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MENA’s wellness tourism market ranks #1 in world for growth
01 May 2019 . BY Jane Kitchen
MENA’s recent wellness tourism revenue growth rate of 13.3 per cent annually is more than double the global average (6.5 per cent) / Shutterstock/418388383
At the Arabian Travel Market (ATM) in Dubai this week, the Global Wellness Institute (GWI) held its third annual Wellness Symposium, presenting the latest research and trends for the Middle East-North Africa wellness tourism markets.
In terms of recent growth percentages, no wellness tourism market is growing faster than MENA’s: 13.4 per cent annually (from 2015–2017) to reach US$10.7bn. MENA’s spa industry is also seeing explosive 15.4 per cent yearly growth, and is now valued at US$2.8bn. And its thermal/mineral springs market also has the #1 recent growth rate worldwide at 30 per cent a year.
Wellness trips across MENA (domestic and inbound combined) grew from 8.5 million in 2015 to 11 million in 2017. Wellness tourism revenues jumped from US$8.3bn in 2015 to US$11bn in 2017 and will grow another 75 per cent to reach US$18.7 billion by 2022.
MENA’s recent wellness tourism revenue growth rate of 13.3 per cent annually is more than double the global average (6.5 per cent).
And MENA wellness travellers are high spenders: spending 44 per cent more on inbound wellness trips (US$1,305) than the average traveller to the region, while domestic wellness trips command a 65 per cent premium (US$599).
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Natural skincare and bodycare brand Elemental Herbology has launched a limited-edition beauty
and wellbeing kit, featuring a curated selection of its new and best-selling body, haircare
and skincare products.
Luxury ethnobotanical skincare and spa brand Seed to Skin has unveiled a new face mask
containing more than 55 per cent manuka honey – an ingredient traditionally tapped by the
New Zealand Maori people for its powerful healing properties.
April marks the launch of Earth Month, an initiative close to spa skincare specialist
Comfort Zone’s heart, due to its deep-rooted commitment to helping regenerate the planet.
Despite technology being critical to business success, the hospitality industry has always
been a reluctant adopter, perceiving technology as a hindrance to offering a personalised
experience.
So, you’ve heard of HydraFacial, but what is it? One 30-minute treatment, three powerful
steps and a guaranteed opportunity to achieve some of the best skin results you’ll ever
experience.
Cloud-based spa and salon software supplier Zenoti has partnered with digital transformation
services company Sutherland Global, enabling its 12,000 global customers to resolve support
needs within minutes.
MENA’s wellness tourism market ranks #1 in world for growth
01 May 2019 . BY Jane Kitchen
MENA’s recent wellness tourism revenue growth rate of 13.3 per cent annually is more than double the global average (6.5 per cent) / Shutterstock/418388383
At the Arabian Travel Market (ATM) in Dubai this week, the Global Wellness Institute (GWI) held its third annual Wellness Symposium, presenting the latest research and trends for the Middle East-North Africa wellness tourism markets.
In terms of recent growth percentages, no wellness tourism market is growing faster than MENA’s: 13.4 per cent annually (from 2015–2017) to reach US$10.7bn. MENA’s spa industry is also seeing explosive 15.4 per cent yearly growth, and is now valued at US$2.8bn. And its thermal/mineral springs market also has the #1 recent growth rate worldwide at 30 per cent a year.
Wellness trips across MENA (domestic and inbound combined) grew from 8.5 million in 2015 to 11 million in 2017. Wellness tourism revenues jumped from US$8.3bn in 2015 to US$11bn in 2017 and will grow another 75 per cent to reach US$18.7 billion by 2022.
MENA’s recent wellness tourism revenue growth rate of 13.3 per cent annually is more than double the global average (6.5 per cent).
And MENA wellness travellers are high spenders: spending 44 per cent more on inbound wellness trips (US$1,305) than the average traveller to the region, while domestic wellness trips command a 65 per cent premium (US$599).
If you would like to get each issue of Spa Business and Spa Business insider magazines sent direct to you for FREE, plus the weekly Spa Business and Spa Business insider ezines, sign up now!
Natural skincare and bodycare brand Elemental Herbology has launched a limited-edition beauty
and wellbeing kit, featuring a curated selection of its new and best-selling body, haircare
and skincare products.
Luxury ethnobotanical skincare and spa brand Seed to Skin has unveiled a new face mask
containing more than 55 per cent manuka honey – an ingredient traditionally tapped by the
New Zealand Maori people for its powerful healing properties.
April marks the launch of Earth Month, an initiative close to spa skincare specialist
Comfort Zone’s heart, due to its deep-rooted commitment to helping regenerate the planet.
Despite technology being critical to business success, the hospitality industry has always
been a reluctant adopter, perceiving technology as a hindrance to offering a personalised
experience.
So, you’ve heard of HydraFacial, but what is it? One 30-minute treatment, three powerful
steps and a guaranteed opportunity to achieve some of the best skin results you’ll ever
experience.
Cloud-based spa and salon software supplier Zenoti has partnered with digital transformation
services company Sutherland Global, enabling its 12,000 global customers to resolve support
needs within minutes.
