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NEWS
Even Hotels – one of the first wellness hospitality concepts – will open in Saudi Arabia in 2029
POSTED 21 May 2025 . BY Helen Andrews
The Even hotel brand was first established in 2012 Credit: IHG/Even Hotel Dammam
The 300-key property is due to open in January 2029
It will have a spa, Athletic Studio and Soul Studio
Located in the King Abdullah Civic Centre, it will join the region's civic and business hub
IHG's Even brand has 30 more hotels in its pipeline
IHG has signed an agreement to open the Even Hotel Dammam in Saudi Arabia, the debut property for its wellness brand in the Middle East. The 300-key property is slated to open in January 2029.

The Even concept was launched in 2012 and was one of the first brands in the sector to integrate wellness features into its hospitality concept, with adaptive in-room fitness features, healthy food and beverage options and public spaces focused on social and recreation activities.

Even was at the forefront of the hospitality industry in its move to embrace biophilic design – a concept that celebrates our innate connection to nature. This is demonstrated at the hotels by natural bedding, soothing colour palettes, fresh scents and living features, such as living walls.

Even Hotel Dammam

Designed to be a “third space” where guests spend their time (after work and home) each of the bedrooms at the Even Hotel Dammam will have the brand’s signature wellness zone – with a choice between in-room fitness gear or calming corners where guests can unwind.

The property will have a spa, a Soul Studio for yoga and movement classes, as well as an Athletic Studio with zones for strength, cardio and recovery.

The dining options will range from nutritious to indulgent in social areas that have spaces for quiet calm, for work or relaxation, or connection.

Developed in partnership with Marassi Al Bahr Development Company (a subsidiary of Al Khaldi Holding group) the hotel will be located within the King Abdullah Civic Centre in Dammam. It will provide guests with direct access to government buildings, cultural institutions and commercial zones and in an area that is known as a burgeoning civic and business hub.

Haitham Mattar, MD of IHG Hotels & Resorts for India, Middle East & Africa, said: “We're proud to be launching our Even brand in the region with the signing of Even Hotel Dammam. Lifestyle has evolved into the ultimate differentiator in hospitality – it’s no longer about aesthetics alone, but about fostering identity and belonging. Today’s travellers seek immersive, authentic experiences that resonate with their personal values, from innovative cuisine to meaningful connections."

Mattar added, "As Saudi Arabia advances its Vision 2030 ambitions, Even Hotel Dammam embodies IHG’s commitment to innovative hospitality that aligns with the Kingdom’s focus on lifestyle and holistic wellbeing."

Even Hotels worldwide

The brand has 37 hotels globally. Twenty-four of these are found in North America (with eight in the pipeline). Thirteen are located on mainland China where they were first introduced in 2017. There are also 22 in the pipeline for China.

IHG in Saudi Arabia

IHG currently operates 45 hotels across six brands in Saudi Arabia, including InterContinental, Crowne Plaza, Holiday Inn, Staybridge Suites and Voco. It has 47 hotels in the development pipeline set to open within the next three to five years.

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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Even Hotels – one of the first wellness hospitality concepts – will open in Saudi Arabia in 2029
POSTED 21 May 2025 . BY Helen Andrews
The Even hotel brand was first established in 2012 Credit: IHG/Even Hotel Dammam
The 300-key property is due to open in January 2029
It will have a spa, Athletic Studio and Soul Studio
Located in the King Abdullah Civic Centre, it will join the region's civic and business hub
IHG's Even brand has 30 more hotels in its pipeline
IHG has signed an agreement to open the Even Hotel Dammam in Saudi Arabia, the debut property for its wellness brand in the Middle East. The 300-key property is slated to open in January 2029.

The Even concept was launched in 2012 and was one of the first brands in the sector to integrate wellness features into its hospitality concept, with adaptive in-room fitness features, healthy food and beverage options and public spaces focused on social and recreation activities.

Even was at the forefront of the hospitality industry in its move to embrace biophilic design – a concept that celebrates our innate connection to nature. This is demonstrated at the hotels by natural bedding, soothing colour palettes, fresh scents and living features, such as living walls.

Even Hotel Dammam

Designed to be a “third space” where guests spend their time (after work and home) each of the bedrooms at the Even Hotel Dammam will have the brand’s signature wellness zone – with a choice between in-room fitness gear or calming corners where guests can unwind.

The property will have a spa, a Soul Studio for yoga and movement classes, as well as an Athletic Studio with zones for strength, cardio and recovery.

The dining options will range from nutritious to indulgent in social areas that have spaces for quiet calm, for work or relaxation, or connection.

Developed in partnership with Marassi Al Bahr Development Company (a subsidiary of Al Khaldi Holding group) the hotel will be located within the King Abdullah Civic Centre in Dammam. It will provide guests with direct access to government buildings, cultural institutions and commercial zones and in an area that is known as a burgeoning civic and business hub.

Haitham Mattar, MD of IHG Hotels & Resorts for India, Middle East & Africa, said: “We're proud to be launching our Even brand in the region with the signing of Even Hotel Dammam. Lifestyle has evolved into the ultimate differentiator in hospitality – it’s no longer about aesthetics alone, but about fostering identity and belonging. Today’s travellers seek immersive, authentic experiences that resonate with their personal values, from innovative cuisine to meaningful connections."

Mattar added, "As Saudi Arabia advances its Vision 2030 ambitions, Even Hotel Dammam embodies IHG’s commitment to innovative hospitality that aligns with the Kingdom’s focus on lifestyle and holistic wellbeing."

Even Hotels worldwide

The brand has 37 hotels globally. Twenty-four of these are found in North America (with eight in the pipeline). Thirteen are located on mainland China where they were first introduced in 2017. There are also 22 in the pipeline for China.

IHG in Saudi Arabia

IHG currently operates 45 hotels across six brands in Saudi Arabia, including InterContinental, Crowne Plaza, Holiday Inn, Staybridge Suites and Voco. It has 47 hotels in the development pipeline set to open within the next three to five years.

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People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be losing weight, but they’re also becoming less physically active, according to new research presented at the ENDO 2026 annual meeting of the Endocrine Society
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Synergy The Retreat Show launches resource for retreat business leaders to showcase specialisms
Global retreat trade show, Synergy The Retreat Show, has launched a resource called The Source, which hosts an open-access online Transformation Series programme.
The SATCC announces first five-day Living with Cancer and Beyond retreat
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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