Latest
issue
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Features   Products   Company profilesProfiles   Press releasesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Swiss sophistication meets Aegean laid-back lifestyle at Swissotel Bodrum resort
POSTED 10 Jul 2015 . BY Jane Kitchen
The Swissotel Resort Bodrum Beach will include a 1,700sq m (18,299sq ft), seven-treatment-room Purovel Spa. Credit: Swissotel
Swissotel has opened a new resort on a private beach in Turgutreis, just outside Bodrum, Turkey, that will include a 1,700sq m (18,299sq ft), seven-treatment room Purovel Spa.

The Purovel Spa, set to open in August, will include a variety of body and facial treatments, as well as a traditional Turkish hammam, steamroom and sauna. A spa suite, particularly aimed at couples treatments, has a private hammam, shower, jacuzzi, steamroom, sauna and relaxation area. Purovel is Swissotel's in-house spa concept, and includes products made from essential oils grown in Swiss Alpine fields.

The Swissotel Bodrum Beach – designed by Gokhan Avcioglu of Turkish design studio GAD International – includes 66 bedrooms and suites along with 72 private serviced residences.

Avcioglu has used sweeping lines in his design to fuse the Aegean coast’s rolling landscape with the local tangerine gardens, blending the structure with the natural landscape by using exterior vertical gardens to create stone-clad facades.

The modern interiors, designed by Irmak Caglar of Cagdas Design Works, also make use of natural elements; Brazilian blue onyx and navy blue and white solid hardwood floors combined with sand and stone colours are designed to remind guests of the water.

The resort incorporates touches of Swiss inspiration, including marble bar tops and cog-wheel artwork in the lobby’s design wall.

“Our guests will experience the meeting of cultures, combining functionality and comfort, plus local heritage within a contemporary setting,” said Emre Kocamustafaogullari, general manager of the hotel. “In short: Swissness with local Turkish charm.”

In the lobby, bougainvillea flowers are woven into a structural design, creating a modern indoor garden. The resort also includes four restaurants, including a rooftop location serving Asian-Mediterranean food and with live DJ performances.
The resort features 66 bedrooms and suites, as well as 72 private serviced residences Credit: Swissotel
Architect Gokhan Avcioglu of GAD International uses sweeping lines to blend the structure into the natural environment Credit: Swissotel
RELATED STORIES
  FRHI outlines global spa projects' progress


Lindsay Madden-Nadeau, FRHI’s director of spa integration and operations, has updated Spa Opportunities on the progress of the group’s portfolio of ongoing global spa projects, including those in Indonesia, the US, Turkey and China.
  Andrew Gibson focuses on spa strategies for FRHI brands Fairmont, Raffles and Swissôtel


The new vice president of spa and wellness at Fairmont Raffles Hotels International (FRHI), Andrew Gibson – formerly group director of spa at Mandarin Oriental – has revealed the spa development strategies for the private company’s three chains – Fairmont, Raffles and Swissôtel.
  Swissôtel to expand Turkish portfolio with two resorts in Bodrum


Swissôtel Hotels and Resorts has announced plans to extend its portfolio in Turkey with the addition of two new resort properties in Bodrum over the next two years.
MORE NEWS
Barons Eden rebrands to Hiddenwell ahead of spa hotel portfolio expansion
Barons Eden, the UK parent company that operates luxury destination properties in England, has rebranded to become Hiddenwell.
Belgin Aksoy marks 15 years of Global Wellness Day
Global Wellness Day (GWD) marked its 15th anniversary on Saturday 13 June 2026, with the theme: #JoyMagenta – a celebration of the healing qualities of simple gestures and activities that spark joy.
HUM2N launches longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
Mayrlife opens first hotel day clinic in partnership with Rosewood Vienna
As part of its first hotel partnership, Mayrlife – the medical health resort company known for its site in Altaussee, Austria – has launched a day clinic at the Rosewood Vienna.
+ More news   

FEATURED SUPPLIERS

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]

Meet Desert Therapy: Aromatherapy Associates' first new blend in seven years
There is a particular quality of stillness found only in the desert. [more...]
+ More featured suppliers  
COMPANY PROFILES
Barr + Wray Ltd

Barr + Wray has more than 60 years’ experience in the design and delivery of world-class spa and wel [more...]
We Work Well Inc

In 2019 Monica Helmstetter and Lucy Hugo founded the American hosted buyer event company We Work Wel [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
22-22 Jun 2026

World Bathing Day

Worldwide,
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
SPA BUSINESS
SPA OPPORTUNITIES
SPA BUSINESS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Swiss sophistication meets Aegean laid-back lifestyle at Swissotel Bodrum resort
POSTED 10 Jul 2015 . BY Jane Kitchen
The Swissotel Resort Bodrum Beach will include a 1,700sq m (18,299sq ft), seven-treatment-room Purovel Spa. Credit: Swissotel
Swissotel has opened a new resort on a private beach in Turgutreis, just outside Bodrum, Turkey, that will include a 1,700sq m (18,299sq ft), seven-treatment room Purovel Spa.

The Purovel Spa, set to open in August, will include a variety of body and facial treatments, as well as a traditional Turkish hammam, steamroom and sauna. A spa suite, particularly aimed at couples treatments, has a private hammam, shower, jacuzzi, steamroom, sauna and relaxation area. Purovel is Swissotel's in-house spa concept, and includes products made from essential oils grown in Swiss Alpine fields.

The Swissotel Bodrum Beach – designed by Gokhan Avcioglu of Turkish design studio GAD International – includes 66 bedrooms and suites along with 72 private serviced residences.

Avcioglu has used sweeping lines in his design to fuse the Aegean coast’s rolling landscape with the local tangerine gardens, blending the structure with the natural landscape by using exterior vertical gardens to create stone-clad facades.

The modern interiors, designed by Irmak Caglar of Cagdas Design Works, also make use of natural elements; Brazilian blue onyx and navy blue and white solid hardwood floors combined with sand and stone colours are designed to remind guests of the water.

The resort incorporates touches of Swiss inspiration, including marble bar tops and cog-wheel artwork in the lobby’s design wall.

“Our guests will experience the meeting of cultures, combining functionality and comfort, plus local heritage within a contemporary setting,” said Emre Kocamustafaogullari, general manager of the hotel. “In short: Swissness with local Turkish charm.”

In the lobby, bougainvillea flowers are woven into a structural design, creating a modern indoor garden. The resort also includes four restaurants, including a rooftop location serving Asian-Mediterranean food and with live DJ performances.
The resort features 66 bedrooms and suites, as well as 72 private serviced residences Credit: Swissotel
Architect Gokhan Avcioglu of GAD International uses sweeping lines to blend the structure into the natural environment Credit: Swissotel
RELATED STORIES
FRHI outlines global spa projects' progress


Lindsay Madden-Nadeau, FRHI’s director of spa integration and operations, has updated Spa Opportunities on the progress of the group’s portfolio of ongoing global spa projects, including those in Indonesia, the US, Turkey and China.
Andrew Gibson focuses on spa strategies for FRHI brands Fairmont, Raffles and Swissôtel


The new vice president of spa and wellness at Fairmont Raffles Hotels International (FRHI), Andrew Gibson – formerly group director of spa at Mandarin Oriental – has revealed the spa development strategies for the private company’s three chains – Fairmont, Raffles and Swissôtel.
Swissôtel to expand Turkish portfolio with two resorts in Bodrum


Swissôtel Hotels and Resorts has announced plans to extend its portfolio in Turkey with the addition of two new resort properties in Bodrum over the next two years.
MORE NEWS
Barons Eden rebrands to Hiddenwell ahead of spa hotel portfolio expansion
Barons Eden, the UK parent company that operates luxury destination properties in England, has rebranded to become Hiddenwell.
Belgin Aksoy marks 15 years of Global Wellness Day
Global Wellness Day (GWD) marked its 15th anniversary on Saturday 13 June 2026, with the theme: #JoyMagenta – a celebration of the healing qualities of simple gestures and activities that spark joy.
HUM2N launches longevity clinic at Six Senses London
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider, HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
Mayrlife opens first hotel day clinic in partnership with Rosewood Vienna
As part of its first hotel partnership, Mayrlife – the medical health resort company known for its site in Altaussee, Austria – has launched a day clinic at the Rosewood Vienna.
KX Chelsea invests £15 million to upgrade its wellness offering
Premium London health club, KX Chelsea, will imminently unveil its most significant redevelopment since its launch in 2002 to create an integrated wellness model combining training, recovery and relaxation.
Rosewood Le Guanahani St Barth offers ocean-themed yoga for Global Wellness Day
Rosewood Le Guanahani St Barth, on the northeast coast of Saint Barthélemy in the French West Indies, is offering a programme of ocean-inspired yoga classes between 8-14 June to celebrate Global Wellness Day (GWD).
+ More news   
 
FEATURED SUPPLIERS

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]

Meet Desert Therapy: Aromatherapy Associates' first new blend in seven years
There is a particular quality of stillness found only in the desert. [more...]
+ More featured suppliers  
COMPANY PROFILES
Barr + Wray Ltd

Barr + Wray has more than 60 years’ experience in the design and delivery of world-class spa and wel [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
22-22 Jun 2026

World Bathing Day

Worldwide,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS