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What’s your background? I’ve been in consulting for 16 years including senior manager roles at global business consultancy firms Andersen and BearingPoint. I’ve been involved with the modernisation of major multinational companies in varying sectors – from aeronautics to consumer goods. For three years, I focused on healthcare organisations, including the healthcare ministry in France and several French hospitals.
My work and travels eventually led me to the wellness industry, where I thought my experiences of project management in complex environments would help. I spent three years as managing director of the Swiss spa and skincare brand After the Rain with a view to developing it internationally.
How did you hear about evianSpa? I crossed paths with Laurent Houel in early 2012 when he was finalising the first evianSpa concept in Tokyo (see p30). I was immediately taken by the concept and intrigued by his ambitions to roll it out worldwide. He had the marketing and business development expertise in the luxury sector and a deep knowledge of evian’s core values; while I had the spa experience and business development/project management expertise.
I set up the Global Project & Spa Advisory consultancy and evian is my first client.
What will your work involve? I’ll be focusing on the international development of evianSpa. Initially, I helped to put the finishing touches to the concept and business plan and to set up the development strategy. As part of the development process, I’m now setting up prospective meetings with hotel partners that will hopefully lead to projects and implementing the evianSpa brand. As part of the licence we’ll provide all the necessary support from understanding the concept to treatment menu and therapist training and operating protocols. Management support is also available via my consultancy if it’s required.
It all depends on the hotel’s needs. Our common goal is to secure consistency and quality of the evianSpa brand. We can work with a hotel to implement an evianSpa that fits with its specific positioning – whether its introducing more locally-inspired treatments, therapies for couples or children, or working on something that can increase a guest’s length of stay.
Will evianSpa be your sole client? Not exactly. Launching a worldwide spa concept is a huge project, which requires deep involvement and working in lots of different areas. So, evian is the main focus for Global Project & Spa Advisory, but there are some other possibilities in the pipeline.
Wellness is a young and exciting industry. There are lots of challenges, especially the growing need for delivering high-quality experiences consistently and developing financially sustainable businesses. But there are also lots of opportunities.
What’s exciting about evianSpa? The arrival of evian in the wellness industry, with a new and fresh approach is clearly exciting and it generates a real business opportunity. The idea of making the concept relevant to different markets and cultures is what really inspires me.
Read more from this issue of Spa Business magazine
Interview: Laurent Houel
Evian's global brand development
director tells Katie Barnes about the
group's new evianSpa licence concept
that's set for a strategic global rollout
Promotional feature: Value Proposition
If you're thinking of investing in a spa development bigger than 300sq m,
a feasibility study – at a cost of only US$10k-US$18k – can reveal the
business model most likely to succeed.
Research: Work it out
Katherine Johnston reveals key
recommendations following a
much-needed study on global spa
management training
Top team: Miraval
The team that created the new spa at
Miraval shared a bold vision as Liz
Terry discovered on her visit
Family matters: The Brepohls
Natural medicine is the focus at
Lapinha: one of Brazil's original
medical spas. Neena Dhillon talks to
the founding family
The making of...: A massage table
Up to 18 million parts are needed for
a year's production of massage tables.
Lisa Starr takes an ‘undercover' look
at just what goes into making this
industry staple
Research: The cold war
Meditation and exercise can
significantly reduce sick days taken
due to colds and flu
In a world where imbalance often accumulates quietly, Wildsmith unveils its newest
wellbeing innovation: Silent Loads, an approach designed to meet the needs of modern spa
guests with precision and depth. [more...]
+ More featured suppliers
COMPANY PROFILES
Kemitron GmbH
Our
portfolio is divided into four product areas; Technology, Fragrances, Disinfectant and Cleaners [more...]
Hydrafacial
Founded in 1997, Hydrafacial has grown to become one of the world’s leading skin health brands. [more...]
What’s your background? I’ve been in consulting for 16 years including senior manager roles at global business consultancy firms Andersen and BearingPoint. I’ve been involved with the modernisation of major multinational companies in varying sectors – from aeronautics to consumer goods. For three years, I focused on healthcare organisations, including the healthcare ministry in France and several French hospitals.
My work and travels eventually led me to the wellness industry, where I thought my experiences of project management in complex environments would help. I spent three years as managing director of the Swiss spa and skincare brand After the Rain with a view to developing it internationally.
How did you hear about evianSpa? I crossed paths with Laurent Houel in early 2012 when he was finalising the first evianSpa concept in Tokyo (see p30). I was immediately taken by the concept and intrigued by his ambitions to roll it out worldwide. He had the marketing and business development expertise in the luxury sector and a deep knowledge of evian’s core values; while I had the spa experience and business development/project management expertise.
I set up the Global Project & Spa Advisory consultancy and evian is my first client.
What will your work involve? I’ll be focusing on the international development of evianSpa. Initially, I helped to put the finishing touches to the concept and business plan and to set up the development strategy. As part of the development process, I’m now setting up prospective meetings with hotel partners that will hopefully lead to projects and implementing the evianSpa brand. As part of the licence we’ll provide all the necessary support from understanding the concept to treatment menu and therapist training and operating protocols. Management support is also available via my consultancy if it’s required.
It all depends on the hotel’s needs. Our common goal is to secure consistency and quality of the evianSpa brand. We can work with a hotel to implement an evianSpa that fits with its specific positioning – whether its introducing more locally-inspired treatments, therapies for couples or children, or working on something that can increase a guest’s length of stay.
Will evianSpa be your sole client? Not exactly. Launching a worldwide spa concept is a huge project, which requires deep involvement and working in lots of different areas. So, evian is the main focus for Global Project & Spa Advisory, but there are some other possibilities in the pipeline.
Wellness is a young and exciting industry. There are lots of challenges, especially the growing need for delivering high-quality experiences consistently and developing financially sustainable businesses. But there are also lots of opportunities.
What’s exciting about evianSpa? The arrival of evian in the wellness industry, with a new and fresh approach is clearly exciting and it generates a real business opportunity. The idea of making the concept relevant to different markets and cultures is what really inspires me.
Read more from this issue of Spa Business magazine
Interview: Laurent Houel
Evian's global brand development
director tells Katie Barnes about the
group's new evianSpa licence concept
that's set for a strategic global rollout
Promotional feature: Value Proposition
If you're thinking of investing in a spa development bigger than 300sq m,
a feasibility study – at a cost of only US$10k-US$18k – can reveal the
business model most likely to succeed.
Research: Work it out
Katherine Johnston reveals key
recommendations following a
much-needed study on global spa
management training
Top team: Miraval
The team that created the new spa at
Miraval shared a bold vision as Liz
Terry discovered on her visit
Family matters: The Brepohls
Natural medicine is the focus at
Lapinha: one of Brazil's original
medical spas. Neena Dhillon talks to
the founding family
The making of...: A massage table
Up to 18 million parts are needed for
a year's production of massage tables.
Lisa Starr takes an ‘undercover' look
at just what goes into making this
industry staple
Research: The cold war
Meditation and exercise can
significantly reduce sick days taken
due to colds and flu
The Ritz-Carlton, Langkawi, in Malaysia, has revealed a schedule for Global Wellness Day
(GWD) that includes guided rainforest walks, mindful movement and guided coastal meditation
experiences.
Longevitix, a clinical platform for preventive and longevity medicine, has launched its AI-
powered intelligence system to help physicians deliver continuous, personalised longevity-
focused care at scale.
Atmantan Wellness Centre, an integrative wellness destination in Mulshi, near Pune in India, is
expanding its portfolio by adding a new centre in Hyderabad that will launch between 2028 and
2029.
A recent survey by the UK Spa Association (UKSA) into the industry’s approach to cancer care
has revealed that almost half of participating respondents (46 per cent) are unaware that
cancer is a disability and guests with a cancer diagnosis must be given
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of
Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los
Cabos.
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at
Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day
(GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in
alignment with the day’s theme #JoyMagenta.
In a world where imbalance often accumulates quietly, Wildsmith unveils its newest
wellbeing innovation: Silent Loads, an approach designed to meet the needs of modern spa
guests with precision and depth. [more...]
+ More featured suppliers
COMPANY PROFILES
Kemitron GmbH Our
portfolio is divided into four product areas; Technology, Fragrances, Disinfectant and Cleaners [more...]