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NEWS
ISM Spa expands US footprint and debuts new branded spa concept
POSTED 11 Sep 2020 . BY Megan Whitby
Ilana Alberico (L) and Christine Stratton (R) co-founded ISM Spa Credit: ISM Spa
Spa management company, ISM Spa, is expanding its reach in the US, having recently opened two new properties and revealing plans to open an additional destination in Q4 2020.

Certified as a Women’s Business Enterprise, ISM Spas has had a strong presence in the SouthEast US for more than a decade, but is now expanding its presence to the Midwest and West Coast.

ISM Spa is a boutique spa and wellness firm that partners with property developers, resorts, day spas and hospital facilities.

Its branded spa concepts include Poseidon, Privai Wellness Spas, and R+R Wellness – a new brand concept envisioned by ISM co-founders, Ilana Alberico and Christina Stratton.

The company has recently opened Poseidon Spa at JW Marriott at Plant Riverside District, in Georgia, and Poseidon Spa - Grand Bohemian Charlotte, North Carolina, while R+R Wellness at the Grand Hyatt Nashville is scheduled to open 1 October 2020.

“Like all spas, we experienced layoffs and closures at the beginning of the outbreak of the pandemic,” said Alberico, CEO.

“Once we got the state-mandated go-ahead to reopen, our goal was to continue with our plans for opening our new spas, while getting our current properties and staff up to speed on our new ISM COVID-19 protocols.”

ISM offers a range of consulting services, including market analysis, feasibility, software solutions, designs service, pre-opening services, management services and procurement. Clients include Marriott International, Hyatt and Ritz-Carlton.

Stratton, ISM Spa's creative director, shed more light on the company’s new spa concept, saying: "Every single design element of R + R Wellness is intentionally inspired for the ultimate sensory experience.

"From the moment the guest enters the spa, we engage each of the five senses utilising natural elements of earth, fire, water, wood, and metal to set the tone for the ultimate relaxation experience. We envelop the senses with aromatherapy personalised for wellbeing and balance, while engaging the mind in our one-of-a-kind guided meditation experience lounges.”

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News   Products   Magazine
NEWS
ISM Spa expands US footprint and debuts new branded spa concept
POSTED 11 Sep 2020 . BY Megan Whitby
Ilana Alberico (L) and Christine Stratton (R) co-founded ISM Spa Credit: ISM Spa
Spa management company, ISM Spa, is expanding its reach in the US, having recently opened two new properties and revealing plans to open an additional destination in Q4 2020.

Certified as a Women’s Business Enterprise, ISM Spas has had a strong presence in the SouthEast US for more than a decade, but is now expanding its presence to the Midwest and West Coast.

ISM Spa is a boutique spa and wellness firm that partners with property developers, resorts, day spas and hospital facilities.

Its branded spa concepts include Poseidon, Privai Wellness Spas, and R+R Wellness – a new brand concept envisioned by ISM co-founders, Ilana Alberico and Christina Stratton.

The company has recently opened Poseidon Spa at JW Marriott at Plant Riverside District, in Georgia, and Poseidon Spa - Grand Bohemian Charlotte, North Carolina, while R+R Wellness at the Grand Hyatt Nashville is scheduled to open 1 October 2020.

“Like all spas, we experienced layoffs and closures at the beginning of the outbreak of the pandemic,” said Alberico, CEO.

“Once we got the state-mandated go-ahead to reopen, our goal was to continue with our plans for opening our new spas, while getting our current properties and staff up to speed on our new ISM COVID-19 protocols.”

ISM offers a range of consulting services, including market analysis, feasibility, software solutions, designs service, pre-opening services, management services and procurement. Clients include Marriott International, Hyatt and Ritz-Carlton.

Stratton, ISM Spa's creative director, shed more light on the company’s new spa concept, saying: "Every single design element of R + R Wellness is intentionally inspired for the ultimate sensory experience.

"From the moment the guest enters the spa, we engage each of the five senses utilising natural elements of earth, fire, water, wood, and metal to set the tone for the ultimate relaxation experience. We envelop the senses with aromatherapy personalised for wellbeing and balance, while engaging the mind in our one-of-a-kind guided meditation experience lounges.”

Sign up here to get the Spa Business and Spa Business insider weekly ezines and every issue of Spa Business and Spa Business insider magazines free on digital.
RELATED STORIES
ISM Spa launches new spa concept with signature journey inspired by the five elements


Spa management company, ISM Spa, has introduced a new spa and wellness concept named R+R Wellness, at the Grand Hyatt Nashville.
MORE NEWS
The Product House provides boost for ME spa industry with free access to CIBTAC Spa Management course
Spa provider, The Product House (TPH), is announcing a new initiative to offer free access to CIBTAC’s Spa & Salon Management Course Level 4 Diploma, in partnership with Professional Beauty.
Banyan Tree leads by example and rolls out three new staff mental health initiatives
Banyan Tree Group has announced it’s rolling out three groupwide initiatives to promote staff wellbeing, in particular mental health, during COVID-19 and beyond.
Sustainable Spa Association launches global spa industry sustainability survey
The Sustainable Spa Association (SSA) is launching a first-of-its-kind global survey into sustainability in the spa industry.
Hyatt to expand Caribbean footprint with new luxury tropical resort in St. Lucia
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RKF was born 20 years ago on the foundations of a century-old company. Today, RKF Group consists o [more...]
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Experience Awesome Increase reviews, testimonials and repeat visits. Empower and motivate your frontline teams to make every customer experience awesome! Find out more...
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03-06 Nov 2020

Spa and Wellness International Congress

DoubleTree by Hilton Hotel, Minsk, Belarus
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Online,
+ More diary  
 


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Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2020

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