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NEWS
Hilton spa brand to enter Azerbaijan
POSTED 07 Oct 2011 . BY Pete Hayman
Hilton Hotels and Resorts (HHR) has announced that its spa concept, eforea: spa at Hilton, is to make its European debut this month (October) at its Hilton Baku property in Azerbaijan.

Located on the 23rd floor of the Baku hotel, the new 1,500sq m (16,146sq ft) spa is to offer views overlooking the Caspian Sea and the Baku cityscape.

Facilities will include eight "oversized" treatment rooms; transition lounges for relaxation; full-body hydro massage beds within the whirlpool and a traditional hammam.

Meanwhile, the presidential spa suite will include a private steamroom and sauna, as well as two treatment beds, a day bed. All areas of the spa are designed to "maximise" the views overlooking Baku.

Products on offer as part of the treatment menu and in the retail area include Kerstin Florian and LI'TYA, in addition to Peter Thomas Roth lines that also feature in guestrooms.

HHR global head Dave Horton said: "As more eforea: spa at Hilton locations open around the globe, our first location in Europe is another important milestone for us.

"This location at Hilton Baku brings eforea: spa at Hilton to four continents and offers stunning city and sea views."
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Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Hilton spa brand to enter Azerbaijan
POSTED 07 Oct 2011 . BY Pete Hayman
Hilton Hotels and Resorts (HHR) has announced that its spa concept, eforea: spa at Hilton, is to make its European debut this month (October) at its Hilton Baku property in Azerbaijan.

Located on the 23rd floor of the Baku hotel, the new 1,500sq m (16,146sq ft) spa is to offer views overlooking the Caspian Sea and the Baku cityscape.

Facilities will include eight "oversized" treatment rooms; transition lounges for relaxation; full-body hydro massage beds within the whirlpool and a traditional hammam.

Meanwhile, the presidential spa suite will include a private steamroom and sauna, as well as two treatment beds, a day bed. All areas of the spa are designed to "maximise" the views overlooking Baku.

Products on offer as part of the treatment menu and in the retail area include Kerstin Florian and LI'TYA, in addition to Peter Thomas Roth lines that also feature in guestrooms.

HHR global head Dave Horton said: "As more eforea: spa at Hilton locations open around the globe, our first location in Europe is another important milestone for us.

"This location at Hilton Baku brings eforea: spa at Hilton to four continents and offers stunning city and sea views."
MORE NEWS
Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
Turkey is crowned the best massage nation at world championship
Turkey came first at this year’s World Championship in Massage between 3-5 July in Copenhagen, Denmark.
The Wellness Tourism Association publishes industry framework for ethical and responsible retreats
The Wellness Tourism Association (WTA) has published a non-regulatory global industry framework designed to ensure the retreat market offers responsible experiences.
One in three spa practitioners have considered leaving the industry due to concerns about their own wellbeing
A new survey of UK and international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry.
+ More news   
 
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Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]
+ More featured suppliers  
COMPANY PROFILES
Barr + Wray Ltd

Barr + Wray has more than 60 years’ experience in the design and delivery of world-class spa and wel [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS