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NEWS
Cornish Pasty museum planned to celebrate UK specialty
POSTED 20 Oct 2015 . BY Alice Davis
WMC Retail is looking for investors, partners and local producers for its Cornish pasty tourist attraction
The Cornish pasty was granted protected status by the EU in 2011, and now the popular meat-filled pastry dish is on track to get its own visitor attraction.

The “Cornish Pasty museum” is the brainchild of Malcolm Ball, CEO of established market operations group WMC Retail Partners, a company that has Old Spitalfields and Shepherd’s Bush markets in London on its books.

WMC is leading the venture and looking for partners for the proposed attraction, which would be sited at the Par Stadium Retail Park , near St Austell – just a few miles from the Eden Project.

“The pasty is synonymous with our region and whilst they do exist in other forms throughout the length and breadth of the UK, most people view Cornwall as the ‘pasty capital’. It's only right that we mark this with the creation of a museum right here in St Austell,” Ball told local press.

Like Champagne or Gorgonzola, the Cornish pasty has protected geographical indication status, granted by the EU to promote and ensure the origin of certain specialty products.

It’s thought the 13,000sq ft (1,208sq m) attraction would celebrate the pasty’s history and show how they are made. It would include interactive displays, food sampling, a farm shop plus a restaurant and bar selling Cornish specialties.

Ball – who is a Cornishman himself – said the idea came to him when he realised there was only one pasty museum in the world, and that it’s in Mexico. The museum opened in Real del Monte in 2011. Pasties – albeit a spicier version – are a popular staple in Mexico, having been introduced to the locals by Cornish miners who travelled the 4,500 miles to mine silver in the early 1800s.

Ball has three decades of experience in the hospitality, leisure and retail industries, including the Vinopolis wine-tasting attraction in London.
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Uniting the world of spa & wellness
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Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Cornish Pasty museum planned to celebrate UK specialty
POSTED 20 Oct 2015 . BY Alice Davis
WMC Retail is looking for investors, partners and local producers for its Cornish pasty tourist attraction
The Cornish pasty was granted protected status by the EU in 2011, and now the popular meat-filled pastry dish is on track to get its own visitor attraction.

The “Cornish Pasty museum” is the brainchild of Malcolm Ball, CEO of established market operations group WMC Retail Partners, a company that has Old Spitalfields and Shepherd’s Bush markets in London on its books.

WMC is leading the venture and looking for partners for the proposed attraction, which would be sited at the Par Stadium Retail Park , near St Austell – just a few miles from the Eden Project.

“The pasty is synonymous with our region and whilst they do exist in other forms throughout the length and breadth of the UK, most people view Cornwall as the ‘pasty capital’. It's only right that we mark this with the creation of a museum right here in St Austell,” Ball told local press.

Like Champagne or Gorgonzola, the Cornish pasty has protected geographical indication status, granted by the EU to promote and ensure the origin of certain specialty products.

It’s thought the 13,000sq ft (1,208sq m) attraction would celebrate the pasty’s history and show how they are made. It would include interactive displays, food sampling, a farm shop plus a restaurant and bar selling Cornish specialties.

Ball – who is a Cornishman himself – said the idea came to him when he realised there was only one pasty museum in the world, and that it’s in Mexico. The museum opened in Real del Monte in 2011. Pasties – albeit a spicier version – are a popular staple in Mexico, having been introduced to the locals by Cornish miners who travelled the 4,500 miles to mine silver in the early 1800s.

Ball has three decades of experience in the hospitality, leisure and retail industries, including the Vinopolis wine-tasting attraction in London.
MORE NEWS
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The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
Palazzo di Varignana launches family wellbeing and longevity retreat in Emilia Romagna
Palazzo di Varignana, in the Emilia Romagna region of Italy, has created a new tailored health programme designed specifically for families.
Ansana Wellness and Spa debuts at Patmos Aktis as it joins Marriott
Patmos Aktis, a Luxury Collection Resort and Spa, has opened in Greece, with a renovated and rebranded wellness offering called Ansana Wellness and Spa.
Mauna Kea Beach Hotel launches destination spa with sacred Hawaiian cultural concept
The Mauna Kea Beach Hotel, an Autograph Collection property in Hawaii, US, has opened its 22,000 sq ft indoor-outdoor Spa at Mauna Kea as the final step in the property’s overall renovation, which has cost more than US$180 million (€166 million, £140 mill
The Good Spa Guide sets up event for modified Good Spa Guide Awards
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McKinsey: 84 per cent of consumers say wellness is a top priority
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Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]

Le Atelier by C.O.D.E. - bespoke means moving beyond the catalogue to delivering contextual design responses
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21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
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The Longevity Show

Tobacco Docks, London, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

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Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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