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Background briefing
The company was founded in 1964 by Carmen
Vidal and remains owned by the Vidal family.
Main services
We offer a complete range of professional
skincare in-booth treatments and retail
products to satisfy all skin and therapists’
needs. Twenty-five product lines including
more than 500 references and 70 original spa
rituals in facial, body, spa and cosmeceutical
treatments, solar and men’s care products,
make-up and perfumes compose the entire
spectrum of Germaine de Capuccini.
Specifically designed for hotels, we offer
a collection of luxury amenities.
Additional services
Thanks to our worldwide presence, our spa
partners are able to increase the turnover
and profit of their spa and the satisfaction
and return of their customers. They can use
products that meet all the legal requirements
requested by their local health authorities, rely
on the supply of the products in their market
and receive marketing support with a clear
understanding of the idiosyncrasy of each
location. Our partners also enjoy customised
service, with spa menus adapted to the
location of each hotel and their spa customers
– including scrubs, Vichy services, wraps,
baths, ritualised massages and precious stones
– awarding customers with an extraordinary
experience that they will be willing to repeat.
As a professional brand, we offer training at
all levels and customised services, which are
crucial for the success of the spa.
Through our exclusive distribution network
we can offer continuous training support in
all our new treatments and how best to retail
our homecare products.
Unique selling points
R+D+i and quality have been the drivers of
Germaine de Capuccini’s manufacturing.
Always at the edge of innovation, we
launch more than 40 novelties per year and
constantly create seasonal promotional gift
sets. Germaine de Capuccini is certified
by the Integrated Management System
(4G1, including ISO 9001:2000 and ISO
14001). Production wise, we have voluntarily
been certified in Good Manufacturing
Practices (GMP), as requested by WHO to
the pharmaceutical industry. The company
also cares about the environment: our CO
Zero certificate recognises our commitment
to compensating for unavoidable CO
emissions. Germaine de Capuccini
categorically rejects animal testing. Organic
Ecocert-certified and paraben-free products
are available. Sophisticated design and
luxurious packaging play a major part in
our constant concern for retail success and
brand awareness. Logistic and profit wise, we
provide worldwide hotel chains with easy
solutions for their spas.
Top clients
We’re the globally preferred product partner
of Shine Spa for Sheraton worldwide. Other
partners we work with are: Four Seasons,
Buenos Aires; Rae’s on Watego’s, Australia;
Gran Melia Daios Cove, Greece; Conrad Resort
& Casino, Uruguay; The Spa at Trump, US;
Tabacon Grand Spa, Costa Rica; Banyan Tree,
Shanghai; and Club Med Trancoso, Brazil.
Where in the world?
We distribute to more than 500 spas in over
80 countries around the world, including
China, Brazil, Russia, Japan and Korea, as
well as emerging countries like India.
2011 trade shows
We attend all the relevant trade shows in
the countries where we are represented, in
addition to international shows such as
Cosmoprof Bologna, Cosmoprof Hong Kong,
ISPA and Beautyworld Dubai.
Who’s who?
Vanesa Juan Miguel, international director. |
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