Dominic Kuprecht

NOHrD, sister brand of WaterRower, has launched the NOHrD Bike after six years of development by NOHrD CEO and lead designer Dominik Kuprecht, who says he was driven by a mission to create an indoor cycle that fuses functionality with style.

Made from solid sustainable hardwood with a steel frame and wear-free braking technology, the bike boasts a number of high-tech features, including advanced planetary gear technology and an eddy brake current which ensure smooth and precise pedal action.

The bike is available in two options. The NOHrD Bike comes without a monitor to ensure the bike retains its minimalist appearance, instead it is equipped with Bluetooth sensors, which send workout data to the NOHrD Bike app so users can still track their performance, while the NOHrD Bike Pro features a 19-inch touch screen display offering a library of instructor-led classes and virtual rides.

Kuprecht said: “When developing a product, my priority is always to deliver a machine that gives the user a best in class workout experience, only then do we turn our attention to creating something that is also visually stunning.”

fitness-kit.net keyword: NOHRD

The NOHrD Bike is made from sustainable hardwood

Eric Blomberg

Eleiko, a Swedish weightlifting equipment specialist, has launched the Öppen Deadlift Bar, a deadlift bar that is designed to make weightlift training more accessible to everyone, regardless of ability.

The Öppen bar is a space-saving solution that is designed to make training more inclusive to a wide group of users. It rests on durable rubber feet that provide stable upright storage, as well as raise the ‘sleeves’ for unencumbered loading and unloading of bumpers and plates.

The company has also produced a training video highlighting some of the lifts achievable with the bar, including lunges, rows, tricep kickbacks, skull crushers, shoulder presses and camber squats.

Erik Blomberg, CEO of Eleiko, said: “Deadlifting is typically done by people who are into weightlifting, but we have designed a deadlift bar that makes it much more accessible.”

The launch of the Öppen Deadlift Bar is part of the Swedish group’s efforts to widen its market potential with products that make it easier to cater to the demand for weightlifting equipment in mainstream fitness clubs.

fitness-kit.net keyword: ELEIKO

The bar is designed to be accessible to all users

Christian Tullberg Poulsen

Airofit, a Denmark-based performance equipment company, has developed a respiratory trainer that it claims can boost athletic performance by up to eight per cent.

Also called Airofit, the trainer combines breathing apparatus with an app that enables users to track their training and progress. The breathing trainer, which users hold in their mouths via a mouthguard, measures breathing volume, strength and patterns during exercise, users can then access this data via the app.

It is designed to enable users to manually adjust the resistance to their required physical needs or preference, while the app offers a range of customisable breathing exercises, each offering different benefits to the user, that enables the user to choose the intensity and duration of their training.

The company claims that with regular use the Airofit trainer can increase lung capacity, improve respiratory strength, boost anaerobic tolerance enable athletes to perform at a higher level for longer.

In addition, it can improve breathing control, reduce stress, decrease recovery times and boost circulation.

Airofit CEO Christian Tullberg Poulsen says: “With Airofit, people can train their vital lung capacity, lung muscle and anaerobic tolerance. Thus, they can achieve better performance and have a better life. That is how we create better breathing in the world”

fitness-kit.net keyword: AIROFIT

Airofit measures breathing volume and strength

Stephanie Dobikova

Ascenti, an independent physiotherapy provider based in London, has launched a new app that is designed to make physiotherapy more accessible.

Called PhysioNow, the app is billed as a fully integrated digital care solution that gives users 24/7 access to expert advice through digital triage and offers virtual consultations and tailored exercise programmes from approved Ascenti clinicians.

The app also allows users to book physio appointments and plays host to a video library of guided exercise videos.

Users will also be able to view their rehabilitation programmes and track their progress and compliance.

PhysioNow is also integrated with Ascenti’s bespoke patient workflow system, which enables physios to track patient progress, prescribe video exercises and adjust prescriptions according to real-time feedback.

Stephanie Dobrikova, CEO of Ascenti, says: “In today’s healthcare industry we are seeing more and more technological advances that are transforming patient care – improving the clinicians and service users alike.”

“Our Digital Health Strategy has placed us at the forefront of these advancements and our mission is to keep bringing the very best digitally-enabled services to our patients and partners.”

fitness-kit.net keyword: ASCENTI

PhysioNow gives users 24/7 access to expert advice