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NEWS
Starwood opens 45th location worldwide with Swiss expansion
POSTED 03 Dec 2013 . BY Tom Anstey
The 123-bedroom hotel is W’s first in an alpine ski resort
The W Verbier Hotel in Switzerland has officially opened, marking the 45th W Hotel of the Starwood brand, the first W-branded hotel in Switzerland and Starwood’s first ever ski retreat.

The 123-bedroom hotel features an 800sq m (8,600sq ft) signature Away Spa. The spa has nine treatment rooms, two of which are couples rooms, a sauna, hammam, steamroom and whirlpool, while offering aromatherapy, massage and beauty treatments.

The new hotel also includes a fitness centre, bar, cafe, lounge area and an indoor/outdoor pool deck for guests.

The opening of W Verbier continues the W brand’s rapidly expanding global growth, which began 15 years ago and is set to reach 60 hotels by 2017.

Starwood Hotels & Resorts Worldwide CEO and president Frits van Paasschen
said: “The lasting impact W Hotels has made on the hotel industry cannot be overstated. Over the past 15 years, W has turned the staid hospitality landscape on its head and demonstrated that a hotel is more than a place to check in and checkout as it continues to reinvent the category it created with each new hotel opening around the world.”

Located in the village of Verbier, the new W Hotel will make up part of a multi-component luxury development project owned by Les Trois Rocs - the team behind the Medran project, a pedestrian-friendly development, that will include the new W Verbier and commercial spaces for new businesses.
RELATED STORIES
  CHF485m Bürgenstock Resort in Switzerland will be complete by 2017


The CHF485m (US$545m, €397m, £323m) Bürgenstock Resort at Lake Lucerne, Switzerland, is on track for an opening in Q2 of 2017.
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Preidlhof Luxury DolceVita Resort to unveil new spa in February 2027
Preidlhof Luxury DolceVita Resort, a destination resort and spa in Naturno, South Tyrol in Italy, will reveal a new spa in February 2027, which has been designed by wellness expert and consultant Patrizia Bortolin.
ISPA launches on-demand customer experience course by Dan Gingiss
The International Spa Association (ISPA) has launched a course by customer experience expert Dan Gingiss on its iLearn platform.
Virgin Active opens social wellness club in London's Mayfair
Corinthia appoints Peter Roth as president of hotel operations
Peter Roth has been appointed as Corinthia’s president of hotel operations.
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World Championship in Massage

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©Cybertrek 2026
Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Starwood opens 45th location worldwide with Swiss expansion
POSTED 03 Dec 2013 . BY Tom Anstey
The 123-bedroom hotel is W’s first in an alpine ski resort
The W Verbier Hotel in Switzerland has officially opened, marking the 45th W Hotel of the Starwood brand, the first W-branded hotel in Switzerland and Starwood’s first ever ski retreat.

The 123-bedroom hotel features an 800sq m (8,600sq ft) signature Away Spa. The spa has nine treatment rooms, two of which are couples rooms, a sauna, hammam, steamroom and whirlpool, while offering aromatherapy, massage and beauty treatments.

The new hotel also includes a fitness centre, bar, cafe, lounge area and an indoor/outdoor pool deck for guests.

The opening of W Verbier continues the W brand’s rapidly expanding global growth, which began 15 years ago and is set to reach 60 hotels by 2017.

Starwood Hotels & Resorts Worldwide CEO and president Frits van Paasschen
said: “The lasting impact W Hotels has made on the hotel industry cannot be overstated. Over the past 15 years, W has turned the staid hospitality landscape on its head and demonstrated that a hotel is more than a place to check in and checkout as it continues to reinvent the category it created with each new hotel opening around the world.”

Located in the village of Verbier, the new W Hotel will make up part of a multi-component luxury development project owned by Les Trois Rocs - the team behind the Medran project, a pedestrian-friendly development, that will include the new W Verbier and commercial spaces for new businesses.
RELATED STORIES
CHF485m Bürgenstock Resort in Switzerland will be complete by 2017


The CHF485m (US$545m, €397m, £323m) Bürgenstock Resort at Lake Lucerne, Switzerland, is on track for an opening in Q2 of 2017.
MORE NEWS
Preidlhof Luxury DolceVita Resort to unveil new spa in February 2027
Preidlhof Luxury DolceVita Resort, a destination resort and spa in Naturno, South Tyrol in Italy, will reveal a new spa in February 2027, which has been designed by wellness expert and consultant Patrizia Bortolin.
ISPA launches on-demand customer experience course by Dan Gingiss
The International Spa Association (ISPA) has launched a course by customer experience expert Dan Gingiss on its iLearn platform.
Virgin Active opens social wellness club in London's Mayfair
Corinthia appoints Peter Roth as president of hotel operations
Peter Roth has been appointed as Corinthia’s president of hotel operations.
Hoshino Resorts opens Kai Kusatsu as it expands the Kai onsen ryokan brand
Kai Kusatsu, an onsen ryokan property has launched in the famous Japanese hot spring destination, Kusatsu Onsen in Gunma Prefecture.
Luxury resort coming to Hunter Valley will have longevity spa
Private hotel owner and developer HVL Hotels will open a new luxury resort and tourism destination called Laval Hunter Valley in the second half of 2027 in Pokolbin, Australia.
+ More news   
 
FEATURED SUPPLIERS

MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]
+ More featured suppliers  
COMPANY PROFILES
Gharieni Group

For 35 years, the Gharieni Group has redefined wellness, spa and medical equipment, setting global [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS