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NEWS
Breaking: Miraval Group to develop destination wellness resort in Texas
POSTED 23 Dec 2016 . BY Jane Kitchen
Steven A. Rudnitsky, Miraval Group president and CEO, said the company selected Travaasa Austin for a host of reasons, including its hilltop location that provides views of Lake Travis and a sense of place

We selected Travaasa Austin for a host of reasons, including its hilltop location that provides extraordinary views of Lake Travis and a sense of place
– Steven A. Rudnitsky, Miraval Group president and CEO
Wellness resort operator Miraval Group today announced it has acquired the 220-acre Travaasa Austin Resort in the Hill Country of Texas, which it will redevelop and expand into a 120-bedroom destination wellness resort, its first in Texas and the American South.

The purchase, from a wholly owned subsidiary of Amstar Group LLC, closed today following the approval of Miraval’s development plans. The project is expected to be completed by January 2019.

Miraval Group will renovate the existing inventory, add 50 bedrooms, more than double the spa space, expand the main restaurant and construct several facilities, including an equine experience that will be integral to the Miraval experience.

Steven A. Rudnitsky, Miraval Group president and CEO, said the project would “build on the momentum of the company’s nationwide growth plan,” following the opening earlier this year of the Miraval Life in Balance Spa at Monarch Beach Resort in Dana Point, California, and its announcement to redevelop the Cranwell Resort in Lenox, Massachusetts.

“We selected Travaasa Austin for a host of reasons, including its hilltop location that provides extraordinary views of Lake Travis and a sense of place,” he said. “The campus is surrounded by protected lands, providing privacy and protection from distractions of the outside world – key attributes of the Miraval Experience. In addition, the existing staff is a good fit for the Miraval culture. We are delighted to welcome them to the Miraval family.”

Rudnitsky said the acquisition will offer Miraval Group an “exceptional opportunity to create an authentic Texas wellness experience,” adding the company will incorporate the region’s culture and architectural styles “to create original experiences with dynamic wellbeing and personal development programmes, one-of-a-kind spa treatments and flavourful and healthful cuisine.”

The resort will continue operating as Travaasa Austin throughout the redevelopment process and be relaunched as Miraval Austin in early 2019.
RELATED STORIES
  Carl Pratt named VP and GM of Miraval


Hotel, resort and wellness consultant Carl Pratt has joined Miraval as vice president and general manager of the brand’s destination spa in Tucson, Arizona.
  Miraval Group appoints three executives to lead operations and development


Miraval Group has appointed three key executives to lead the operation and growth of its destination wellness resorts and Miraval Life in Balance Spas.
  Exclusive: Miraval to buy historic Cranwell Resort in Lenox – once home to Harriet Beecher Stowe – for first East Coast resort


Destination spa Miraval is set to buy the historic Cranwell Spa and Golf Resort in Lenox, Massachusetts, marking the brand’s first East Coast location and the first “full-blown” Miraval outside of Tucson.
  FEATURE: Spa people: Steve Rudnitsky


President & CEO of Miraval on the rollout of the destination spa brand
MORE NEWS
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Global Wellness Summit announces 2026 theme: the science, art and soul of wellness
The Global Wellness Summit (GWS) will celebrate its 20th anniversary at the 2026 event in Phuket, Thailand, later this year with the theme: The Science, Art and Soul of Wellness.
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NEWS
Breaking: Miraval Group to develop destination wellness resort in Texas
POSTED 23 Dec 2016 . BY Jane Kitchen
Steven A. Rudnitsky, Miraval Group president and CEO, said the company selected Travaasa Austin for a host of reasons, including its hilltop location that provides views of Lake Travis and a sense of place
We selected Travaasa Austin for a host of reasons, including its hilltop location that provides extraordinary views of Lake Travis and a sense of place
– Steven A. Rudnitsky, Miraval Group president and CEO
Wellness resort operator Miraval Group today announced it has acquired the 220-acre Travaasa Austin Resort in the Hill Country of Texas, which it will redevelop and expand into a 120-bedroom destination wellness resort, its first in Texas and the American South.

The purchase, from a wholly owned subsidiary of Amstar Group LLC, closed today following the approval of Miraval’s development plans. The project is expected to be completed by January 2019.

Miraval Group will renovate the existing inventory, add 50 bedrooms, more than double the spa space, expand the main restaurant and construct several facilities, including an equine experience that will be integral to the Miraval experience.

Steven A. Rudnitsky, Miraval Group president and CEO, said the project would “build on the momentum of the company’s nationwide growth plan,” following the opening earlier this year of the Miraval Life in Balance Spa at Monarch Beach Resort in Dana Point, California, and its announcement to redevelop the Cranwell Resort in Lenox, Massachusetts.

“We selected Travaasa Austin for a host of reasons, including its hilltop location that provides extraordinary views of Lake Travis and a sense of place,” he said. “The campus is surrounded by protected lands, providing privacy and protection from distractions of the outside world – key attributes of the Miraval Experience. In addition, the existing staff is a good fit for the Miraval culture. We are delighted to welcome them to the Miraval family.”

Rudnitsky said the acquisition will offer Miraval Group an “exceptional opportunity to create an authentic Texas wellness experience,” adding the company will incorporate the region’s culture and architectural styles “to create original experiences with dynamic wellbeing and personal development programmes, one-of-a-kind spa treatments and flavourful and healthful cuisine.”

The resort will continue operating as Travaasa Austin throughout the redevelopment process and be relaunched as Miraval Austin in early 2019.
RELATED STORIES
Carl Pratt named VP and GM of Miraval


Hotel, resort and wellness consultant Carl Pratt has joined Miraval as vice president and general manager of the brand’s destination spa in Tucson, Arizona.
Miraval Group appoints three executives to lead operations and development


Miraval Group has appointed three key executives to lead the operation and growth of its destination wellness resorts and Miraval Life in Balance Spas.
Exclusive: Miraval to buy historic Cranwell Resort in Lenox – once home to Harriet Beecher Stowe – for first East Coast resort


Destination spa Miraval is set to buy the historic Cranwell Spa and Golf Resort in Lenox, Massachusetts, marking the brand’s first East Coast location and the first “full-blown” Miraval outside of Tucson.
FEATURE: Spa people: Steve Rudnitsky


President & CEO of Miraval on the rollout of the destination spa brand
MORE NEWS
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Global Wellness Summit announces 2026 theme: the science, art and soul of wellness
The Global Wellness Summit (GWS) will celebrate its 20th anniversary at the 2026 event in Phuket, Thailand, later this year with the theme: The Science, Art and Soul of Wellness.
All-inclusive eco-wellness development Auko to open near Vietnam’s Son Doong caves
Auko, an all-inclusive development, is opening in Phong Nha in Vietnam in Q3 2026, with a series of 30 tented eco-lodges and wellness hospitality operations by Lumina Wellbeing.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   
 
FEATURED SUPPLIERS

Introducing Glass Act by Templespa
Introducing Glass Act, your new go-to eye serum for brighter, smoother, beautifully awakened eyes. [more...]

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]
+ More featured suppliers  
COMPANY PROFILES
Blue Rakun

Blue Rakun spaces are thoughtful, intuitive, and designed around real human behaviour, taking into [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS