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NEWS
New course educates spas on how to best serve transgender clients
POSTED 24 Nov 2021 . BY Megan Whitby
The course includes content on how therapists can adjust treatments to help accommodate transgender clients Credit: Shutterstock/MakeStory Studio

Every beauty brand, business owner and practitioner should complete the trans awareness training and ensure they’re educated to represent, respect, and welcome everyone that they serve, as well as their colleagues and peers
– Helena Grzesk
A new trans-awareness course, certified by Habia, has been launched for the spa sector to help teach spa staff how to accommodate, attract and support transgender clients.

Named Trans Awareness for Spas, the programme includes guidance for spa teams on how to manage gender dysphoria during treatments plus how to use the correct pronouns, titles and language in-person and online.

The course will also cover:
• Treatment adjustments.
• Inclusive marketing.
• Managing temporary non-surgical alterations (such as wigs and binders).
• De-gendering services.
• Understanding the needs/expectations of non-binary clients.

The programme was created by trans awareness educator and salon owner Sam Marshall and founder of Hair Has No Gender, Keri Blue.

The duo was moved to create the course in response to discovering that very few transgender people feel comfortable visiting spa settings.

Costing £197 (€235, US$263) per person, Trans Awareness for Spas can be hosted through Zoom or conducted in-house at spas. To register, contact Marshall via email.

Back in 2020, Marshall launched a similar programme designed for salons called Introduction to Trans Awareness for Hair, Nails and Beauty.

This training covers where most people go wrong when it comes to transgender clients and staff, the common mistakes people make and how to implement a new business and marketing strategy to help business thrive.

This introductory course costs £97 (€116, US$130) each and is delivered online over Zoom.

“Every hair and beauty brand, business owner and practitioner should complete trans awareness training and ensure they’re educated to represent, respect and welcome everyone they serve as well as their colleagues and peers," comments Helena Grzesk, chief operating officer at the British Beauty Council.
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NEWS
New course educates spas on how to best serve transgender clients
POSTED 24 Nov 2021 . BY Megan Whitby
The course includes content on how therapists can adjust treatments to help accommodate transgender clients Credit: Shutterstock/MakeStory Studio
Every beauty brand, business owner and practitioner should complete the trans awareness training and ensure they’re educated to represent, respect, and welcome everyone that they serve, as well as their colleagues and peers
– Helena Grzesk
A new trans-awareness course, certified by Habia, has been launched for the spa sector to help teach spa staff how to accommodate, attract and support transgender clients.

Named Trans Awareness for Spas, the programme includes guidance for spa teams on how to manage gender dysphoria during treatments plus how to use the correct pronouns, titles and language in-person and online.

The course will also cover:
• Treatment adjustments.
• Inclusive marketing.
• Managing temporary non-surgical alterations (such as wigs and binders).
• De-gendering services.
• Understanding the needs/expectations of non-binary clients.

The programme was created by trans awareness educator and salon owner Sam Marshall and founder of Hair Has No Gender, Keri Blue.

The duo was moved to create the course in response to discovering that very few transgender people feel comfortable visiting spa settings.

Costing £197 (€235, US$263) per person, Trans Awareness for Spas can be hosted through Zoom or conducted in-house at spas. To register, contact Marshall via email.

Back in 2020, Marshall launched a similar programme designed for salons called Introduction to Trans Awareness for Hair, Nails and Beauty.

This training covers where most people go wrong when it comes to transgender clients and staff, the common mistakes people make and how to implement a new business and marketing strategy to help business thrive.

This introductory course costs £97 (€116, US$130) each and is delivered online over Zoom.

“Every hair and beauty brand, business owner and practitioner should complete trans awareness training and ensure they’re educated to represent, respect and welcome everyone they serve as well as their colleagues and peers," comments Helena Grzesk, chief operating officer at the British Beauty Council.
Sign up here to get the Spa Business and Spa Business insider weekly ezines and every issue of Spa Business and Spa Business insider magazines free on digital.
RELATED STORIES
MORE NEWS
Sensei expands leadership team in preparation for new retreat opening 2022
Sensei, the wellness brand owned by tech billionaire Larry Ellison, has appointed Annika Jackson as general manager and Michael Conte as retreat director of the brand’s upcoming second outpost Sensei Porcupine Creek.
Como Shambhala to debut in France with countryside wellness retreat
The Como Group has announced plans to open its first luxury boutique hotel in France in the world-famous wine region of Burgundy.
Vinotherapy and mud rituals inspire Four Seasons Napa Valley spa programming
The new spa at the recently-opened Four Seasons Napa Valley in Calistoga, California, has been inspired by the resort’s onsite vineyard and local Native American healing wisdom.
Soneva's new spa and wellness brand blends ancient and modern healing techniques
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Art of Cryo cryo chamber manufacturer | test and research center in Cologne
Here you see a tour of the Art of Cryo test and research center in Cologne. Find out more...
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01-03 Feb 2022

Spatex 2022

Coventry Building Society Arena, Coventry, United Kingdom
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©Cybertrek 2022

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