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PRODUCT NEWS
Hyatt is piloting private gyms that can be rented by the hour
18 May 2022 . BY Frances Marcellin
Hotel chain Hyatt has introduced private gyms to five US-based hotels as part of plan to grow its StayFit Private Fitness programme / Peloton
Hotel chain Hyatt has introduced private gyms to five US-based hotels as part of plan to grow its StayFit Private Fitness programme / Peloton
Hyatt is piloting private gyms in five of its US hotels as part of its Stay Fit Private Fitness programme. The exercise spaces are located in converted guest rooms and offer a collection of cardio and strength-training equipment.

Guests can book the gyms for US$25 an hour, giving them access to a Peloton bike, Precor treadmill, workout mats, stretch bands, foam roller, dual grip medicine balls, stability balls and hand weights.

The StayFit Private Fitness suites are all located in hotels with larger hotel health clubs that are open to all guests.

The two-year pilot will run at Manchester Grand Hyatt San Diego; Hyatt Grand Central New York; Hyatt Regency Crystal City; Hyatt Regency Dallas; and the Hyatt Regency Scottsdale Resort and Spa at Gainey Ranch.

If successful, Hyatt has plans to expand beyond the pilot locations in the Americas.

“We understand guests continue to seek a wide range of fitness experiences and self-care outlets while on the road,” said Michael Koffler, GM at Hyatt Regency Dallas. "Our new StayFit Private Fitness suite delivers a well-rounded experience in a private space.

“Guests have the option of a heart-pumping cardio experience on a Peloton bike or Precor treadmill, or to take part in any strength- or floor-based exercises from the Peloton live and on-demand library, which is accessed via the Peloton bike. ”

The launch comes at a time when hotel occupancy is increasing following the unprecedented pandemic shutdowns. According to an analysis for the American Hotel and Lodging Association (AHLA) by Oxford Economics, room demand and revenue are projected to almost return to 2019 levels this year. Average occupancy is expected to hit 63.4 per cent, nearing the 66 per cent rate registered in 2019 and well above the 44 per cent from 2020 and 57.6 per cent in 2021.

Oxford Economics said the hospitality industry is having to adapt its offerings due to consumers prioritising health, fitness and wellbeing, and placing a premium on safe and sanitary environments with many willing to pay extra for these options.

As well as other exercise-focused facilities, such as jogging paths, gyms, pools and in-room fitness options, Hyatt also offers additional wellness features at select locations. These include Headspace mindfulness and sleep exercises for World of Hyatt members and the Bryte Restorative Sleep Suite – an intelligent mattress that relieves pressure points – at certain locations, including Park Hyatt New York and Miraval Resorts & Spas.







Hyatt is testing guests' appetite for private workout spaces with its new two year pilot / Credit: Hyatt Hotels



Guests will enjoy exclusive use of the private gym for US$25 an hour / Credit: Hyatt Hotels
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PRODUCT NEWS
Hyatt is piloting private gyms that can be rented by the hour
18 May 2022 . BY Frances Marcellin
Hotel chain Hyatt has introduced private gyms to five US-based hotels as part of plan to grow its StayFit Private Fitness programme / Peloton
Hyatt is piloting private gyms in five of its US hotels as part of its Stay Fit Private Fitness programme. The exercise spaces are located in converted guest rooms and offer a collection of cardio and strength-training equipment.

Guests can book the gyms for US$25 an hour, giving them access to a Peloton bike, Precor treadmill, workout mats, stretch bands, foam roller, dual grip medicine balls, stability balls and hand weights.

The StayFit Private Fitness suites are all located in hotels with larger hotel health clubs that are open to all guests.

The two-year pilot will run at Manchester Grand Hyatt San Diego; Hyatt Grand Central New York; Hyatt Regency Crystal City; Hyatt Regency Dallas; and the Hyatt Regency Scottsdale Resort and Spa at Gainey Ranch.

If successful, Hyatt has plans to expand beyond the pilot locations in the Americas.

“We understand guests continue to seek a wide range of fitness experiences and self-care outlets while on the road,” said Michael Koffler, GM at Hyatt Regency Dallas. "Our new StayFit Private Fitness suite delivers a well-rounded experience in a private space.

“Guests have the option of a heart-pumping cardio experience on a Peloton bike or Precor treadmill, or to take part in any strength- or floor-based exercises from the Peloton live and on-demand library, which is accessed via the Peloton bike. ”

The launch comes at a time when hotel occupancy is increasing following the unprecedented pandemic shutdowns. According to an analysis for the American Hotel and Lodging Association (AHLA) by Oxford Economics, room demand and revenue are projected to almost return to 2019 levels this year. Average occupancy is expected to hit 63.4 per cent, nearing the 66 per cent rate registered in 2019 and well above the 44 per cent from 2020 and 57.6 per cent in 2021.

Oxford Economics said the hospitality industry is having to adapt its offerings due to consumers prioritising health, fitness and wellbeing, and placing a premium on safe and sanitary environments with many willing to pay extra for these options.

As well as other exercise-focused facilities, such as jogging paths, gyms, pools and in-room fitness options, Hyatt also offers additional wellness features at select locations. These include Headspace mindfulness and sleep exercises for World of Hyatt members and the Bryte Restorative Sleep Suite – an intelligent mattress that relieves pressure points – at certain locations, including Park Hyatt New York and Miraval Resorts & Spas.


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Hyatt is testing guests' appetite for private workout spaces with its new two year pilot / Credit: Hyatt Hotels



Guests will enjoy exclusive use of the private gym for US$25 an hour / Credit: Hyatt Hotels
PRODUCT NEWS
Lucknam Park Spa rebrands and partners with 111Skin and Natural Spa Factory
Lucknam Park Hotel & Spa in Chippenham, UK, is partnering with skincare brand 111Skin and local, sustainable spa brand Natural Spa Factory to refresh its offering.
Deepak Chopra and OpenSeed create private meditation pods
OpenSeed has partnered with Deepak Chopra – physician, author and wellness expert – and Yves Behar, CEO of fuseproject design studio, to launch meditation pods for personal wellness practices in the spa environment, workplace or private residences.
Premier Software raises over £1,000 cycling for Prostate Cancer UK
Throughout May, Premier Software’s team of cyclists aimed to ride 300 miles to increase cancer awareness, and raise important funds as part of Prostate Cancer UK’s Cycle the Month challenge.
The RLX Satori Wellness Lounger enables the next level of touchless treatments, says Sammy Gharieni
Featuring the latest in vibroacoustics, Gharieni’s new RLX Satori Wellness Lounger has been designed to offer spa clients touchless, mind/body wellness benefits.
Elemental Herbology announces permanent spa residency at The Cadogan in Chelsea
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Swissline facials complete spa menu at Anantara World Islands Dubai Resort
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Oakworks unveils SoVi Vibroacoustic System to elevate spa customers' journey
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Lemi unveils multifunctional Amalfi table to help spas enhance revenue
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Phytomer’s Oligo 6 serum is like the sea in a bottle, says Mathilde Gédouin-Lagarde
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25-27 Jun 2022

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Las Vegas Convention Center, Las Vegas, United States
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Medical Wellness Congress

St. Martins Spa & Lodge, Frauenkirchen, Austria
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2022

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