GET SPA BUSINESS
magazine
Yes! Send me the FREE digital editions of Spa Business and Spa Business insider magazines and the FREE weekly Spa Business and Spa Business insider ezines and breaking news alerts!
Not right now, thanksclose this window
News   Features   Video    Products   Magazine   Handbook   Email sign up   Advertise  
PRODUCT NEWS
Mark Wahlberg joins Power Plate as stakeholder and brand ambassador
29 Apr 2021 . BY Liz Terry
Mark Wahlberg has invested in Power Plate / Power Plate/Mark Wahlburg
Actor Mark Wahlberg has officially joined Power Plate as an investor in parent company, Performance Health Systems and brand ambassador for the product. He will also consult on strategy, product and programming development.

Wahlberg has a long history of investing in fitness through his Mark Wahlberg Investment Group, having been an early stakeholder in F45.

He reports having been a Power Plate user for 15 years, saying vibration training plays an important role in his own training and wellness-focused lifestyle.

"The fact Power Plate has been relatively unknown for so long surprised me," said Wahlberg. "I've been a satisfied customer for over a decade, so I decided to get involved in spreading awareness about their game-changing products."

"It's not often you have the opportunity to align with an individual who can impact every facet of a business, from personal investment and business strategy, to increasing brand awareness and credibility, yet that's exactly what Mark brings to Power Plate," says said Lee Hillman, CEO of Performance Health Systems. "He's a rare individual whose voice resonates with consumers on a truly global level.

"Over the years, Power Plate and vibration training has been validated by medical, academic and exercise science and yet it remains a bit of a mystery to too many people. We believe Mark can play an invaluable role in changing that, and we couldn't be more thrilled to have him on board," he said.

"Mark is so much more than a celebrity investor. He brings a deep understanding of fitness methodology, nutrition and business strategy," said Hillman. "His involvement in our business carries with it an enormous array of possibilities, and we intend to explore them to the fullest."

For Wahlberg, Power Plate is the latest addition to an investment portfolio that includes other fitness-oriented brands and ventures in addition to F45, including Performance-Inspired nutritional products and Municipal sport utility gear.

The actor is well-known for undertaking physical transformations to enable him to play specific roles, including piling on 56lbs of muscle to take him from a low of 165lbs to 221lbs.

His most extreme role to date was as a bodybuilder in the film Pain & Gain.

Wahlberg has 16.3m followers on Instagram and regularly posts details of his workout regime, which includes going to bed at 7.30pm, rising at 2.30am, doing a 90 minute workout starting at 3.40am and with a second workout in the evening.
If you would like to get each issue of Spa Business and Spa Business insider magazines sent direct to you for FREE, plus the weekly Spa Business and Spa Business insider ezines, sign up now!
PRODUCT NEWS
Bioline Jatò upgrades Age Beauty Secret line with gold facemask and new treatments
Italian skincare brand Bioline Jatò has expanded its anti-ageing Age Beauty Secret product range.
Babor launches two new home spa lines to soothe and energise
German skincare brand Babor has unveiled two home spa collections inspired by nature – named Babor Spa Energising and Babor Spa Shaping.
Medical Wellness Congress taps industry luminaries for monthly webinar series
The Medical Wellness Congress (MWC) is committed to bringing inspiring insights from the industry’s best and brightest to its real-time event on 28 and 29 June 2021.
La Rue Verte launches water-soluble CBD to enhance wellbeing routines
CBD wellness brand La Rue Verte has introduced a new water-soluble CBD product named Santé, to enhance refreshments and help consumers easily access the benefits of CBD.
Sign up to HydraFacial Live Spring 2021 on-demand content for expert industry insight and advice
On 8 April, HydraFacial EMEA held its second HydraFacial Live event – a virtual experience bringing together some of the best and brightest in the industry.
ResortSuite: Elevating guest experiences through mobile solutions
The hospitality industry has always been a reluctant adopter of technology, perceiving it as a hindrance to offering a personalised experience.
Skin Regimen’s new Recharging Mist protects skin from blue light
Due to the pandemic, working from home and huge amounts of screen time have become the new normal.
Phytomer UK introduces Nutritionnelle Dry Skin Rescue Cream to nourish and moisturise skin
Marine spa brand Phytomer has introduced salvation for even the driest skin with the launch of Nutritionnelle Dry Skin Rescue Cream.
bbspa_Group’s stylish new antiviral spa uniform collection certified as PPE
Global spa consultancy bbspa_Group has announced the arrival of 100% You - uniforms for wellness teams, an antiviral spa uniform collection designed to be durable, safe, fashionable and eco-friendly.
A mosaic of enjoyment and escape: Natura Bissé launches Diamond Well-Living Collection plus new treatments
Premium Spanish skincare brand Natura Bissé has introduced Diamond Well-Living – a range of eight uplifting body products designed to inspire a new ethos of wellbeing.
Thalgo showcases new wrinkle correction range with soothing facial treatment
Thalgo’s new Hyalu-Procollagène range harnesses three different types of hyaluronic acid and marine pro-collagen to plump, smooth and fill in fine lines and wrinkles.
Blu Spas launches new wellness concepts
It’s a new world; all global norms – societal, cultural, business and behavioural – have been disrupted by COVID-19.
+ More products  
LATEST JOBS
Spa Manager
Everyone Active
Salary: Excellent package plus bonus scheme
Job location: Chawton Park Spa, Alton Sports Centre, Hampshire , United Kingdom
Spa Operations Manager
Armathwaite Hall Hotel & Spa
Salary: Competitive
Job location: Keswick, UK
+ More jobs  

COMPANY PROFILES
Sothys Paris

Founded in 1946, Sothys is owned by the Mas family. Chief executive Christian Mas oversees the com [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  

VIDEO GALLERY

ResortSuite mobile: give your guests unlimited access to your resort
ResortSuite mobile. Deploy your own fully branded app. Give your guests unlimited access to your resort with real time booking capabilities, dining reservations, itineraries, member profiles and more... Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

10-14 May 2021

ISPA Stronger Together Summit

Virtual Conference, United States
11-12 May 2021

Healing Summit

The Pine Cliffs Resort, Albufeira, Portugal
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
SPA BUSINESS
SPA OPPORTUNITIES
SPA BUSINESS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021
News   Products   Magazine
PRODUCT NEWS
Mark Wahlberg joins Power Plate as stakeholder and brand ambassador
29 Apr 2021 . BY Liz Terry
Mark Wahlberg has invested in Power Plate / Power Plate/Mark Wahlburg
Actor Mark Wahlberg has officially joined Power Plate as an investor in parent company, Performance Health Systems and brand ambassador for the product. He will also consult on strategy, product and programming development.

Wahlberg has a long history of investing in fitness through his Mark Wahlberg Investment Group, having been an early stakeholder in F45.

He reports having been a Power Plate user for 15 years, saying vibration training plays an important role in his own training and wellness-focused lifestyle.

"The fact Power Plate has been relatively unknown for so long surprised me," said Wahlberg. "I've been a satisfied customer for over a decade, so I decided to get involved in spreading awareness about their game-changing products."

"It's not often you have the opportunity to align with an individual who can impact every facet of a business, from personal investment and business strategy, to increasing brand awareness and credibility, yet that's exactly what Mark brings to Power Plate," says said Lee Hillman, CEO of Performance Health Systems. "He's a rare individual whose voice resonates with consumers on a truly global level.

"Over the years, Power Plate and vibration training has been validated by medical, academic and exercise science and yet it remains a bit of a mystery to too many people. We believe Mark can play an invaluable role in changing that, and we couldn't be more thrilled to have him on board," he said.

"Mark is so much more than a celebrity investor. He brings a deep understanding of fitness methodology, nutrition and business strategy," said Hillman. "His involvement in our business carries with it an enormous array of possibilities, and we intend to explore them to the fullest."

For Wahlberg, Power Plate is the latest addition to an investment portfolio that includes other fitness-oriented brands and ventures in addition to F45, including Performance-Inspired nutritional products and Municipal sport utility gear.

The actor is well-known for undertaking physical transformations to enable him to play specific roles, including piling on 56lbs of muscle to take him from a low of 165lbs to 221lbs.

His most extreme role to date was as a bodybuilder in the film Pain & Gain.

Wahlberg has 16.3m followers on Instagram and regularly posts details of his workout regime, which includes going to bed at 7.30pm, rising at 2.30am, doing a 90 minute workout starting at 3.40am and with a second workout in the evening.
If you would like to get each issue of Spa Business and Spa Business insider magazines sent direct to you for FREE, plus the weekly Spa Business and Spa Business insider ezines, sign up now!
PRODUCT NEWS
Bioline Jatò upgrades Age Beauty Secret line with gold facemask and new treatments
Italian skincare brand Bioline Jatò has expanded its anti-ageing Age Beauty Secret product range.
Babor launches two new home spa lines to soothe and energise
German skincare brand Babor has unveiled two home spa collections inspired by nature – named Babor Spa Energising and Babor Spa Shaping.
Medical Wellness Congress taps industry luminaries for monthly webinar series
The Medical Wellness Congress (MWC) is committed to bringing inspiring insights from the industry’s best and brightest to its real-time event on 28 and 29 June 2021.
La Rue Verte launches water-soluble CBD to enhance wellbeing routines
CBD wellness brand La Rue Verte has introduced a new water-soluble CBD product named Santé, to enhance refreshments and help consumers easily access the benefits of CBD.
Sign up to HydraFacial Live Spring 2021 on-demand content for expert industry insight and advice
On 8 April, HydraFacial EMEA held its second HydraFacial Live event – a virtual experience bringing together some of the best and brightest in the industry.
ResortSuite: Elevating guest experiences through mobile solutions
The hospitality industry has always been a reluctant adopter of technology, perceiving it as a hindrance to offering a personalised experience.
Skin Regimen’s new Recharging Mist protects skin from blue light
Due to the pandemic, working from home and huge amounts of screen time have become the new normal.
Phytomer UK introduces Nutritionnelle Dry Skin Rescue Cream to nourish and moisturise skin
Marine spa brand Phytomer has introduced salvation for even the driest skin with the launch of Nutritionnelle Dry Skin Rescue Cream.
bbspa_Group’s stylish new antiviral spa uniform collection certified as PPE
Global spa consultancy bbspa_Group has announced the arrival of 100% You - uniforms for wellness teams, an antiviral spa uniform collection designed to be durable, safe, fashionable and eco-friendly.
A mosaic of enjoyment and escape: Natura Bissé launches Diamond Well-Living Collection plus new treatments
Premium Spanish skincare brand Natura Bissé has introduced Diamond Well-Living – a range of eight uplifting body products designed to inspire a new ethos of wellbeing.
Thalgo showcases new wrinkle correction range with soothing facial treatment
Thalgo’s new Hyalu-Procollagène range harnesses three different types of hyaluronic acid and marine pro-collagen to plump, smooth and fill in fine lines and wrinkles.
Vinésime unveils vinotherapy body cream to offer nourishing hydration boost
Luxury French vino-cosmetics brand Vinésime has launched the Prodigue Sensation – a moisturising body cream powered by powerful antioxidant grapevine stem cells from the Gamay Teinturier Fréaux grape variety.
+ More products   
 
COMPANY PROFILES
Sothys Paris

Founded in 1946, Sothys is owned by the Mas family. Chief executive Christian Mas oversees the com [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

VIDEO GALLERY

ResortSuite mobile: give your guests unlimited access to your resort
ResortSuite mobile. Deploy your own fully branded app. Give your guests unlimited access to your resort with real time booking capabilities, dining reservations, itineraries, member profiles and more... Find out more...
+ More videos  

DIRECTORY
+ More directory  
DIARY

 

10-14 May 2021

ISPA Stronger Together Summit

Virtual Conference, United States
11-12 May 2021

Healing Summit

The Pine Cliffs Resort, Albufeira, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2021

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS