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PRODUCT NEWS
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| Radical botany – Active Super Eye Cream from Wildsmith |
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| 01 Oct 2025 |
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| Active Super Eye Cream / Wildsmith |
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We formulate with purpose. Every ingredient is chosen for proven performance, every product clinically validated. It’s how Radical Botany becomes real, measurable care.
– Katherine Pye, general manager |
At Wildsmith, we create science-based skincare to support and transform skin health.
Inspired by the physiology of trees, our formulations seek to deliver the right ingredient to the right place, in the right dosage, mirroring the effortless precision of the natural world.
The performance of lab-grown actives is strengthened by combining them with botanical ingredients, carefully chosen for both efficacy and sensory impact. Essential oil blends are selected with intention, deepening both the experience and the effect of each product.
This philosophy is what we call Radical Botany and guides each decision we take.
Our latest innovation, Active Super Eye Cream, exemplifies this approach. Clinically proven to reduce fine lines and improve elasticity, it combines Argireline peptides, Paracress, Niacinamide, and multi-weight Hyaluronic Acid. In consumer and clinical trials, 88 per cent of users agreed their eye area looked smoother and firmer*, with elasticity improving by up to 45 per cent**.
Testing doesn’t stop at formulation. Wildsmith is the first UK brand to clinically trial a facial. The 90-minute Radical Botany Facial, offered at The Bothy by Wildsmith, is proven to improve skin moisture by up to 194 per cent after 24 hours***.
Wildsmith products are crafted responsibly for a world interconnected with nature.
* Consumer trials, tested over 30 days by 51 subjects
** Clinical trials, tested over 14 days by 21 subjects
*** Clinical trials with 20 participants
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Wildsmith Skin
United Kingdom
Wildsmith Skin is a British skincare and spa brand celebrated for its clinicall-proven, high-performance formulations; designed to support and transform skin health. Inspired by the way trees adapt, heal and renew; Wildsmith Skin draws on delivery systems that transport the precise ingredient dosage, to the specific part of the skin at the optimum time of day. The function of synthesised and engineered actives are reinforced by combining them with botanical ingredients. A process we call radical botany.
https://wildsmithskin.com/
More details |
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