As the wellness industry grows, nature (and all its facets) will become an increasingly valuable resource – and the savvy spas of today will take note of this for the future.
Nature’s healing power cannot be overestimated and while every part of the planet is now a tourist destination, people will seek out immersion in ‘deep nature’ that’s far from technological and industrial influences. In the same manner, expect to see consumers looking for ‘natural soundscapes’ with wellness rooms that offer true silence, free from the hum of industrial ‘noise’. There will also be a greater use of music as medicine – sound therapy devices, an emphasis on the benefits of singing and playing music with sounds of nature.
I also predict a rising demand for good quality water and air.
People are now realising their drinking and bathing water, even at spa and wellness locations, is often contaminated with heavy metals, pesticides, drugs and plastic. Soon we’ll see smartphone compatible water-test kits and new water harvesting, filtering and purification technologies
Air quality is vital for optimal health and as more people realise how deadly traffic pollution is, they’ll vacate cities to escape from toxic air. Expect to see new air filter technologies, indoor air quality meters and fitness/wellness centres highlighting air quality amongst their offerings.
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