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NEWS
World Halotherapy Association names Erin Lee executive director
POSTED 07 Sep 2021 . BY Megan Whitby
Erin Lee is passionate about the merits of halotherapy after experiencing them firsthand herself
Erin Lee has been appointed as executive director of the World Halotherapy Association (WHA).

The WHA is a physician-backed association formed to ensure a global standard of excellence in the halotherapy industry. The WHA’s goal is to train, educate and support ‘Haloprenuers’ in a deeper understanding of the disease state, help ensure equipment performs properly and aid in the successful execution of business operations.

Lee’s new role will see her build upon the organisation’s existing foundations and drive an ethos that further raises awareness of halotherapy’s benefits as well as to continue to provide support, education and information to facility owners.

Harking from Poland, halotherapy – also known as salt therapy – is typically offered as a dry treatment using a halogenerator to produce pharmaceutical-grade particles of salt for inhalation in an environment that mimics a salt cave microclimate with dry, cold conditions and no humidity.

Following the advent of Covid-19, the wellness industry saw a surge in interest and uptake for halotherapy services.

Prior to her appointment, Lee was working as project director at specialist wellbeing firm Dröm UK where she spent 10 years.

She’s long been passionate about the merits of halotherapy and believes it’s an effective holistic solution to many respiratory and skin conditions.

“Living in a world where respiratory health is so important, I want to encourage the use of halotherapy for prevention, performance, recovery and maintenance,” Lee explained.

“My goal is to work together across the industry to put halotherapy firmly on the map as a leading recognised natural therapy.

“The WHA is also the perfect platform to ensure a level of excellence across halotherapy facilities, especially with the Halopreuer programme and Certified Facility accreditation. We want people to feel safe in the knowledge that they’re attending facilities of the highest quality and are using the correct equipment.”

With respiratory health and hygiene being under the spotlight through the pandemic, Lee is confident halotherapy can make a positive impact on many peoples' lives.

She will balance the commitments of her new role with her freelance work at the UK Halotherapy network – which, she founded in 2020 – and as freelance heat and halotherapy experience consultant for Koru Wellness, as well as supporting the Halotherapy Solutions team as VP of business development in UK, Europe and Middle East.

Lee will work alongside the WHA’s existing members and advocates from the industry, including principal of Wynne Business Consulting & Education Lisa Starr and Dr Raleigh Duncan chair and founder of Clearlight Infrared Saunas.
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NEWS
World Halotherapy Association names Erin Lee executive director
POSTED 07 Sep 2021 . BY Megan Whitby
Erin Lee is passionate about the merits of halotherapy after experiencing them firsthand herself
Erin Lee has been appointed as executive director of the World Halotherapy Association (WHA).

The WHA is a physician-backed association formed to ensure a global standard of excellence in the halotherapy industry. The WHA’s goal is to train, educate and support ‘Haloprenuers’ in a deeper understanding of the disease state, help ensure equipment performs properly and aid in the successful execution of business operations.

Lee’s new role will see her build upon the organisation’s existing foundations and drive an ethos that further raises awareness of halotherapy’s benefits as well as to continue to provide support, education and information to facility owners.

Harking from Poland, halotherapy – also known as salt therapy – is typically offered as a dry treatment using a halogenerator to produce pharmaceutical-grade particles of salt for inhalation in an environment that mimics a salt cave microclimate with dry, cold conditions and no humidity.

Following the advent of Covid-19, the wellness industry saw a surge in interest and uptake for halotherapy services.

Prior to her appointment, Lee was working as project director at specialist wellbeing firm Dröm UK where she spent 10 years.

She’s long been passionate about the merits of halotherapy and believes it’s an effective holistic solution to many respiratory and skin conditions.

“Living in a world where respiratory health is so important, I want to encourage the use of halotherapy for prevention, performance, recovery and maintenance,” Lee explained.

“My goal is to work together across the industry to put halotherapy firmly on the map as a leading recognised natural therapy.

“The WHA is also the perfect platform to ensure a level of excellence across halotherapy facilities, especially with the Halopreuer programme and Certified Facility accreditation. We want people to feel safe in the knowledge that they’re attending facilities of the highest quality and are using the correct equipment.”

With respiratory health and hygiene being under the spotlight through the pandemic, Lee is confident halotherapy can make a positive impact on many peoples' lives.

She will balance the commitments of her new role with her freelance work at the UK Halotherapy network – which, she founded in 2020 – and as freelance heat and halotherapy experience consultant for Koru Wellness, as well as supporting the Halotherapy Solutions team as VP of business development in UK, Europe and Middle East.

Lee will work alongside the WHA’s existing members and advocates from the industry, including principal of Wynne Business Consulting & Education Lisa Starr and Dr Raleigh Duncan chair and founder of Clearlight Infrared Saunas.
RELATED STORIES
FEATURE: Treatments: Pinch of salt


Halotherapy experts outline its benefits
MORE NEWS
Report identifies diversity, equity and inclusion challenges in health club sector
Diversity, equity and inclusion in the European fitness industry is examined in a new report which provides eye-opening findings and a starting point for change.
RLA Global: Wellness hotels experience positive growth trend globally in 2023
Hotels incorporating wellness amenities experienced a significant boost in Total Revenue per Available Room (TRevPAR) in 2023, according to the latest Wellness Real Estate Report by RLA Global, produced in partnership with P&L benchmarking firm HotStats.
World leaders gather at luxury Italian wellness retreat Borgo Egnazia for G7 Summit
The 2024 G7 Summit is now underway at a destination spa resort in Puglia, Italy, with leaders from Canada, France, Germany, Italy, Japan, the UK and the US convening to address some of the world’s most urgent issues.
Minor devises new medi-wellness concept for Anantara, debuting in Phuket in Q3
Minor Hotels CEO Dillip Rajakarier has unveiled plans to introduce an innovative medi-wellness concept to the group's Anantara Hotels, Resorts and Spas brand, with ambitions to expand the concept to additional resorts in the future.
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Spa Life International® Conventions are intimate, business-focussed events, created exclusively for senior spa and wellness professionals looking for a more targeted, cost- effective way of doing business. [more...]

GAIA Skincare launches new refillable amenity range
Female-founded spa and skincare brand Gaia Skincare was born with an ethical ethos to not only look after its customers’ wellbeing, but to also protect the planet. [more...]
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In 2014, AMRA Skincare was launched into the world’s most prestigious five-star luxury hotels, wit [more...]
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+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

22-22 Jun 2024

World Bathing Day

Worldwide,
22-24 Jun 2024

IECSC Las Vegas

Las Vegas Convention Center, Las Vegas, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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