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NEWS
Government 'needs to set out business support' to avoid cliff-edge moment for fitness sector
POSTED 11 Jun 2021 . BY Tom Walker
ukactive said a delay in the roadmap and no extra support being issued could result in a 'cliff-edge moment' for the sector Credit: Shutterstock/NDAB Creativity
The government needs to offer further support to fitness businesses if it delays lifting of remaining COVID-19 restrictions on 21 June
Step 4 has been set to coincide with the end of a range of financial relief measures
ukactive said fitness and leisure facilities face a cliff-edge moment if "freedom day" is delayed without extra support
More than 400 gyms, pools and leisure centres in the UK have already been forced to close permanently
The government needs to urgently set out its plans to support physical activity and fitness businesses, if it intends to delay Step 4 of its COVID-19 lockdown exit plan.

All restrictions on social distancing in England are set to be lifted on 21 June – a date dubbed as "freedom day" – and the government will decide on 14 June whether it will go ahead as planned.

Rising numbers of coronavirus cases and the emergence of the new “Delta variant” have, however, resulted in speculation that the final stage of England's lockdown will be pushed back.

According to reports, chancellor Rishi Sunak is willing to accept a “short delay” to Step 4, while communities secretary Robert Jenrick said that, as coronavirus cases are "clearly rising", Prime Minister Boris Johnson is reviewing a range of data to make a decision on the lifting of restrictions.

According to ukactive, any delay in the roadmap – if paired with no extra support being issued to businesses – could cause a disastrous "perfect storm" for the physical activity sector, as Step 4 has been set to coincide with the end of a range of financial relief measures.

The industry body said fitness and leisure facilities face a "cliff-edge moment" on 1 July, when the moratorium of forfeiture comes to an end, business rates are set to be reintroduced, and employer contributions to furlough payments recommence.

ukactive has sent the government a list of recommendations, which include the ring-fencing of COVID-related arrears, the reduction of rent due during closures and restricted trading, and an extension to the current date for lifting protection measures.

An estimated 400 physical activity facilities had closed by the end of the first quarter in 2021, and thousands more will be at risk of closure if the government does not commit to a solution on rent urgently.

Huw Edwards, CEO of ukactive, said: “We fully respect the government’s safety considerations for the timing of Step 4, however, any delay to reopening must go hand-in-hand with additional support for our nation’s fitness and leisure facilities.

“Decisions that prioritise the health of our communities must include the essential service provided by gyms, pools and leisure facilities.

“More than 400 gyms, pools and leisure centres in the UK have already been forced to close, depriving communities of local provision and exacerbating inequalities in physical, mental and social health.

“We have made a clear case for extended financial and regulatory support, and the government now has the power to remove the threat of rent arrears, extend VAT relief to our sector, and provide a second phase of the National Leisure Recovery Fund.

“Now is the time for the Government to begin delivering on the health commitments made in the Queen’s Speech, by providing the support necessary for our fitness and leisure facilities to survive and recover fully.

“Our sector has demonstrated incredible professionalism and the highest standards of safety throughout the pandemic, and stands ready to reopen fully so it can maximise its impact on the mental and physical recovery of our communities.”
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Government 'needs to set out business support' to avoid cliff-edge moment for fitness sector
POSTED 11 Jun 2021 . BY Tom Walker
ukactive said a delay in the roadmap and no extra support being issued could result in a 'cliff-edge moment' for the sector Credit: Shutterstock/NDAB Creativity
The government needs to offer further support to fitness businesses if it delays lifting of remaining COVID-19 restrictions on 21 June
Step 4 has been set to coincide with the end of a range of financial relief measures
ukactive said fitness and leisure facilities face a cliff-edge moment if "freedom day" is delayed without extra support
More than 400 gyms, pools and leisure centres in the UK have already been forced to close permanently
The government needs to urgently set out its plans to support physical activity and fitness businesses, if it intends to delay Step 4 of its COVID-19 lockdown exit plan.

All restrictions on social distancing in England are set to be lifted on 21 June – a date dubbed as "freedom day" – and the government will decide on 14 June whether it will go ahead as planned.

Rising numbers of coronavirus cases and the emergence of the new “Delta variant” have, however, resulted in speculation that the final stage of England's lockdown will be pushed back.

According to reports, chancellor Rishi Sunak is willing to accept a “short delay” to Step 4, while communities secretary Robert Jenrick said that, as coronavirus cases are "clearly rising", Prime Minister Boris Johnson is reviewing a range of data to make a decision on the lifting of restrictions.

According to ukactive, any delay in the roadmap – if paired with no extra support being issued to businesses – could cause a disastrous "perfect storm" for the physical activity sector, as Step 4 has been set to coincide with the end of a range of financial relief measures.

The industry body said fitness and leisure facilities face a "cliff-edge moment" on 1 July, when the moratorium of forfeiture comes to an end, business rates are set to be reintroduced, and employer contributions to furlough payments recommence.

ukactive has sent the government a list of recommendations, which include the ring-fencing of COVID-related arrears, the reduction of rent due during closures and restricted trading, and an extension to the current date for lifting protection measures.

An estimated 400 physical activity facilities had closed by the end of the first quarter in 2021, and thousands more will be at risk of closure if the government does not commit to a solution on rent urgently.

Huw Edwards, CEO of ukactive, said: “We fully respect the government’s safety considerations for the timing of Step 4, however, any delay to reopening must go hand-in-hand with additional support for our nation’s fitness and leisure facilities.

“Decisions that prioritise the health of our communities must include the essential service provided by gyms, pools and leisure facilities.

“More than 400 gyms, pools and leisure centres in the UK have already been forced to close, depriving communities of local provision and exacerbating inequalities in physical, mental and social health.

“We have made a clear case for extended financial and regulatory support, and the government now has the power to remove the threat of rent arrears, extend VAT relief to our sector, and provide a second phase of the National Leisure Recovery Fund.

“Now is the time for the Government to begin delivering on the health commitments made in the Queen’s Speech, by providing the support necessary for our fitness and leisure facilities to survive and recover fully.

“Our sector has demonstrated incredible professionalism and the highest standards of safety throughout the pandemic, and stands ready to reopen fully so it can maximise its impact on the mental and physical recovery of our communities.”
RELATED STORIES
Breaking – Daily Telegraph: ban on commercial evictions 'to be extended until 2022'


MORE NEWS
The SATCC announces first five-day Living with Cancer and Beyond retreat
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
Palazzo di Varignana launches family wellbeing and longevity retreat in Emilia Romagna
Palazzo di Varignana, in the Emilia Romagna region of Italy, has created a new tailored health programme designed specifically for families.
Ansana Wellness and Spa debuts at Patmos Aktis as it joins Marriott
Patmos Aktis, a Luxury Collection Resort and Spa, has opened in Greece, with a renovated and rebranded wellness offering called Ansana Wellness and Spa.
Mauna Kea Beach Hotel launches destination spa with sacred Hawaiian cultural concept
The Mauna Kea Beach Hotel, an Autograph Collection property in Hawaii, US, has opened its 22,000 sq ft indoor-outdoor Spa at Mauna Kea as the final step in the property’s overall renovation, which has cost more than US$180 million (€166 million, £140 mill
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Le Atelier by C.O.D.E. - bespoke means moving beyond the catalogue to delivering contextual design responses
Le Atelier by C.O.D.E. doesn't offer a standard bespoke service, it provides a highly customised approach to designing massage beds and loungers in high-end wellness environments. [more...]

Longevity in spas: a strategic choice, not a default setting
Longevity has become one of the most debated concepts in contemporary wellness. [more...]
+ More featured suppliers  
COMPANY PROFILES
Nilo Spa Design

Nilo SPA Design, part of the Maletti group, has led the Beauty & Wellness sector for over 35 years p [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

26-27 Jun 2026

The Longevity Show

Tobacco Docks, London, United Kingdom
03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS