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Gold company profile | FIBO
PRESS RELEASE
From Wellness trend to business driver: Longevity in Hospitality Summit 2026
11 Feb 2026
Longevity in Hospitality Summit / RX Deutschland / FIBO / Oliver Wachenfeld
The Longevity in Hospitality Summit will once again be a highlight at FIBO — more international, inspiring, and future-focused than ever before. This English-language summit, held at the Confex, will once again spotlight the key themes driving the global longevity boom: sleep, nutrition, exercise, recovery, mental health, and holistic well-being.
"FIBO has always been both a reflection and a driver of the most important trends and developments in the industry. With offerings like the Longevity in Hospitality Summit, we make these trends tangible for our visitors and provide them with access to new markets and revenue opportunities," explains Silke Frank, event director of FIBO, highlighting the significance of the summit.
With this initiative, FIBO underscores the significance of a market projected by UBS to grow to $8 trillion by 2030. For hoteliers, medical professionals, spa and wellness managers, as well as operators and investors, longevity offers new opportunities to profitably enhance guest experiences and strategically reposition their businesses.
“With the Longevity in Hospitality Summit, we demonstrate how hotels, resorts, and destinations can evolve from mere retreats into vitality hubs. When longevity research meets guest experiences, the hospitality industry gains immense opportunities—from nutrition-based concepts and recovery-focused fitness offerings to sleep-optimized design. The summit unites hoteliers, scientists, investors, and innovators with a shared mission: not just to extend guests’ stays but to enhance their lifespans,” explains Anke Brendt, Product Manager at FIBO and responsible for the summit, emphasizing its importance for the industry.
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The Longevity in Hospitality Summit 2026 returns to FIBO, offering an international
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FIBO: news from spabusiness.com
Step into the future of fitness at FIBO 2026, where cutting-edge technology and health
converge in the Confex Hall at Exhibition Centre Cologne, Germany, between 16-19 April.
The Longevity in Hospitality Summit 2026 returns to FIBO, offering an international
platform
focused on the future of hospitality.
For the first time, FIBO is hosting the Longevity & Hospitality Summit, dedicated to the
international hospitality industry.
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