Latest
issue
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Features   Products   Company profilesProfiles   Press releasesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Shurooq unveils Sir Bu Nuair Island eco-tourism project in Sharjah
POSTED 08 May 2013 . BY Aoife Dowling
Shurooq, Sharjah's Investment and Development Authority, has revealed plans for the first integrated eco- tourism project located within the islands of the Emirate.

Sir Bu Nuair Island eco-tourism project will be developed at a cost of half a billion Emirati Dirhams (€104m, US$136m, £88m) by the year 2017.

The project, located in the heart of Arabian Gulf, will include a luxury five-star hotel and resort, hotel apartments and villas, a camping village, retail shops, a souk, dedicated family areas, an amphitheatre, a museum, a mosque, an education centre, a harbour and an airport.

In a presentation by Marwan bin Jassim Al Sarkal, CEO of Shurooq, said that the island has been a natural habitat for turtles for over 2000 years and boasts a vibrant marine ecosystem.

This year the existence of 385 turtle nests have been recorded on the island coast including sea turtles, such as the Hawksbill turtle and the Green turtle.

Al Sarkal said: “Sir Bu Nuair Island is predominantly uninhabited. It is located 65km off the UAE coastline on the Arabian Gulf. The island is protected due to its significant environmental features, including geological formations, natural flora and marine birds, and is characterised by its unspoilt natural scenery.”

Shurooq’s aim is to develop Sir Bu Nuair into a unique island destination that offers a mix of high-end luxury and comfort while capturing the region’s cultural heritage in its architecture and offerings.

The key components of the development include the redevelopment of the island in terms of environmental aspects; the building of new commercial and entertainment features; the beautification of the island in terms of landscaping; and the enhancement of tourism by offering an understanding of the island’s cultural treasures through events and activities.

In terms of the architecture Al Sarkal said: “Our vision is that the architecture will reflect Emirati contemporary design that reflects the style and composition of a traditional Arabic village, comprising of low-rise buildings that look and feel like a natural part of the island environment.”

Alongside turtles, the island is also an important refuge for marine birds, rare species of fish and coral.

RELATED STORIES
MORE NEWS
Healing sanctuary Tulah Clinical Wellness opens in Kerala
Tulah Clinical Wellness, a holistic wellness destination, has officially opened in the hills of northern Kerala, India.
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
+ More news   

FEATURED SUPPLIERS

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]

Why future-ready in-house laundry is the new luxury spa essential
In today’s premium spa environment, every detail shapes the guest experience – right down to the softness of towels and the freshness of linens. [more...]
+ More featured suppliers  
COMPANY PROFILES
Klafs GmbH

Founded in 1928, Klafs is known as an award winning, world-leading trendsetter in wellness and spa. [more...]
Global Project & Spa Advisory

The company was launched in 2012 by CEO Patrick Saussay and Christopher Ryan. [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
SPA BUSINESS
SPA OPPORTUNITIES
SPA BUSINESS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Shurooq unveils Sir Bu Nuair Island eco-tourism project in Sharjah
POSTED 08 May 2013 . BY Aoife Dowling
Shurooq, Sharjah's Investment and Development Authority, has revealed plans for the first integrated eco- tourism project located within the islands of the Emirate.

Sir Bu Nuair Island eco-tourism project will be developed at a cost of half a billion Emirati Dirhams (€104m, US$136m, £88m) by the year 2017.

The project, located in the heart of Arabian Gulf, will include a luxury five-star hotel and resort, hotel apartments and villas, a camping village, retail shops, a souk, dedicated family areas, an amphitheatre, a museum, a mosque, an education centre, a harbour and an airport.

In a presentation by Marwan bin Jassim Al Sarkal, CEO of Shurooq, said that the island has been a natural habitat for turtles for over 2000 years and boasts a vibrant marine ecosystem.

This year the existence of 385 turtle nests have been recorded on the island coast including sea turtles, such as the Hawksbill turtle and the Green turtle.

Al Sarkal said: “Sir Bu Nuair Island is predominantly uninhabited. It is located 65km off the UAE coastline on the Arabian Gulf. The island is protected due to its significant environmental features, including geological formations, natural flora and marine birds, and is characterised by its unspoilt natural scenery.”

Shurooq’s aim is to develop Sir Bu Nuair into a unique island destination that offers a mix of high-end luxury and comfort while capturing the region’s cultural heritage in its architecture and offerings.

The key components of the development include the redevelopment of the island in terms of environmental aspects; the building of new commercial and entertainment features; the beautification of the island in terms of landscaping; and the enhancement of tourism by offering an understanding of the island’s cultural treasures through events and activities.

In terms of the architecture Al Sarkal said: “Our vision is that the architecture will reflect Emirati contemporary design that reflects the style and composition of a traditional Arabic village, comprising of low-rise buildings that look and feel like a natural part of the island environment.”

Alongside turtles, the island is also an important refuge for marine birds, rare species of fish and coral.

RELATED STORIES
MORE NEWS
Healing sanctuary Tulah Clinical Wellness opens in Kerala
Tulah Clinical Wellness, a holistic wellness destination, has officially opened in the hills of northern Kerala, India.
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Global Wellness Summit announces 2026 theme: the science, art and soul of wellness
The Global Wellness Summit (GWS) will celebrate its 20th anniversary at the 2026 event in Phuket, Thailand, later this year with the theme: The Science, Art and Soul of Wellness.
All-inclusive eco-wellness development Auko to open near Vietnam’s Son Doong caves
Auko, an all-inclusive development, is opening in Phong Nha in Vietnam in Q3 2026, with a series of 30 tented eco-lodges and wellness hospitality operations by Lumina Wellbeing.
+ More news   
 
FEATURED SUPPLIERS

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]

Why future-ready in-house laundry is the new luxury spa essential
In today’s premium spa environment, every detail shapes the guest experience – right down to the softness of towels and the freshness of linens. [more...]
+ More featured suppliers  
COMPANY PROFILES
Klafs GmbH

Founded in 1928, Klafs is known as an award winning, world-leading trendsetter in wellness and spa. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS