspired by the 300-year-old tradition of Irish seaweed bathing, VOYA is now a global leader in the organic spa market. VOYA organic beauty was the brainchild of founders Mark and Kira Walton back in 2006. In the past 12 years, the Waltons have created a range of effective and luxurious organic seaweed treatments and products, all of which encapsulate the spirit and refreshing energy of the Wild Atlantic Way in Ireland.

Main products and services
VOYA offers a portfolio of over 25 wellbeing rituals, all of which can be tailored to suit each individual spa and its needs. Our luxury treatments are inspired by the ocean’s movements; they are designed to encapsulate a sense of calm and tranquillity.
VOYA provides a bespoke training programme for each of its clients. Knowledge is power, and instilling passion into our therapists is the key to VOYA’s success.
We support our accounts with personalised retail coaching and business management courses, along with marketing and PR support.
Partnership is paramount for us; our spas thrive through close working relationships that build into long-term and trusting ones.

USPs
VOYA is the world’s first seaweed-based certified organic brand. Certified organic by the Soil Association/COSMOS, everything VOYA does as a company is based on authenticity, integrity, respect for the planet, and for each other. The VOYA team love what we do, and we do it with passion, consistently every day. We create spa treatments with the therapist’s wellness in mind, fully supporting them to execute the highest standard. We provide our clients with all the necessary support systems to achieve success.

How many spas do you supply?
VOYA has more than 450 accounts and distributes to 39 countries across Europe, the US, the Middle East and the Far East.

Top clients
Jumeirah (Burj Al-Arab); Ritz Carlton; Mandarin Oriental; Woodhouse Day Spas; Queen Mary II; Canyon Ranch; Ashford Castle; The Ice House: The Well; Galgorm Resort & Spa and Emirates Airlines.

Future plans
In 2018, VOYA launched VOYA Man, a facial range targeting male spa guests. VOYA’S Mum to Be bodycare range added two treatment rituals and products to support guests through pregnancy and beyond. We’re working closely with our biochemists and dermatologists to constantly challenge the boundaries in organic skincare. We’re launching a Cancer Care training programme and a new Aroma Bath and Shower oil.

Who’s who?
Mark Walton, MD and co-founder; Kira WaIton, co-founder; Emma Roberts, head of sales and business development.

What the clients say
“Unrivalled training expertise, deeply therapeutic seaweed treatments and certified organic products combined makes working with this brand an unparalleled trustworthy and pleasurable experience.” –
Louise Nicholl, spa revenue manager, Galgorm Resort and Spa

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