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NEWS
IHG will expand Even Hotels – its wellness-focused chain – outside the US
POSTED 31 Jul 2017 . BY Tom Walker
The 200-bedroom Even Hotel Auckland will open in 2020
Intercontinental Hotels Group (IHG) will take its wellness-focused Even Hotels brand outside the US for the first time, after securing a contract to open a hotel in Auckland, New Zealand.

Like the existing four Even hotels in the US, the 200-bedroom Even Hotel Auckland will feature fresh, natural and modern design, bringing the “outdoors inside” and offering “playful and energising workspaces,” as well as dining and social areas.

Working in partnership with Sydney, Australia-based private investment firm Pro-invest Group, IHG is planning on developing a portfolio of Even Hotels across key Australian and New Zealand capital cities and economic hubs. Set to open in 2020, the Auckland property will be the first in Pro-Invest Group’s portfolio of 10-15 Even Hotels across the region.

The Even brand was launched by IHG 2012 after it identified a consumer trend toward holistic wellness – especially as it relates to travel.

The Even model is focused on four pillars of wellness: nutrition, fitness, overall wellbeing and productivity.

The brand offers design and technology elements to help guests maintain wellness, including “Athletic Studios” equipped with the latest fitness innovations, in-room exercise zones and relaxation areas.

Bedrooms have been fitted with high-tech lighting and bedding options – such as eucalyptus linens and colour-changing mood lights – as well as aromatherapy amenities, intended to encourage a good night’s sleep.

Dining options at all Even hotels are based on offering guests fresh and locally-sourced, organic foods.

“Increasingly, travellers are realigning their priorities to put wellbeing first in today’s over-scheduled and ‘always on’ culture,” a spokesperson for IHG said.

“As they endeavour to stick to good routines on the road, wellness travel has flourished, outpacing regular travel by 50 per cent and reflecting the need for travellers to recharge, refresh and rejuvenate themselves to maintain a healthy life balance.”

Jan Smits, IHG’s CEO for Asia, Middle East and Africa, said: “Some brands know what they’re made of; we know who we’re made for. Wellness travel is a global phenomenon and a $563bn industry today and, with Even Hotels, we have a created a brand that will deliver a local wellness experience to travellers for whom health and wellbeing is so important.

“I firmly believe that the Even Hotels brand will be a key driver in market share growth in New Zealand and Australia.“
RELATED STORIES
  Wellness brand Even Hotels plans further US expansion


Jason Moskal, vice president of lifestyle brands for the Intercontinental Hotel Group, discussed the future of wellness travel and outlined plans for IHG’s wellness brand, Even Hotels, during a podcast put on by Skift, a travel industry intelligence platform.
MORE NEWS
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Kerzner to expand Siro portfolio with recovery-focused hotels in Los Cabos and Riyadh
Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and Saudi Arabia, following the launch of the inaugural Siro property in Dubai this February.
Nuffield Health calls for National Movement Strategy as research shows decline in fitness levels among some consumers
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more in 2023 than 2022, but almost 75 per cent are still not meeting WHO guidelines.
US spa industry hits record-breaking US$21.3 billion in revenue in 2023
The US spa industry is continuing its upward trajectory, achieving an unprecedented milestone with a record-breaking revenue of US$21.3 billion in 2023, surpassing the previous high of US$20.1 billion in 2022.
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News   Products   Magazine   Subscribe
NEWS
IHG will expand Even Hotels – its wellness-focused chain – outside the US
POSTED 31 Jul 2017 . BY Tom Walker
The 200-bedroom Even Hotel Auckland will open in 2020
Intercontinental Hotels Group (IHG) will take its wellness-focused Even Hotels brand outside the US for the first time, after securing a contract to open a hotel in Auckland, New Zealand.

Like the existing four Even hotels in the US, the 200-bedroom Even Hotel Auckland will feature fresh, natural and modern design, bringing the “outdoors inside” and offering “playful and energising workspaces,” as well as dining and social areas.

Working in partnership with Sydney, Australia-based private investment firm Pro-invest Group, IHG is planning on developing a portfolio of Even Hotels across key Australian and New Zealand capital cities and economic hubs. Set to open in 2020, the Auckland property will be the first in Pro-Invest Group’s portfolio of 10-15 Even Hotels across the region.

The Even brand was launched by IHG 2012 after it identified a consumer trend toward holistic wellness – especially as it relates to travel.

The Even model is focused on four pillars of wellness: nutrition, fitness, overall wellbeing and productivity.

The brand offers design and technology elements to help guests maintain wellness, including “Athletic Studios” equipped with the latest fitness innovations, in-room exercise zones and relaxation areas.

Bedrooms have been fitted with high-tech lighting and bedding options – such as eucalyptus linens and colour-changing mood lights – as well as aromatherapy amenities, intended to encourage a good night’s sleep.

Dining options at all Even hotels are based on offering guests fresh and locally-sourced, organic foods.

“Increasingly, travellers are realigning their priorities to put wellbeing first in today’s over-scheduled and ‘always on’ culture,” a spokesperson for IHG said.

“As they endeavour to stick to good routines on the road, wellness travel has flourished, outpacing regular travel by 50 per cent and reflecting the need for travellers to recharge, refresh and rejuvenate themselves to maintain a healthy life balance.”

Jan Smits, IHG’s CEO for Asia, Middle East and Africa, said: “Some brands know what they’re made of; we know who we’re made for. Wellness travel is a global phenomenon and a $563bn industry today and, with Even Hotels, we have a created a brand that will deliver a local wellness experience to travellers for whom health and wellbeing is so important.

“I firmly believe that the Even Hotels brand will be a key driver in market share growth in New Zealand and Australia.“
RELATED STORIES
Wellness brand Even Hotels plans further US expansion


Jason Moskal, vice president of lifestyle brands for the Intercontinental Hotel Group, discussed the future of wellness travel and outlined plans for IHG’s wellness brand, Even Hotels, during a podcast put on by Skift, a travel industry intelligence platform.
MORE NEWS
Sport England’s Active Lives insight finds record activity levels, but enduring health inequalities
While British adults are the most active they’ve been in a decade, health inequalities remain with the same groups missing out, according to Sport England’s latest Active Lives Adults Report.
Kerzner to expand Siro portfolio with recovery-focused hotels in Los Cabos and Riyadh
Kerzner International has signed deals to operate two new Siro recovery hotels in Mexico and Saudi Arabia, following the launch of the inaugural Siro property in Dubai this February.
Nuffield Health calls for National Movement Strategy as research shows decline in fitness levels among some consumers
Nuffield Health’s fourth annual survey, the Healthier Nation Index, has found people moved slightly more in 2023 than 2022, but almost 75 per cent are still not meeting WHO guidelines.
US spa industry hits record-breaking US$21.3 billion in revenue in 2023
The US spa industry is continuing its upward trajectory, achieving an unprecedented milestone with a record-breaking revenue of US$21.3 billion in 2023, surpassing the previous high of US$20.1 billion in 2022.
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The 16th edition of the esteemed international spa and hospitality industry event, Forum HOTel&SPA, is rapidly approaching, promising an immersive experience for attendees. [more...]

Elevate your spa business: master global standards and thrive in Saudi Arabia's tourism boom
Discover how to prepare your spa or wellness facility for the influx of international guests and meet global standards as tourism in Saudi Arabia surges. [more...]
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COMPANY PROFILES
myndstream

Music is often underutilised as a therapeutic tool in the spa setting.

Myndstream are on [more...]
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+ More directory  
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28-30 Apr 2024

Spa Life Scotland

Radisson Blu Hotel, Glasgow,
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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

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