Latest
issue
GET SPA BUSINESS
magazine
Yes! Send me the FREE digital editions of Spa Business and Spa Business insider magazines and the FREE weekly Spa Business and Spa Business insider ezines and breaking news alerts!
Not right now, thanksclose this window I've already subscribed.
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Features   Products   Company profilesProfiles   Press releasesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Accor to bolster luxury footprint in Saudi Arabia with new Fairmont Ajdan Al Khoba
POSTED 16 Aug 2021 . BY Megan Whitby
The resort’s signature feature will be a full-service Fairmont Spa

Fairmont Ajdan Al Khobar will become the ultimate premier urban waterfront development in the Eastern Province
– Mark Willis
Hospitality group Accor has signed a brand new Fairmont property in Saudi Arabia on the Ajdan Waterfront development, a high-profile mixed-use development in Al Khobar and the Eastern Province of Saudi Arabia.

With an opening date expected for Q3 2023, the hotel will feature 160 rooms and serviced apartments.

The resort’s signature feature will be a full-service Fairmont Spa, accompanied by a fitness area and swimming pool.

Strategically located on the waterfront in the heart of Al Khobar’s centre, the Fairmont property will be part of the Ajdan Waterfront mixed-use development, featuring retail, commercial, residential and entertainment components.

“Our values rest on promoting social transformation, helping to enrich lives, and driving forward the Saudi 2030 vision. We couldn’t think of a better partner than Accor to join our vision and develop the Fairmont hotel on Ajdan,” said Abdullah AlFozan, chair of Ajdan Real Estate Development Company.

“This prestigious destination is known to be one of the most desirable leisure attractions for visitors and residences of the Eastern Province in Saudi Arabia.”

Additional hotel facilities will include four dining outlets, meeting rooms, a Gold Lounge and a kids club.

“We believe Fairmont Ajdan Al Khobar will become the ultimate premier urban waterfront development in the Eastern Province, adding to the strong momentum the Fairmont brand is seeing in the Kingdom after the successful opening of Fairmont Riyadh,” added Mark Willis, CEO of Accor India, Middle East, Africa & Turkey.

Accor currently operates 39 properties with 14,314 keys in Saudi Arabia, with a pipeline of 33 upcoming properties encompassing 10,060 keys.
RELATED STORIES
  Fairmont Taghazout Bay launches in Morocco with Berber-inspired spa purification rituals


Fairmont’s second Moroccan outpost has opened in the bay of Taghazout, renowned for its golden sand beaches, azure waters and extraordinary sunsets.
  New survey reveals over a third of investors are looking to buy more hotels in Europe


Over a third of real estate investors intend to buy more hotels across Europe, according to the latest research from real estate advisory firm Cushman & Wakefield.
  Raffles’ debut Middle Eastern resort and spa on track for Q4 2021 opening


Raffles Hotels and Resorts is scheduled to open Raffles The Palm Dubai in the last quarter of 2021, after rebranding the former Emerald Palace Kempinski Dubai.
  FEATURE: Interview: Emlyn Brown


Accor’s global vice-president of wellbeing talks to Katie Barnes about business strategies following COVID
MORE NEWS
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Global Wellness Summit announces 2026 theme: the science, art and soul of wellness
The Global Wellness Summit (GWS) will celebrate its 20th anniversary at the 2026 event in Phuket, Thailand, later this year with the theme: The Science, Art and Soul of Wellness.
+ More news   

FEATURED SUPPLIERS

Longevity in spas: a strategic choice, not a default setting
Longevity has become one of the most debated concepts in contemporary wellness. [more...]

Le Atelier by C.O.D.E. - bespoke means moving beyond the catalogue to delivering contextual design responses
Le Atelier by C.O.D.E. doesn't offer a standard bespoke service, it provides a highly customised approach to designing massage beds and loungers in high-end wellness environments. [more...]
+ More featured suppliers  
COMPANY PROFILES
Elemis

Elemis was founded in London in 1989 by Linda Steiner whose vision was to create a skincare range as [more...]
Bellezi

Founded in 2009 as a Dutch family business, Bellezi brings more than 20 years of experience in treat [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
SPA BUSINESS
SPA OPPORTUNITIES
SPA BUSINESS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Accor to bolster luxury footprint in Saudi Arabia with new Fairmont Ajdan Al Khoba
POSTED 16 Aug 2021 . BY Megan Whitby
The resort’s signature feature will be a full-service Fairmont Spa
Fairmont Ajdan Al Khobar will become the ultimate premier urban waterfront development in the Eastern Province
– Mark Willis
Hospitality group Accor has signed a brand new Fairmont property in Saudi Arabia on the Ajdan Waterfront development, a high-profile mixed-use development in Al Khobar and the Eastern Province of Saudi Arabia.

With an opening date expected for Q3 2023, the hotel will feature 160 rooms and serviced apartments.

The resort’s signature feature will be a full-service Fairmont Spa, accompanied by a fitness area and swimming pool.

Strategically located on the waterfront in the heart of Al Khobar’s centre, the Fairmont property will be part of the Ajdan Waterfront mixed-use development, featuring retail, commercial, residential and entertainment components.

“Our values rest on promoting social transformation, helping to enrich lives, and driving forward the Saudi 2030 vision. We couldn’t think of a better partner than Accor to join our vision and develop the Fairmont hotel on Ajdan,” said Abdullah AlFozan, chair of Ajdan Real Estate Development Company.

“This prestigious destination is known to be one of the most desirable leisure attractions for visitors and residences of the Eastern Province in Saudi Arabia.”

Additional hotel facilities will include four dining outlets, meeting rooms, a Gold Lounge and a kids club.

“We believe Fairmont Ajdan Al Khobar will become the ultimate premier urban waterfront development in the Eastern Province, adding to the strong momentum the Fairmont brand is seeing in the Kingdom after the successful opening of Fairmont Riyadh,” added Mark Willis, CEO of Accor India, Middle East, Africa & Turkey.

Accor currently operates 39 properties with 14,314 keys in Saudi Arabia, with a pipeline of 33 upcoming properties encompassing 10,060 keys.
RELATED STORIES
Fairmont Taghazout Bay launches in Morocco with Berber-inspired spa purification rituals


Fairmont’s second Moroccan outpost has opened in the bay of Taghazout, renowned for its golden sand beaches, azure waters and extraordinary sunsets.
New survey reveals over a third of investors are looking to buy more hotels in Europe


Over a third of real estate investors intend to buy more hotels across Europe, according to the latest research from real estate advisory firm Cushman & Wakefield.
Raffles’ debut Middle Eastern resort and spa on track for Q4 2021 opening


Raffles Hotels and Resorts is scheduled to open Raffles The Palm Dubai in the last quarter of 2021, after rebranding the former Emerald Palace Kempinski Dubai.
FEATURE: Interview: Emlyn Brown


Accor’s global vice-president of wellbeing talks to Katie Barnes about business strategies following COVID
MORE NEWS
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Global Wellness Summit announces 2026 theme: the science, art and soul of wellness
The Global Wellness Summit (GWS) will celebrate its 20th anniversary at the 2026 event in Phuket, Thailand, later this year with the theme: The Science, Art and Soul of Wellness.
All-inclusive eco-wellness development Auko to open near Vietnam’s Son Doong caves
Auko, an all-inclusive development, is opening in Phong Nha in Vietnam in Q3 2026, with a series of 30 tented eco-lodges and wellness hospitality operations by Lumina Wellbeing.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
+ More news   
 
FEATURED SUPPLIERS

Longevity in spas: a strategic choice, not a default setting
Longevity has become one of the most debated concepts in contemporary wellness. [more...]

Le Atelier by C.O.D.E. - bespoke means moving beyond the catalogue to delivering contextual design responses
Le Atelier by C.O.D.E. doesn't offer a standard bespoke service, it provides a highly customised approach to designing massage beds and loungers in high-end wellness environments. [more...]
+ More featured suppliers  
COMPANY PROFILES
Elemis

Elemis was founded in London in 1989 by Linda Steiner whose vision was to create a skincare range as [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS