US wellness lifestyle brand Canyon Ranch is curating a members-only urban wellness club concept to help its guests lead healthier happier lives.
The 26,000sq ft spa and fitness location will open within the US$250m (€213.4m, £183m) mixed-use development Crescent Fort Worth Development in Fort Worth, Texas.
Crescent Fort Worth is being developed by Crescent Real Estate, a company owned by John Goff – the chair and owner of Canyon Ranch.
Scheduled to launch in 2023, the club will extend the Canyon Ranch experience from its two existing destination spa resorts in Arizona and Massachusetts, its day spa in Las Vegas and its retreat property in California, Canyon Ranch Wellness Retreat – Woodside.
In addition to the first Canyon Ranch Wellness Club, Crescent Fort Worth will be home to a 200-room hotel, apartments, a rooftop bar, office space and Canyon Ranch’s new office headquarters.
The Canyon Ranch Wellness ClubThe new concept is being curated to offer a seamless and integrated member experience that is completely customised. The goal for the location is to help teach members how to enhance their wellbeing and health and help them incorporate this new knowledge into their daily routines so they can lead healthier lives.
The upcoming urban location will encompass luxury fitness and spa facilities combined with group spaces and a member’s lounge.
Members will be offered specialist guidance using an integrated wellness approach to create a personalised plan based on their intentions to help guide their everyday wellness practice.
Exclusive member offerings will include an ongoing social support system, frequent coaching, progress benchmarking and more.
Community-focused programming will also be offered to bring members together to enjoy a wide range of presentations and experiences.
The Fort Worth location will be one of several Canyon Ranch Wellness Clubs opening in key markets around the US.
“We’ve been helping people find a ‘well way of life’ for decades and are excited to continue that mission with the launch of our new wellness club,” said Jeff Kuster, Canyon Ranch CEO.
“While guests are always thrilled to visit one of our destination resorts, we believe this new concept will help them bring the best of Canyon Ranch home and live happier, healthier lives on a daily basis.”
