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NEWS
Virtuagym launches AI-powered digital coach
POSTED 11 Jul 2023 . BY Tom Walker
The AI Coach provides users with personal workouts fitting their needs Credit: Virtuagym

Credit: Virtuagym
The Virtuagym AI Coach is a prime example of how technology can make fitness and health more accessible and personalised than ever before
– Hugo Braam
Virtuagym has added to its range of fitness and wellness tech solutions with the launch of Virtuagym AI Coach
AI Coach can create tailored workouts for users based on their specific requirements
Users can specify their requests during a chat conversation, including their preferences, such as fitness goals
The AI Coach then provides the user with a personal workout fitting those needs
Virtuagym has added to its range of training solutions with the launch of Virtuagym AI Coach.

Powered by artificial intelligence, AI Coach can create tailored workouts for users based on their specific requirements, which are shared via a chat interface.

This enables users to specify their requests, including their preferences such as fitness goals, exercise level, preferred equipment, muscle groups, age or duration of exercise.

The AI Coach then provides the user with a personal workout fitting those needs, complete with exercise instructions, sets, repetitions and 3D-animated exercise videos.

After receiving the workout, the user can either do the workout at home or in the gym, save it to their personal in-app workout library or schedule it into their activity calendar.

The tool is fully integrated with the Virtuagym Fitness mobile app and the company's wider ecosystem of solutions, which means it is connected with features such as activity and heart rate tracking using wearables, body composition monitoring, nutrition coaching and gamification with challenges.

Hugo Braam, CEO and co-founder of Virtuagym, said: "The Virtuagym AI Coach is a prime example of how technology can make fitness and health more accessible and personalised, empowering people of all fitness levels to receive tailored workout plans through artificial intelligence.

“We believe this new solution is a game-changer for individual exercise and also for our business clients who are interested in making personalised coaching more efficient, either through self-management or by empowering trainers to use AI.”
RELATED STORIES
  Virtuagym and Fitness KPI launch AI-driven benchmarking and analytics for UK health club sector


Virtuagym and benchmarking experts, Fitness KPI, have launched a new integration for UK health club operators.
  Virtuagym launches new video workout platform


Virtuagym has launched a Video Workout platform which is natively integrated into its existing suite of products.
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ISPA releases full 2026 US Spa Industry Study as annual industry revenue rises by US$1bn
The International Spa Association (ISPA) has published its full 2026 US Spa Industry Study, providing further insights into the region’s total US$1 billion (€855 million, £780 million) industry revenue increase from 2024 to 2025.
Hot spring wellness community Ameyalli sells residences and breaks ground on resort and spa
Ameyalli, the 78-acre wellbeing resort and residential community in Midway in Utah, US, has broken ground on phase two of the hot spring development – the Ameyalli Resort and Spa – which is due to open in 2028.
AI firm Midjourney enters wellness with spa, fitness and body scanning concept
TLee Spas and Wellness has revealed the design concept for a high-tech spa with body mapping scanners to improve public health, for AI company Midjourney.
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Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Virtuagym launches AI-powered digital coach
POSTED 11 Jul 2023 . BY Tom Walker
The AI Coach provides users with personal workouts fitting their needs Credit: Virtuagym
Credit: Virtuagym
The Virtuagym AI Coach is a prime example of how technology can make fitness and health more accessible and personalised than ever before
– Hugo Braam
Virtuagym has added to its range of fitness and wellness tech solutions with the launch of Virtuagym AI Coach
AI Coach can create tailored workouts for users based on their specific requirements
Users can specify their requests during a chat conversation, including their preferences, such as fitness goals
The AI Coach then provides the user with a personal workout fitting those needs
Virtuagym has added to its range of training solutions with the launch of Virtuagym AI Coach.

Powered by artificial intelligence, AI Coach can create tailored workouts for users based on their specific requirements, which are shared via a chat interface.

This enables users to specify their requests, including their preferences such as fitness goals, exercise level, preferred equipment, muscle groups, age or duration of exercise.

The AI Coach then provides the user with a personal workout fitting those needs, complete with exercise instructions, sets, repetitions and 3D-animated exercise videos.

After receiving the workout, the user can either do the workout at home or in the gym, save it to their personal in-app workout library or schedule it into their activity calendar.

The tool is fully integrated with the Virtuagym Fitness mobile app and the company's wider ecosystem of solutions, which means it is connected with features such as activity and heart rate tracking using wearables, body composition monitoring, nutrition coaching and gamification with challenges.

Hugo Braam, CEO and co-founder of Virtuagym, said: "The Virtuagym AI Coach is a prime example of how technology can make fitness and health more accessible and personalised, empowering people of all fitness levels to receive tailored workout plans through artificial intelligence.

“We believe this new solution is a game-changer for individual exercise and also for our business clients who are interested in making personalised coaching more efficient, either through self-management or by empowering trainers to use AI.”
RELATED STORIES
Virtuagym and Fitness KPI launch AI-driven benchmarking and analytics for UK health club sector


Virtuagym and benchmarking experts, Fitness KPI, have launched a new integration for UK health club operators.
Virtuagym launches new video workout platform


Virtuagym has launched a Video Workout platform which is natively integrated into its existing suite of products.
MORE NEWS
ISPA releases full 2026 US Spa Industry Study as annual industry revenue rises by US$1bn
The International Spa Association (ISPA) has published its full 2026 US Spa Industry Study, providing further insights into the region’s total US$1 billion (€855 million, £780 million) industry revenue increase from 2024 to 2025.
Hot spring wellness community Ameyalli sells residences and breaks ground on resort and spa
Ameyalli, the 78-acre wellbeing resort and residential community in Midway in Utah, US, has broken ground on phase two of the hot spring development – the Ameyalli Resort and Spa – which is due to open in 2028.
AI firm Midjourney enters wellness with spa, fitness and body scanning concept
TLee Spas and Wellness has revealed the design concept for a high-tech spa with body mapping scanners to improve public health, for AI company Midjourney.
Swissline opens renovated urban wellness destination Labo Spa in Zurich
Swissline has opened a flagship day spa in Zurich, Switzerland, called Labo Spa.
Gran Hotel Taoro opens Sandára Wellness Centre
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Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
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FEATURED SUPPLIERS

MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]

HPO Tech brings design-led hyperbaric systems to the spa floor
Hyperbaric oxygen therapy has moved well beyond the clinic and spa operators represent the fastest-growing market for the technology. [more...]
+ More featured suppliers  
COMPANY PROFILES
Spa Supply Solutions

Founded in 2014 by spa management expert Julie Bevilacqua, Spa Supply Solutions is a leader in spa p [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
31 Aug - 02 Sep 2026

SpaTec North America

Pier Sixty Six, Fort Lauderdale, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS