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PRODUCT NEWS
Heyday secures US$20m in funding to underpin expansion plans
23 Feb 2021 . BY Megan Whitby
Heyday’s expansion will meet the consumer both on and offline and will be inclusive of physical store expansion through a new franchise system
We’re proud of the industry-leading in-store facial experience we’ve built and are excited to expand across the US while innovating digital experiences to meet consumers’ daily skincare needs in a differentiated, expert way
– Adam Ross
US-based skincare company Heyday has announced a US$20m (£14.2m €16.5m) Series B round of funding led by Level 5 Capital Partners (L5), with participation from existing investors Lerer Hippeau and Fifth Wall Ventures.

Heyday has a fleet of 10 US locations designed to offer consumers an accessible and personalised facial experience.

The company’s mission is to treat every consumer as an individual and provide skincare solutions both online and offline which empower people to be their best self. It also retails a selection of skincare and spa brands, such as Naturopathica, Eminence Organic Skincare, Pai, Herbivore and Skyn.

In line with this, Heyday’s expansion will meet the consumer both on and offline and include physical store expansion through a new franchise system, while simultaneously digitising its experiences and services.

The company has recently hired Maureen Sullivan as president – the former president and COO at Rent The Runway – to oversee expansion plans.

"We’re proud of the industry-leading in-store facial experience we’ve built and are excited to expand across the US while innovating digital experiences to meet consumers’ daily skincare needs in a differentiated, expert way,” says Adam Ross, Heyday CEO and co-founder.

Heyday will also utilise the investment to expand the talent and expertise that will power the growth of its skincare platform.

“Most importantly with this growth, we’re able to create opportunities for the 250,000-plus aestheticians across the country providing professional growth and development pathways both in the treatment room and online,” said Michael Pollak, Heyday chief experience officer and co-founder.

As part of the deal, L5 will become an anchor Heyday franchisee with a commitment to invest in 40 units over the next five years, and work closely with Sean Bock, Heyday’s chief development officer, who previously oversaw all franchise-led growth at Drybar.

“By expanding Heyday’s physical footprint to hundreds of stores in the next five years, paired with unique expert-led services available virtually, Heyday is poised to become the most trusted company in skincare,” commented Chris Kenny, managing partner L5.
If you would like to get each issue of Spa Business and Spa Business insider magazines sent direct to you for FREE, plus the weekly Spa Business and Spa Business insider ezines, sign up now!





PRODUCT NEWS
Clean, green, beauty machine: Voya unveils seaweed-infused hand cleanser
Irish sustainable lifestyle and luxury skincare brand Voya has unveiled a new hand cleanser, made with 70 per cent alcohol and nourishing organic wild seaweed.
Davines Group receives prestigious sustainability award
The Davines Group, alongside Davines hair care and Comfort Zone skincare, has been recognised as "Best Performer of the Year" by the prestigious Best Performance Award by SDA Bocconi Management School – one of the most well-respected universities in Italy.
ESPA launches Active Nutrients range with three fresh new products
ESPA has unveiled its Active Nutrients collection, incorporating its existing best- selling Optimal Skin line.
G.M. Collin develops gentle dual-action cleanser designed to cleanse and treat skin
Luxury skincare and spa product house G.M. Collin has launched a new oil-based cleanser to purify and hydrate skin.
Iyashi Dôme sets industry standard for touchless infrared sauna technology
Iyashi Dôme has been an industry pioneer for 20 years and is responsible for creating the authentic Japanese long infrared sauna.
Biologique Recherche refreshes Le Grand Sérum using Nobel-prize-winning technology
French skincare specialist Biologique Recherche has reformulated its iconic Le Grand Sérum with a powerful anti-ageing active compound called TélomerActiv©.
Yon-Ka debuts triple-action overnight mask to encourage cell renewal and smooth skin
French skincare brand Yon-Ka has unveiled its first resurfacing overnight mask complete with triple-action effectiveness.
Safe Space appointed official SUITMATE distributor for Great Britain
Safe Space, supplier of lockers and changing room solutions to the fitness and leisure industry, has been named official distributor for SUITMATE, the swimsuit water extractor.
Petra Roberts offers customisable yoga and spa accessories
A new company which sources and customises a wide range of yoga accessories, as well as singing bowls, tingsha bells and water bottles, for luxury spas has been launched by Petra Roberts.
Elemis adds new overnight recovery moisturiser to Ultra Smart Pro-Collagen line
British skincare brand Elemis has unveiled the Pro-Collagen Night Genius cream, the latest addition to its best-selling Ultra Smart Pro-Collagen range.
Oakworks upgrades signature massage beds with new sustainable features
Spa and wellness equipment manufacturer Oakworks has updated its stationary massage table range with a new sustainable one-piece removable pad top.
New water wall from Tills Innovations aims to boost ambience and wellbeing
Water feature specialists Tills Innovations has revealed a new style of water wall feature which it believes will be a fitting addition to spas.
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Bioline Jatò

Founded in the 1970s as a school for aestheticians, it evolved as an international brand. [more...]
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Zenoti's Smart Marketing uses A.I. to maintain regular and effective communications with your customers. Find out more...
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28 Feb - 02 Mar 2021

World Spa & Wellness Online Conference

Online,
08-09 Apr 2021

AMS Virtual Conference

Online,
+ More diary  
 
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News   Products   Magazine
PRODUCT NEWS
Heyday secures US$20m in funding to underpin expansion plans
23 Feb 2021 . BY Megan Whitby
Heyday’s expansion will meet the consumer both on and offline and will be inclusive of physical store expansion through a new franchise system
We’re proud of the industry-leading in-store facial experience we’ve built and are excited to expand across the US while innovating digital experiences to meet consumers’ daily skincare needs in a differentiated, expert way
– Adam Ross
US-based skincare company Heyday has announced a US$20m (£14.2m €16.5m) Series B round of funding led by Level 5 Capital Partners (L5), with participation from existing investors Lerer Hippeau and Fifth Wall Ventures.

Heyday has a fleet of 10 US locations designed to offer consumers an accessible and personalised facial experience.

The company’s mission is to treat every consumer as an individual and provide skincare solutions both online and offline which empower people to be their best self. It also retails a selection of skincare and spa brands, such as Naturopathica, Eminence Organic Skincare, Pai, Herbivore and Skyn.

In line with this, Heyday’s expansion will meet the consumer both on and offline and include physical store expansion through a new franchise system, while simultaneously digitising its experiences and services.

The company has recently hired Maureen Sullivan as president – the former president and COO at Rent The Runway – to oversee expansion plans.

"We’re proud of the industry-leading in-store facial experience we’ve built and are excited to expand across the US while innovating digital experiences to meet consumers’ daily skincare needs in a differentiated, expert way,” says Adam Ross, Heyday CEO and co-founder.

Heyday will also utilise the investment to expand the talent and expertise that will power the growth of its skincare platform.

“Most importantly with this growth, we’re able to create opportunities for the 250,000-plus aestheticians across the country providing professional growth and development pathways both in the treatment room and online,” said Michael Pollak, Heyday chief experience officer and co-founder.

As part of the deal, L5 will become an anchor Heyday franchisee with a commitment to invest in 40 units over the next five years, and work closely with Sean Bock, Heyday’s chief development officer, who previously oversaw all franchise-led growth at Drybar.

“By expanding Heyday’s physical footprint to hundreds of stores in the next five years, paired with unique expert-led services available virtually, Heyday is poised to become the most trusted company in skincare,” commented Chris Kenny, managing partner L5.
If you would like to get each issue of Spa Business and Spa Business insider magazines sent direct to you for FREE, plus the weekly Spa Business and Spa Business insider ezines, sign up now!





PRODUCT NEWS
Clean, green, beauty machine: Voya unveils seaweed-infused hand cleanser
Irish sustainable lifestyle and luxury skincare brand Voya has unveiled a new hand cleanser, made with 70 per cent alcohol and nourishing organic wild seaweed.
Davines Group receives prestigious sustainability award
The Davines Group, alongside Davines hair care and Comfort Zone skincare, has been recognised as "Best Performer of the Year" by the prestigious Best Performance Award by SDA Bocconi Management School – one of the most well-respected universities in Italy.
ESPA launches Active Nutrients range with three fresh new products
ESPA has unveiled its Active Nutrients collection, incorporating its existing best- selling Optimal Skin line.
G.M. Collin develops gentle dual-action cleanser designed to cleanse and treat skin
Luxury skincare and spa product house G.M. Collin has launched a new oil-based cleanser to purify and hydrate skin.
Iyashi Dôme sets industry standard for touchless infrared sauna technology
Iyashi Dôme has been an industry pioneer for 20 years and is responsible for creating the authentic Japanese long infrared sauna.
Biologique Recherche refreshes Le Grand Sérum using Nobel-prize-winning technology
French skincare specialist Biologique Recherche has reformulated its iconic Le Grand Sérum with a powerful anti-ageing active compound called TélomerActiv©.
Yon-Ka debuts triple-action overnight mask to encourage cell renewal and smooth skin
French skincare brand Yon-Ka has unveiled its first resurfacing overnight mask complete with triple-action effectiveness.
Safe Space appointed official SUITMATE distributor for Great Britain
Safe Space, supplier of lockers and changing room solutions to the fitness and leisure industry, has been named official distributor for SUITMATE, the swimsuit water extractor.
Petra Roberts offers customisable yoga and spa accessories
A new company which sources and customises a wide range of yoga accessories, as well as singing bowls, tingsha bells and water bottles, for luxury spas has been launched by Petra Roberts.
Elemis adds new overnight recovery moisturiser to Ultra Smart Pro-Collagen line
British skincare brand Elemis has unveiled the Pro-Collagen Night Genius cream, the latest addition to its best-selling Ultra Smart Pro-Collagen range.
Oakworks upgrades signature massage beds with new sustainable features
Spa and wellness equipment manufacturer Oakworks has updated its stationary massage table range with a new sustainable one-piece removable pad top.
New water wall from Tills Innovations aims to boost ambience and wellbeing
Water feature specialists Tills Innovations has revealed a new style of water wall feature which it believes will be a fitting addition to spas.
+ More products   
 
COMPANY PROFILES
Bioline Jatò

Founded in the 1970s as a school for aestheticians, it evolved as an international brand. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

VIDEO GALLERY

Zenoti Smart Marketing
Zenoti's Smart Marketing uses A.I. to maintain regular and effective communications with your customers. Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

28 Feb - 02 Mar 2021

World Spa & Wellness Online Conference

Online,
08-09 Apr 2021

AMS Virtual Conference

Online,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2021

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS