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NEWS
AAE 2017: Holovis debuts new robotic VR experience
POSTED 15 Jun 2017 . BY Tom Anstey
The robotic arm is synced with the virtual reality to create am immersive experience Credit: Holovis
Holovis has debuted a new virtual reality ride at this year’s Asian Attractions Expo (AAE), combining interactive VR with a robotic arm to create a virtual flying taxi ride through Singapore.

Dubbed R3ex – rideable real time robot experiences – guests can ride the two-seat, four axis robot arm, which synchronises movement with VR to create an immersive storytelling experience.

The ride is set in an imagined Singapore in the year 2133, with riders experiencing a taxi flight from the AAE convention centre to a nearby hotel. However, the rush hour leads to some surprise events during the trip.

Holovis says the experience can be configured, with tailored media, gesture-based interactivity and rider-guided control. Future models currently under-development include a four seat version and the chance for guests to have full control of the robotic arm as they explore virtual reality.

“Theme park guests want new kinds of out-of-home experiences that stretch and test their senses like never before,” said Holovis CEO Stuart Hetherington.

“R3ex is a new type of attraction where the dramatic impact of robotics has been integrated and appropriately layered with other technologies, all working with specially designed real-time media. That means effective deployment of VR today, AR tomorrow, and full holographic arrays in the future, on a robot.”
Holovis has envisioned the world of AAE 2133, enabling guests to take a flying taxi ride around Singapore and make the journey from convention centre to a hotel Credit: Holovis
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News   Products   Magazine   Subscribe
NEWS
AAE 2017: Holovis debuts new robotic VR experience
POSTED 15 Jun 2017 . BY Tom Anstey
The robotic arm is synced with the virtual reality to create am immersive experience Credit: Holovis
Holovis has debuted a new virtual reality ride at this year’s Asian Attractions Expo (AAE), combining interactive VR with a robotic arm to create a virtual flying taxi ride through Singapore.

Dubbed R3ex – rideable real time robot experiences – guests can ride the two-seat, four axis robot arm, which synchronises movement with VR to create an immersive storytelling experience.

The ride is set in an imagined Singapore in the year 2133, with riders experiencing a taxi flight from the AAE convention centre to a nearby hotel. However, the rush hour leads to some surprise events during the trip.

Holovis says the experience can be configured, with tailored media, gesture-based interactivity and rider-guided control. Future models currently under-development include a four seat version and the chance for guests to have full control of the robotic arm as they explore virtual reality.

“Theme park guests want new kinds of out-of-home experiences that stretch and test their senses like never before,” said Holovis CEO Stuart Hetherington.

“R3ex is a new type of attraction where the dramatic impact of robotics has been integrated and appropriately layered with other technologies, all working with specially designed real-time media. That means effective deployment of VR today, AR tomorrow, and full holographic arrays in the future, on a robot.”
Holovis has envisioned the world of AAE 2133, enabling guests to take a flying taxi ride around Singapore and make the journey from convention centre to a hotel Credit: Holovis
RELATED STORIES
Holovis and S&S unveil world-first media-led rollercoaster concept


Mixed-reality firm Holovis is teaming with ride manufacturer S&S - Sansei Technologies to develop the world-first Immersive Elevator MediaCoaster – a new form of attraction combining a dark ride, elevator and rollercoaster experience in one.
FEATURE: Promotional feature: Holovis


Find out about Holovis’s mixed reality Extended Experience technology and boost interactivity and visitor engagement
Holovis appoints Baz Slatter as new business development director


Baz Slatter has been appointed as Holovis' new business development director, and will focus on the firm's Extended Experience platform.
MORE NEWS
Mauna Kea Beach Hotel launches destination spa with sacred Hawaiian cultural concept
The Mauna Kea Beach Hotel, an Autograph Collection property in Hawaii, US, has opened its 22,000 sq ft indoor-outdoor Spa at Mauna Kea as the final step in the property’s overall renovation, which has cost more than US$180 million (€166 million, £140 mill
The Good Spa Guide sets up event for modified Good Spa Guide Awards
The UK spa review and discovery platform for consumers, the Good Spa Guide, has announced it will host the Good Spa Guide Awards 2026 during an event on 16 November at Sopwell House Hotel in St Albans, UK.
McKinsey: 84 per cent of consumers say wellness is a top priority
Eighty-four per cent of consumers now say wellness is a top priority in their lives, with this percentage increasing year on year, according to a preview presentation of McKinsey’s Future of Wellness 2026 research report.
Protests continue in Albania against US$1.6 billion luxury resort backed by Jared Kushner and Ivanka Trump
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FEATURED SUPPLIERS

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Glow beyond protection: meet Comfort Zone Hydramemory Hybrid Glow SPF 30
Sun protection is no longer just about shielding the skin – it's about enhancing it. [more...]
+ More featured suppliers  
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Klafs GmbH

Founded in 1928, Klafs is known as an award winning, world-leading trendsetter in wellness and spa. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
22-22 Jun 2026

World Bathing Day

Worldwide,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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