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NEWS
Thermae Bath Spa’s marketing chief given outstanding contribution award
POSTED 14 Sep 2017 . BY Tom Walker
Rollins has been credited with “putting Bath on the tourist map”
Peter Rollins, director of marketing and communications at the Thermae Bath Spa has been handed the Outstanding Contribution Award at this year’s Bath Business Awards.

Rollins, who heads up the marketing departments of the Thermae Bath Spa and the five-star Gainsborough Hotel in the city, has been credited with “putting Bath on the tourist map” by raising the profile of the city’s spa heritage.

“It has been immensely satisfying to be part of a team that re-opened the historic Spa, which has been at the heart of Bath for hundreds of years.” Rollins said.

“For me, it has been a privilege to live and work in this beautiful city so it was quite humbling to be recognised in this way.

“It is also exciting to know that there are so many opportunities for the spa industry to grow and I look forward to contributing to that success in the future.”

Rollins has been at Thermae since its opening in 2006 and said the reopening of the wellness hub has transformed the city.

Thermae Bath Spa is the only day spa in the UK which has access to natural thermal waters.

Currently operated by YTL Hotels, the reopening of the spa was funded by Bath & North East Somerset Council, the Millennium Commission, Thermae Development Company, the Bath Spa Trust, the EU Regional Development Fund and local subscribers.

Earlier this year, the spa opened a new wellness suite which features two new Roman and Georgian-themed aromatic steamrooms, a contemporary infrared sauna, an ice chamber, a new celestial relaxation room and chromotherapy showers.
RELATED STORIES
  Historic thermal spa to unveil new wellness suite


The only day spa in the UK which has access to natural thermal waters, Thermae Bath Spa in the city of Bath will open its innovative new wellness suite next week (29 March).
  Thermae Bath Spa becomes major tourism beacon for famous UK city


The Thermae Bath Spa is proving to be a significant driver of tourism for the ancient UK city of Bath, with nearly two thirds of visitors arriving in the region simply to experience the spa's roof-top pool and thermal waters.
  YTL Hotels takes charge of Thermae Bath Spa


YTL Hotels, owner of the soon-to-open Gainsborough Bath Spa Hotel and Bath-based utility company Wessex Water, has strengthened its grip on the ancient spa town’s wellness facilities by acquiring the operating contract of Thermae Bath Spa.
MORE NEWS
Almost half of spa survey respondents are unaware cancer is a disability and not adapting treatments is discrimination
A recent survey by the UK Spa Association (UKSA) into the industry’s approach to cancer care has revealed that almost half of participating respondents (46 per cent) are unaware that cancer is a disability and guests with a cancer diagnosis must be given
Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos.
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
Healing sanctuary Tulah Clinical Wellness opens in Kerala
Tulah Clinical Wellness, a holistic wellness destination, has officially opened in the hills of northern Kerala, India.
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Introducing Silent Loads: Wildsmith’s newest advancement in personalised wellbeing
In a world where imbalance often accumulates quietly, Wildsmith unveils its newest wellbeing innovation: Silent Loads, an approach designed to meet the needs of modern spa guests with precision and depth. [more...]

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
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09-11 Jun 2026

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Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Thermae Bath Spa’s marketing chief given outstanding contribution award
POSTED 14 Sep 2017 . BY Tom Walker
Rollins has been credited with “putting Bath on the tourist map”
Peter Rollins, director of marketing and communications at the Thermae Bath Spa has been handed the Outstanding Contribution Award at this year’s Bath Business Awards.

Rollins, who heads up the marketing departments of the Thermae Bath Spa and the five-star Gainsborough Hotel in the city, has been credited with “putting Bath on the tourist map” by raising the profile of the city’s spa heritage.

“It has been immensely satisfying to be part of a team that re-opened the historic Spa, which has been at the heart of Bath for hundreds of years.” Rollins said.

“For me, it has been a privilege to live and work in this beautiful city so it was quite humbling to be recognised in this way.

“It is also exciting to know that there are so many opportunities for the spa industry to grow and I look forward to contributing to that success in the future.”

Rollins has been at Thermae since its opening in 2006 and said the reopening of the wellness hub has transformed the city.

Thermae Bath Spa is the only day spa in the UK which has access to natural thermal waters.

Currently operated by YTL Hotels, the reopening of the spa was funded by Bath & North East Somerset Council, the Millennium Commission, Thermae Development Company, the Bath Spa Trust, the EU Regional Development Fund and local subscribers.

Earlier this year, the spa opened a new wellness suite which features two new Roman and Georgian-themed aromatic steamrooms, a contemporary infrared sauna, an ice chamber, a new celestial relaxation room and chromotherapy showers.
RELATED STORIES
Historic thermal spa to unveil new wellness suite


The only day spa in the UK which has access to natural thermal waters, Thermae Bath Spa in the city of Bath will open its innovative new wellness suite next week (29 March).
Thermae Bath Spa becomes major tourism beacon for famous UK city


The Thermae Bath Spa is proving to be a significant driver of tourism for the ancient UK city of Bath, with nearly two thirds of visitors arriving in the region simply to experience the spa's roof-top pool and thermal waters.
YTL Hotels takes charge of Thermae Bath Spa


YTL Hotels, owner of the soon-to-open Gainsborough Bath Spa Hotel and Bath-based utility company Wessex Water, has strengthened its grip on the ancient spa town’s wellness facilities by acquiring the operating contract of Thermae Bath Spa.
MORE NEWS
Almost half of spa survey respondents are unaware cancer is a disability and not adapting treatments is discrimination
A recent survey by the UK Spa Association (UKSA) into the industry’s approach to cancer care has revealed that almost half of participating respondents (46 per cent) are unaware that cancer is a disability and guests with a cancer diagnosis must be given
Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos.
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
Healing sanctuary Tulah Clinical Wellness opens in Kerala
Tulah Clinical Wellness, a holistic wellness destination, has officially opened in the hills of northern Kerala, India.
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
+ More news   
 
FEATURED SUPPLIERS

Introducing Silent Loads: Wildsmith’s newest advancement in personalised wellbeing
In a world where imbalance often accumulates quietly, Wildsmith unveils its newest wellbeing innovation: Silent Loads, an approach designed to meet the needs of modern spa guests with precision and depth. [more...]

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]
+ More featured suppliers  
COMPANY PROFILES
Robosculptor

Since its inception in 2019, roboSculptor has grown into an advanced, AI-powered platform that de [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS