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NEWS
IHG will expand Even Hotels – its wellness-focused chain – outside the US
POSTED 31 Jul 2017 . BY Tom Walker
The 200-bedroom Even Hotel Auckland will open in 2020
Intercontinental Hotels Group (IHG) will take its wellness-focused Even Hotels brand outside the US for the first time, after securing a contract to open a hotel in Auckland, New Zealand.

Like the existing four Even hotels in the US, the 200-bedroom Even Hotel Auckland will feature fresh, natural and modern design, bringing the “outdoors inside” and offering “playful and energising workspaces,” as well as dining and social areas.

Working in partnership with Sydney, Australia-based private investment firm Pro-invest Group, IHG is planning on developing a portfolio of Even Hotels across key Australian and New Zealand capital cities and economic hubs. Set to open in 2020, the Auckland property will be the first in Pro-Invest Group’s portfolio of 10-15 Even Hotels across the region.

The Even brand was launched by IHG 2012 after it identified a consumer trend toward holistic wellness – especially as it relates to travel.

The Even model is focused on four pillars of wellness: nutrition, fitness, overall wellbeing and productivity.

The brand offers design and technology elements to help guests maintain wellness, including “Athletic Studios” equipped with the latest fitness innovations, in-room exercise zones and relaxation areas.

Bedrooms have been fitted with high-tech lighting and bedding options – such as eucalyptus linens and colour-changing mood lights – as well as aromatherapy amenities, intended to encourage a good night’s sleep.

Dining options at all Even hotels are based on offering guests fresh and locally-sourced, organic foods.

“Increasingly, travellers are realigning their priorities to put wellbeing first in today’s over-scheduled and ‘always on’ culture,” a spokesperson for IHG said.

“As they endeavour to stick to good routines on the road, wellness travel has flourished, outpacing regular travel by 50 per cent and reflecting the need for travellers to recharge, refresh and rejuvenate themselves to maintain a healthy life balance.”

Jan Smits, IHG’s CEO for Asia, Middle East and Africa, said: “Some brands know what they’re made of; we know who we’re made for. Wellness travel is a global phenomenon and a $563bn industry today and, with Even Hotels, we have a created a brand that will deliver a local wellness experience to travellers for whom health and wellbeing is so important.

“I firmly believe that the Even Hotels brand will be a key driver in market share growth in New Zealand and Australia.“
RELATED STORIES
  Wellness brand Even Hotels plans further US expansion


Jason Moskal, vice president of lifestyle brands for the Intercontinental Hotel Group, discussed the future of wellness travel and outlined plans for IHG’s wellness brand, Even Hotels, during a podcast put on by Skift, a travel industry intelligence platform.
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UK sauna enthusiasts will converge at Galgorm Resort in Northern Ireland next week for the highly anticipated second annual UK Aufguss Championships.
Remedy Place to launch two new social wellness clubs annually as part of rollout strategy
Remedy Place, a US-based social wellness club brand, is poised for steady expansion in the coming years, with plans to open two new clubs annually moving forward.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
IHG will expand Even Hotels – its wellness-focused chain – outside the US
POSTED 31 Jul 2017 . BY Tom Walker
The 200-bedroom Even Hotel Auckland will open in 2020
Intercontinental Hotels Group (IHG) will take its wellness-focused Even Hotels brand outside the US for the first time, after securing a contract to open a hotel in Auckland, New Zealand.

Like the existing four Even hotels in the US, the 200-bedroom Even Hotel Auckland will feature fresh, natural and modern design, bringing the “outdoors inside” and offering “playful and energising workspaces,” as well as dining and social areas.

Working in partnership with Sydney, Australia-based private investment firm Pro-invest Group, IHG is planning on developing a portfolio of Even Hotels across key Australian and New Zealand capital cities and economic hubs. Set to open in 2020, the Auckland property will be the first in Pro-Invest Group’s portfolio of 10-15 Even Hotels across the region.

The Even brand was launched by IHG 2012 after it identified a consumer trend toward holistic wellness – especially as it relates to travel.

The Even model is focused on four pillars of wellness: nutrition, fitness, overall wellbeing and productivity.

The brand offers design and technology elements to help guests maintain wellness, including “Athletic Studios” equipped with the latest fitness innovations, in-room exercise zones and relaxation areas.

Bedrooms have been fitted with high-tech lighting and bedding options – such as eucalyptus linens and colour-changing mood lights – as well as aromatherapy amenities, intended to encourage a good night’s sleep.

Dining options at all Even hotels are based on offering guests fresh and locally-sourced, organic foods.

“Increasingly, travellers are realigning their priorities to put wellbeing first in today’s over-scheduled and ‘always on’ culture,” a spokesperson for IHG said.

“As they endeavour to stick to good routines on the road, wellness travel has flourished, outpacing regular travel by 50 per cent and reflecting the need for travellers to recharge, refresh and rejuvenate themselves to maintain a healthy life balance.”

Jan Smits, IHG’s CEO for Asia, Middle East and Africa, said: “Some brands know what they’re made of; we know who we’re made for. Wellness travel is a global phenomenon and a $563bn industry today and, with Even Hotels, we have a created a brand that will deliver a local wellness experience to travellers for whom health and wellbeing is so important.

“I firmly believe that the Even Hotels brand will be a key driver in market share growth in New Zealand and Australia.“
RELATED STORIES
Wellness brand Even Hotels plans further US expansion


Jason Moskal, vice president of lifestyle brands for the Intercontinental Hotel Group, discussed the future of wellness travel and outlined plans for IHG’s wellness brand, Even Hotels, during a podcast put on by Skift, a travel industry intelligence platform.
MORE NEWS
US named world’s largest wellness economy, reaching US$1.8 trillion valuation
The Global Wellness Institute (GWI) has released new data on the US’ wellness economy, valuing it at US$1.8 trillion.
Galgorm Resort gears up to host UK Aufguss Championships next week
UK sauna enthusiasts will converge at Galgorm Resort in Northern Ireland next week for the highly anticipated second annual UK Aufguss Championships.
Remedy Place to launch two new social wellness clubs annually as part of rollout strategy
Remedy Place, a US-based social wellness club brand, is poised for steady expansion in the coming years, with plans to open two new clubs annually moving forward.
Clinique La Prairie to operate health resort at Tri Vananda in Phuket
Swiss longevity brand Clinique La Prairie (CLP) has inked a deal with Montara Hospitality Group to operate a resort at Tri Vananda – a purpose-built wellness community in Phuket, Thailand.
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Discover how to prepare your spa or wellness facility for the influx of international guests and meet global standards as tourism in Saudi Arabia surges. [more...]

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It's safe to say that technology is transforming every sector, and the spa, wellness and beauty industries are no exception. [more...]
+ More featured suppliers  
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Comfort Zone

Comfort Zone’s comprehensive face and body range allows clients to experience memorable facials and [more...]
+ More profiles  
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+ More catalogues  

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+ More directory  
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22-24 Apr 2024

UK Aufguss Championships

Galgorm Resort, York,
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Phoenix Convention Center, Phoenix, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
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