Leisure Management magazine editor Liz Terry has described government proposals for building two garden cities in the south of England as a “once in a lifetime opportunity” for the leisure and wellness industries.

Her editorial in the magazine’s Q1 edition, called for a move away from traditional garden city models - used for Letchworth and Welwyn - towards a wellness city concept, built on the latest sustainable design principles, with green technology and leisure facilities fully-integrated into other infrastructure such as education, transport, medical, commercial and retail.

Communities Secretary Eric Pickles’ announcement last month of plans to ease Britain’s housing crisis with the new cities prompted fierce political debate.

But Terry says that, putting politics to one side, Britain should use its position as a world leader in urban planning, architecture, advanced technology, engineering and the creative industries to build a first ever wellness city that would “create a world-class example of excellence showcasing the UK’s skills and expertise.”

With a growing body of evidence for the health and economic benefits of an environment centred around wellness, Terry believes a successful development would pave the way for further initiatives.

“It’s recognised that in order for people to be healthy and lead long, happy and productive lives, wellness needs to be built into day to day life,” writes Terry.

“A purpose-built wellness city, with places to walk, exercise and spend time outdoors, as well as with access to great facilities, would enhance quality of life, lead to better health and serve as a model for others to follow.”

The government has yet to confirm any dates or locations for the proposed cities, but has pledged to publish a report into the viability of building large new settlements.