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NEWS
Giovanni Simoni appointed MD for Technogym UK
POSTED 01 Jul 2021 . BY Liz Terry
Giovanni Simoni has been appointed MD of Technogym UK Credit: Technogym
Giovanni Simoni has been announced as the new MD for Technogym UK.
He succeeds Steve Barton, who served as MD for the last five years.
Nerio Alessandri said: “This appointment is a key part of our objective to create a new phase of development for Technogym UK"
Simoni has been based in the UK for 18 years and has experience in strategic and market development roles
Technogym has announced the appointment of Giovanni Simoni as its new UK managing director. He succeeds Steve Barton, who served as MD for the last five years.

Simoni has been based in the UK for 18 years and has experience in strategic and market development roles for tech and digitally-orientated companies.

Technogym founder and president, Nerio Alessandri, commented: “This appointment is a key part of our objective to create a new phase of development for Technogym UK, with the key aims being to enhance our support for our partners and to seize additional market-share in all segments.

“The UK is a key territory for Technogym's global business, with its iconic locations and world-leading fitness trends. Now more than ever, the opportunity for wellness has come into clear focus," said Alessandri.

“I'm delighted to be joining Technogym and am looking forward to leading the UK team to maximise our range of innovative smart equipment and digital solutions, to support partners and build on our market-leading position,” said Simoni.

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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Giovanni Simoni appointed MD for Technogym UK
POSTED 01 Jul 2021 . BY Liz Terry
Giovanni Simoni has been appointed MD of Technogym UK Credit: Technogym
Giovanni Simoni has been announced as the new MD for Technogym UK.
He succeeds Steve Barton, who served as MD for the last five years.
Nerio Alessandri said: “This appointment is a key part of our objective to create a new phase of development for Technogym UK"
Simoni has been based in the UK for 18 years and has experience in strategic and market development roles
Technogym has announced the appointment of Giovanni Simoni as its new UK managing director. He succeeds Steve Barton, who served as MD for the last five years.

Simoni has been based in the UK for 18 years and has experience in strategic and market development roles for tech and digitally-orientated companies.

Technogym founder and president, Nerio Alessandri, commented: “This appointment is a key part of our objective to create a new phase of development for Technogym UK, with the key aims being to enhance our support for our partners and to seize additional market-share in all segments.

“The UK is a key territory for Technogym's global business, with its iconic locations and world-leading fitness trends. Now more than ever, the opportunity for wellness has come into clear focus," said Alessandri.

“I'm delighted to be joining Technogym and am looking forward to leading the UK team to maximise our range of innovative smart equipment and digital solutions, to support partners and build on our market-leading position,” said Simoni.

RELATED STORIES
Technogym launches new app with revenue-sharing option for gyms


Technogym has launched a new app featuring an AI-powered digital coach.
FEATURE: Interview: Pete Prickett


The CEO of the Bricks Group talks about growing a portfolio of wellness offerings and launching a new gym chain in the UK
FEATURE: Strength: Strong Connections


We’re used to digitised cardio equipment, but now strength is catching up, with the launch of new connected lines, as HCM reports
FEATURE: Sponsored: Technogym Excite Live: come join the party


Technogym is leading the way with exciting new training experiences through its innovative cardio range, Excite Live
MORE NEWS
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Global Wellness Summit announces 2026 theme: the science, art and soul of wellness
The Global Wellness Summit (GWS) will celebrate its 20th anniversary at the 2026 event in Phuket, Thailand, later this year with the theme: The Science, Art and Soul of Wellness.
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+ More news   
 
FEATURED SUPPLIERS

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]

Longevity in spas: a strategic choice, not a default setting
Longevity has become one of the most debated concepts in contemporary wellness. [more...]
+ More featured suppliers  
COMPANY PROFILES
RKF Luxury Linen

RKF Luxury Linen, established in the East of France for several decades, owns an artisanal know-how [more...]
+ More profiles  
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+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS