Mecca Bingo is hosting a Christmas Party Weekend in each of its 124 clubs across the UK. On 7,8 and 9 December, entertainment, prizes and promotions will be offered to Mecca's million-strong customer base in a bid to 'add value' to the membership experience by attracting new customers and rewarding those loyal to the clubs and the brand. Recent trends have revealed that bingo is more popular than ever, commented Nigel Sibley, commercial director at Rank Group Gaming Division. Parties will be held in all the clubs including decorations, entertainment and a scratch card promotion offering over 26,000 prizes. Members who attend the events will be given a free Mecca Bingo Christmas cake.
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