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PROMOTION
IDEA® Health & Fitness Association partners with CoverMe Fitness to deliver real-world solutions for fitness professionals across the globe
10 Jul 2024
The agreement has been made to create more opportunities for fitness professionals / Shutterstock/Lucky Business
The agreement has been made to create more opportunities for fitness professionals / Shutterstock/Lucky Business
IDEA® Health & Fitness Association and CoverMe Fitness are proud to announce a strategic partnership to address some of the biggest challenges facing fitness professionals and the industry at large, which has launched at IDEA World Convention in the US this week.

Combining their extensive expertise and experience, the two organisations are set to revolutionise the global fitness sector by providing an effective solution to the industry’s perennial recruitment issues, enhancing opportunities for fitness professionals.

IDEA is the world’s leading organisation for fitness and wellness professionals; the original one-stop solution providing the education, resources, community and experiences fitness professionals need to succeed.

It’s also the creator of FitnessConnect®, which is the largest global directory of qualified/verified fitness professionals. As CEO and owner of IDEA, and recently appointed chair of World Active, a global organisation advancing the fitness industry, Amy Boone Thompson is dedicated to anticipating and meeting the needs of fitness professionals across the world.

She said: “For IDEA members, think of these added features as IDEA FitnessConnect 3.0. Through this partnership, not only will we continue to verify credentials and liability insurance, but we can now offer enhanced features to place your profile in front of the hiring clubs/managers in your community who are looking for talent with your exact expertise. Sub a class or audition for a role all by simply turning on your app.

“We believe our partnership with CoverMe offers a viable solution for both sides of the market. The CoverMe app connects educated, qualified and insured fitness professionals with local clubs and studios, enabling these professionals to advance their careers and boost their income. At the same time, clubs can ensure high-quality classes and sessions take place to provide an excellent member experience.”

The intuitive CoverMe app was developed by co-founders Rosanna Tucker and Beverlee Brinkworth, who have decades of hands-on operational experience owning and managing boutique venues to big-box brands.

Their deep understanding of industry-wide challenges, such as managing staff and ensuring compliance with insurance and certification requirements, inspired them to create a solution that saves time and reduces stress for fitness professionals, club owners and operators.

The app seamlessly connects fitness professionals, including group fitness instructors, personal trainers, yoga teachers, sports coaches and swim instructors, with venues. This connection allows fitness professionals to boost their profiles, expand their networks and increase their earnings. The integrated system ensures compliance, enhances communication and includes a rewards system to incentivise and retain fitness professionals.

“Think of CoverMe as your pocket full of fitness,” says Rosanna Tucker, CEO of CoverMe. “The app is your digital wallet, which stores your certificates and insurance, where you can manage your invoicing and enjoy partner discounts. Above all, this is your route to getting in front of the venues where you really want to work, so you can earn more money, when and where you want to,”

A game-changer for venues too, the app enables operators to manage their teams and scout for fresh talent by posting audition requests to local and relevant professionals.

Fitness professionals who join the CoverMe community also receive the recognition and reward they deserve by earning points and badges for engagement on the app. These unlock discounts and offers from well-known brands to enhance their careers.

IDEA also complements the fitness professional’s ongoing career by offering low-cost liability and health insurance, business tools and access to thousands of articles and online courses to provide an online learning experience, continuing education credits toward recertification and advanced speciality certificates to advance professionally.

The strategic alliance between IDEA Health & Fitness Association and CoverMe Fitness is poised to set a new standard in the fitness industry. By addressing the real-world challenges faced by fitness professionals and club owners and operators, this partnership creates an end-to-end solution and will enhance the careers of fitness professionals, ensuring better experiences for clubs and their members alike.

The CoverMe app, which is already used by operators in the UK including Virgin Active, Fitness First, Lift Brands and Serco, recently launched in Australia. It makes its US debut at 2024 IDEA World Convention, IDEA’s annual celebration designed to Inspire the World to Fitness®, which runs from 10-14 July, 2024 at the Los Angeles Convention Center.

IDEA members can download the free app at the CoverMe booth #718 in the West Hall, set up their profile and have a free professional photo taken. A US$1,000 prize for the best CoverMe profile will be available every day.
CoverMe





IDEA Health & Fitness Association and CoverMe Fitness have announced a strategic partnership / Credit: IDEA / CoverMe Fitness
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News   Products   Magazine   Subscribe
PROMOTION
IDEA® Health & Fitness Association partners with CoverMe Fitness to deliver real-world solutions for fitness professionals across the globe
10 Jul 2024
The agreement has been made to create more opportunities for fitness professionals / Shutterstock/Lucky Business
IDEA® Health & Fitness Association and CoverMe Fitness are proud to announce a strategic partnership to address some of the biggest challenges facing fitness professionals and the industry at large, which has launched at IDEA World Convention in the US this week.

Combining their extensive expertise and experience, the two organisations are set to revolutionise the global fitness sector by providing an effective solution to the industry’s perennial recruitment issues, enhancing opportunities for fitness professionals.

IDEA is the world’s leading organisation for fitness and wellness professionals; the original one-stop solution providing the education, resources, community and experiences fitness professionals need to succeed.

It’s also the creator of FitnessConnect®, which is the largest global directory of qualified/verified fitness professionals. As CEO and owner of IDEA, and recently appointed chair of World Active, a global organisation advancing the fitness industry, Amy Boone Thompson is dedicated to anticipating and meeting the needs of fitness professionals across the world.

She said: “For IDEA members, think of these added features as IDEA FitnessConnect 3.0. Through this partnership, not only will we continue to verify credentials and liability insurance, but we can now offer enhanced features to place your profile in front of the hiring clubs/managers in your community who are looking for talent with your exact expertise. Sub a class or audition for a role all by simply turning on your app.

“We believe our partnership with CoverMe offers a viable solution for both sides of the market. The CoverMe app connects educated, qualified and insured fitness professionals with local clubs and studios, enabling these professionals to advance their careers and boost their income. At the same time, clubs can ensure high-quality classes and sessions take place to provide an excellent member experience.”

The intuitive CoverMe app was developed by co-founders Rosanna Tucker and Beverlee Brinkworth, who have decades of hands-on operational experience owning and managing boutique venues to big-box brands.

Their deep understanding of industry-wide challenges, such as managing staff and ensuring compliance with insurance and certification requirements, inspired them to create a solution that saves time and reduces stress for fitness professionals, club owners and operators.

The app seamlessly connects fitness professionals, including group fitness instructors, personal trainers, yoga teachers, sports coaches and swim instructors, with venues. This connection allows fitness professionals to boost their profiles, expand their networks and increase their earnings. The integrated system ensures compliance, enhances communication and includes a rewards system to incentivise and retain fitness professionals.

“Think of CoverMe as your pocket full of fitness,” says Rosanna Tucker, CEO of CoverMe. “The app is your digital wallet, which stores your certificates and insurance, where you can manage your invoicing and enjoy partner discounts. Above all, this is your route to getting in front of the venues where you really want to work, so you can earn more money, when and where you want to,”

A game-changer for venues too, the app enables operators to manage their teams and scout for fresh talent by posting audition requests to local and relevant professionals.

Fitness professionals who join the CoverMe community also receive the recognition and reward they deserve by earning points and badges for engagement on the app. These unlock discounts and offers from well-known brands to enhance their careers.

IDEA also complements the fitness professional’s ongoing career by offering low-cost liability and health insurance, business tools and access to thousands of articles and online courses to provide an online learning experience, continuing education credits toward recertification and advanced speciality certificates to advance professionally.

The strategic alliance between IDEA Health & Fitness Association and CoverMe Fitness is poised to set a new standard in the fitness industry. By addressing the real-world challenges faced by fitness professionals and club owners and operators, this partnership creates an end-to-end solution and will enhance the careers of fitness professionals, ensuring better experiences for clubs and their members alike.

The CoverMe app, which is already used by operators in the UK including Virgin Active, Fitness First, Lift Brands and Serco, recently launched in Australia. It makes its US debut at 2024 IDEA World Convention, IDEA’s annual celebration designed to Inspire the World to Fitness®, which runs from 10-14 July, 2024 at the Los Angeles Convention Center.

IDEA members can download the free app at the CoverMe booth #718 in the West Hall, set up their profile and have a free professional photo taken. A US$1,000 prize for the best CoverMe profile will be available every day.
If you would like to get each issue of Spa Business and Spa Business insider magazines sent direct to you for FREE, plus the weekly Spa Business and Spa Business insider ezines, sign up now!
CoverMe





IDEA Health & Fitness Association and CoverMe Fitness have announced a strategic partnership / Credit: IDEA / CoverMe Fitness
PRODUCT NEWS
Prepare your spa for peak season with SpaSoft
The busy season is here, and it's time to shine! Prepare your spa to deliver an exceptional experience to guests who walk through your doors.
Elevate your offering with the new MSpa Duet
As a globally recognised provider of luxury spa solutions, MSpa is dedicated to bringing high-end spa experiences into more spa and wellness businesses and homes.
Advanced regeneration technology: enhance your skin's future with myLEDmask by myBlend
MyBlend’s innovative myLEDmask is the result of years of meticulous research and development in photobiomodulation, phototherapy and laser techniques by Dr Olivier Courtin and his team of experts.
Snow’s holistic cool-down: Embracing inclusivity in post-sauna rituals
In the world of wellness, the age-old tradition of sauna bathing is synonymous with relaxation, detoxification and rejuvenation. But, a crucial and sometimes overlooked part of the journey is the all-important cooldown.
+ More products   
 
COMPANY PROFILES
Agilysys

Agilysys, Inc. (Nasdaq: AGYS), is a leading global provider of hospitality software solutions that [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

17-17 Jul 2024

UK Spa Association - Summer networking event

Pennyhill Park , Bagshot, United Kingdom
28-29 Jul 2024

Les Nouvelles Esthetiques Spa Conference 2024

Southern Sun Rosebank, Johannesburg, South Africa
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
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