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NEWS
We Work Well team gearing up for W3Fit EMEA
POSTED 06 Oct 2025 . BY Kath Hudson
It's almost show time for the We Work Well team Credit: We Work Well
W3Fit EMEA is almost here
This year it takes place in Málaga on 14-17 October
There will be more than 240 delegates
Unique networking opportunities will take place alongside the 1500 pre-arranged
It’s almost time for W3Fit EMEA, which this year takes place at Málaga’s elegant Higuerón Hotel, from 14 to 17 October.

Bringing together some of the region’s most influential fitness operators along with the industry’s leading suppliers, this flagship events combines high-level meetings, thought-provoking education and unique networking opportunities in a five-star environment.

“We chose Higuerón Hotel and Sports Club for its unique positioning as a true playground for fitness and wellness,” says Lucy Hugo, founder of event organiser, We Work Well. “With its world-class sports facilities, it’s the perfect setting for us to deliver a carefully curated programme that blends business and wellness while creating authentic opportunities for our attendees to connect.”

Over two intensive business days, 240 delegates will take part in more than 1,500 pre-arranged meetings. Alongside the structured agenda, there will be an engaging social programme, showcasing the beauty of the Costa del Sol and providing further networking opportunities.

This year’s attendees include senior leaders from David Lloyd Leisure, Snap Fitness, Nuffield Health, JD Gyms, Bannatyne and Everyone Active from the UK; Leejam Sports Company (Fitness Time), Armah Sports, UFC Gyms, Warehouse Gyms from the Middle East; and Synergym, RSG, Hilton, Basic-Fit, LifeFit, Marriott, Alertlife, Mars Athletic and Accor representing Europe.

The strong line-up of global suppliers includes Technogym, Life Fitness, Keiser, Evolt, Precor, Matrix, Freemotion, Les Mills and Gladstone.

David Zarb Jenkins, co-founder of W3Fit EMEA, says this year’s theme will be strength in motion: “Movement powers progress, sparks creativity, and reshapes how we lead. At W3Fit, we’re inviting participants to harness the energy of fitness to generate new ideas, influence culture, and deliver lasting value for our clients, communities, and teams.”

Jan Williams and Kath Hudson will be representing HCM, we're looking forward to seeing familiar faces and making new connections. Do say hello.
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News editor of HCM, Kath Hudson, taps the zeitgeist at the recent W3Fit EMEA industry event that was held in Sardinia, Italy
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©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
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News   Products   Magazine   Subscribe
NEWS
We Work Well team gearing up for W3Fit EMEA
POSTED 06 Oct 2025 . BY Kath Hudson
It's almost show time for the We Work Well team Credit: We Work Well
W3Fit EMEA is almost here
This year it takes place in Málaga on 14-17 October
There will be more than 240 delegates
Unique networking opportunities will take place alongside the 1500 pre-arranged
It’s almost time for W3Fit EMEA, which this year takes place at Málaga’s elegant Higuerón Hotel, from 14 to 17 October.

Bringing together some of the region’s most influential fitness operators along with the industry’s leading suppliers, this flagship events combines high-level meetings, thought-provoking education and unique networking opportunities in a five-star environment.

“We chose Higuerón Hotel and Sports Club for its unique positioning as a true playground for fitness and wellness,” says Lucy Hugo, founder of event organiser, We Work Well. “With its world-class sports facilities, it’s the perfect setting for us to deliver a carefully curated programme that blends business and wellness while creating authentic opportunities for our attendees to connect.”

Over two intensive business days, 240 delegates will take part in more than 1,500 pre-arranged meetings. Alongside the structured agenda, there will be an engaging social programme, showcasing the beauty of the Costa del Sol and providing further networking opportunities.

This year’s attendees include senior leaders from David Lloyd Leisure, Snap Fitness, Nuffield Health, JD Gyms, Bannatyne and Everyone Active from the UK; Leejam Sports Company (Fitness Time), Armah Sports, UFC Gyms, Warehouse Gyms from the Middle East; and Synergym, RSG, Hilton, Basic-Fit, LifeFit, Marriott, Alertlife, Mars Athletic and Accor representing Europe.

The strong line-up of global suppliers includes Technogym, Life Fitness, Keiser, Evolt, Precor, Matrix, Freemotion, Les Mills and Gladstone.

David Zarb Jenkins, co-founder of W3Fit EMEA, says this year’s theme will be strength in motion: “Movement powers progress, sparks creativity, and reshapes how we lead. At W3Fit, we’re inviting participants to harness the energy of fitness to generate new ideas, influence culture, and deliver lasting value for our clients, communities, and teams.”

Jan Williams and Kath Hudson will be representing HCM, we're looking forward to seeing familiar faces and making new connections. Do say hello.
RELATED STORIES
FEATURE: Report: W3Fit: Meeting of minds


News editor of HCM, Kath Hudson, taps the zeitgeist at the recent W3Fit EMEA industry event that was held in Sardinia, Italy
MORE NEWS
Preidlhof Luxury DolceVita Resort to unveil new spa in February 2027
Preidlhof Luxury DolceVita Resort, a destination resort and spa in Naturno, South Tyrol in Italy, will reveal a new spa in February 2027, which has been designed by wellness expert and consultant Patrizia Bortolin.
ISPA launches on-demand customer experience course by Dan Gingiss
The International Spa Association (ISPA) has launched a course by customer experience expert Dan Gingiss on its iLearn platform.
Corinthia appoints Peter Roth as president of hotel operations
Peter Roth has been appointed as Corinthia’s president of hotel operations.
Hoshino Resorts opens Kai Kusatsu as it expands the Kai onsen ryokan brand
Kai Kusatsu, an onsen ryokan property has launched in the famous Japanese hot spring destination, Kusatsu Onsen in Gunma Prefecture.
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MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]

Zerobody Cryo: Starpool's contrast therapy solution
Contrast therapy, based on the alternation of hot and cold rituals, has become one of the most valued practices in the fields of wellness and recovery. [more...]
+ More featured suppliers  
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Aquaform

With a rich heritage in the spa industry, Aquaform offers a diverse array of water wellness experien [more...]
+ More profiles  
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+ More catalogues  

DIRECTORY
+ More directory  
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03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS