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NEWS
Busch Gardens unveils Cobra's Curse coming to Tampa in 2016
POSTED 17 Nov 2015 . BY Tom Anstey
The ride was officially unveiled at IAAPA 2015 Credit: Tom Anstey
SeaWorld Entertainment has unveiled its latest attraction – the Cobra’s Curse rollercoaster – coming to Busch Gardens in Tampa, Florida, in 2016.

Officially unveiling the ride at IAAPA in Orlando, the multi-million dollar coaster is the latest collaboration between SeaWorld Entertainments and Mack, with the two having most recently worked on Manta at SeaWorld San Diego in 2012.

“The ride experience is unique,” said Mike Denninger, senior director of rides and engineering for SeaWorld Entertainment, speaking to Attractions Management after the unveiling.

“You’re lifted vertically 70ft (21m) into the air and you’re then face-to-face with the cobra king ‘Venomous’. You then go into a banked turn leaning into his open mouth, his fangs inches from you. Halfway through something happens and your train car is turned around 180 degrees so now you’re going backwards through the ride up a second lift. As you hit the crest of the hill the train is released and you’re free spinning through the duration of the ride experience going over and under other trains, through trenches and tunnels as you go. It really is a great family experience.”

Denninger told Attractions Management that work hit a landmark stage 6 weeks ago, with foundations laid and the coaster now beginning to take shape, on course for a 2016 opening, the same year as SeaWorld Orlando’s Mako hypercoaster, which is part of the company’s move to focus on attractions outside of killer whales.

“It’s a significant investment,” continued Denninger. “This is a major attraction for us. It’s a great niche attraction and fills a good gap between coasters for children and coasters for adults at Busch Gardens. Investment is in the multi-millions.”

Mack Rides is developing the unique coaster, with the ride using several of the manufacturer’s special technologies to make the attraction one-of-a-kind.

“We’ve worked with Mack several times in the past,” said Denninger. “We did the fantastic Manta launch coaster at SeaWorld San Diego in 2012 and it’s certainly a great experience. It called for a few things that were very particular. Number one is a spinning coaster, number two is a vertical lift, number three is the ability for the train car to lock in both directions and free spin. If you put all those things together, those pieces of technology, we felt the best decision for us as a company was to work with Mack. We have great confidence in them.”

Check back with Attractions Management and AM2 during the week for all the latest breaking news coming from IAAPA 2015
The ride is unique in format, following the story of cobra king 'Venemous' Credit: Tom Anstey
The ride is unique in format, following the story of cobra king 'Venemous' Credit: Tom Anstey
RELATED STORIES
  Busch Gardens brings in Blair Witch producer to direct halloween event


In what seems to be a recurring theme among the world’s theme parks pushing for boosted attendances through the Halloween period, filmmaker Robin Cowie – best-known for producing The Blair Witch Project – has been enlisted by Busch Gardens to produce the park’s Howl-O-Scream fright fest for 2015.
  IAAPA 2014: AZA chair urges zoos to be business savvy


For the zoos and aquariums industry, IAAPA 2014 kicked off on Monday with a field trip to Busch Gardens Tampa. At the meet, Association of Zoos and Aquariums (AZA) chair Dennis Pate called on attendees to capitalise on the IAAPA "idea factory" and to keep business values central to their decision-making.
  Busch Gardens prepares to launch North America's tallest free-standing ride


Busch Gardens theme park officials say their new ride, Falcon’s Fury, is the tallest, free-standing drop tower in North America and the only one in the world to feature forward tilting seats.
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NEWS
Busch Gardens unveils Cobra's Curse coming to Tampa in 2016
POSTED 17 Nov 2015 . BY Tom Anstey
The ride was officially unveiled at IAAPA 2015 Credit: Tom Anstey
SeaWorld Entertainment has unveiled its latest attraction – the Cobra’s Curse rollercoaster – coming to Busch Gardens in Tampa, Florida, in 2016.

Officially unveiling the ride at IAAPA in Orlando, the multi-million dollar coaster is the latest collaboration between SeaWorld Entertainments and Mack, with the two having most recently worked on Manta at SeaWorld San Diego in 2012.

“The ride experience is unique,” said Mike Denninger, senior director of rides and engineering for SeaWorld Entertainment, speaking to Attractions Management after the unveiling.

“You’re lifted vertically 70ft (21m) into the air and you’re then face-to-face with the cobra king ‘Venomous’. You then go into a banked turn leaning into his open mouth, his fangs inches from you. Halfway through something happens and your train car is turned around 180 degrees so now you’re going backwards through the ride up a second lift. As you hit the crest of the hill the train is released and you’re free spinning through the duration of the ride experience going over and under other trains, through trenches and tunnels as you go. It really is a great family experience.”

Denninger told Attractions Management that work hit a landmark stage 6 weeks ago, with foundations laid and the coaster now beginning to take shape, on course for a 2016 opening, the same year as SeaWorld Orlando’s Mako hypercoaster, which is part of the company’s move to focus on attractions outside of killer whales.

“It’s a significant investment,” continued Denninger. “This is a major attraction for us. It’s a great niche attraction and fills a good gap between coasters for children and coasters for adults at Busch Gardens. Investment is in the multi-millions.”

Mack Rides is developing the unique coaster, with the ride using several of the manufacturer’s special technologies to make the attraction one-of-a-kind.

“We’ve worked with Mack several times in the past,” said Denninger. “We did the fantastic Manta launch coaster at SeaWorld San Diego in 2012 and it’s certainly a great experience. It called for a few things that were very particular. Number one is a spinning coaster, number two is a vertical lift, number three is the ability for the train car to lock in both directions and free spin. If you put all those things together, those pieces of technology, we felt the best decision for us as a company was to work with Mack. We have great confidence in them.”

Check back with Attractions Management and AM2 during the week for all the latest breaking news coming from IAAPA 2015
The ride is unique in format, following the story of cobra king 'Venemous' Credit: Tom Anstey
The ride is unique in format, following the story of cobra king 'Venemous' Credit: Tom Anstey
RELATED STORIES
Busch Gardens brings in Blair Witch producer to direct halloween event


In what seems to be a recurring theme among the world’s theme parks pushing for boosted attendances through the Halloween period, filmmaker Robin Cowie – best-known for producing The Blair Witch Project – has been enlisted by Busch Gardens to produce the park’s Howl-O-Scream fright fest for 2015.
IAAPA 2014: AZA chair urges zoos to be business savvy


For the zoos and aquariums industry, IAAPA 2014 kicked off on Monday with a field trip to Busch Gardens Tampa. At the meet, Association of Zoos and Aquariums (AZA) chair Dennis Pate called on attendees to capitalise on the IAAPA "idea factory" and to keep business values central to their decision-making.
Busch Gardens prepares to launch North America's tallest free-standing ride


Busch Gardens theme park officials say their new ride, Falcon’s Fury, is the tallest, free-standing drop tower in North America and the only one in the world to feature forward tilting seats.
MORE NEWS
Marriott International partners with Fitwel for wellness solutions across its residential portfolio
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.
Anna Bjurstam steps down from Six Senses to build new company Wahayla
Anna Bjurstam has left her role as Wellness Pioneer at Six Senses Hotels and Resorts and launched a new wellness, longevity and “consciousness consultancy” called Wahayla.
Fairmont Cheshire, The Mere, opens with spa philosophy of ‘Wellness without Walls’
Fairmont Cheshire, The Mere, has opened today (10 July) in the Northwest of England with a 1,715sq m Fairmont Spa that has been designed using a ‘Wellness without Walls’ concept.
'Minor wellness hotels' recorded the strongest growth across top KPIs in 2025, finds RLA Global
Wellness hotels generating less than US$1 million (€932,700, £785,200) – or 10 per cent of total revenue from wellness and leisure – recorded the strongest RevPAR and TRevPAR growth in 2025 across categories when compared with 2024, according to the latest Wellness Real Estate Report by RLA Global, produced in partnership with P and L benchmarking firm HotStats.
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The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]
+ More featured suppliers  
COMPANY PROFILES
Bellezi

Founded in 2009 as a Dutch family business, Bellezi brings more than 20 years of experience in treat [more...]
+ More profiles  
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+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS