The world of strength training is evolving at a rapid
pace, driven by robust consumer demand. Juile Cramer
speaks to suppliers about their latest launches
Innovations in strength training are driving growth in the market / Shutterstock / Standret
Biostrength
Nerio Alessandri, Technogym
Nerio Alessandri Technogym
Our Biostrength solution, powered by Biodrive, is an AI-driven aerospace technology designed to maximise neuromuscular activation and ensure good form. With personalised programmes and real-time biofeedback, users achieve superior strength results faster.
As demand for intelligent, adaptive training grows, the Technogym Ecosystem and App deliver data tracking from reps to progress insights. Users can choose from six workload modes, each tailored to their goals and offering flexibility and precision. Whether they’re chasing performance or recovery, Biostrength adapts to them, making workouts smarter, safer and more effective.
With personalised programmes and real-time biofeedback, users achieve superior strength results faster
Costs vary, depending on the Biostrength product selected. Space and installation requirements also differ and are determined by a site survey.
Operators such as Circadian Leisure Trust, Crow Wood and Colets Health and Fitness have chosen Biostrength over traditional pin-loaded weights and are reporting increased user engagement, with Colets and Circadian noting strong uptake among older members, highlighting Biostrength’s appeal across age groups.
Technogym Reform will integrate with the Technogym ecosystem
Technogym Reform, which was soft-launched in 2025, will come to market in early 2026, expanding our offering into the world of Pilates. It will integrate with the Technogym ecosystem, delivering a complete wellness solution and marks a strategic move to meet growing demand.
BLK BOX Smith Machine Attachment
Greg Bradley, BLK BOX
Greg Bradley BLK BOX / MATT MACKEY
Smith machine use has increased as strength training reaches a broader audience, with many seeing it as an accessible entry point to compound lifts.
For gym owners, the footprint and cost of a standalone unit can be challenging.
Our Smith Machine Attachment integrates with our ecosystem of racks to deliver Smith functionality within the existing footprint at a fraction of the cost.
Members and PTs are using the Smith Machine attachment as an introductory tool to develop confidence
Unlike a standalone machine, it bolts directly to existing uprights. Most clients install it themselves, though we’re available to assist if needed. The rack structure carries the load, so no additional sub-floor works are required beyond standard anchors.
Our customers include commercial gyms, independent gyms and wellness facilities that cater to a broad demographic. Members and PTs are using it as an introductory tool to develop confidence due to its added stability for more focused lifts.
BLK BOX has launched Smith Machine attachments to extend functionality BLK BOX
What’s next?
BLK BOX is expanding into cardio with a new line of treadmills
With lifting-and-running and other hybrid training modalities on the rise, we’re expanding into cardio with a new line of treadmills in development.
Initial releases are targeted for early 2026, with specifications, pricing and lead times to follow as we finalise testing, certifications and manufacturing schedules.
Smart Strength Squat
Steve Barton, EGYM UK
Steve Barton EGYM
EGYM’s Smart Strength Squat and Squat Flexibility Test enable gyms to assess, prescribe and evidence strength training. Recognising the squat’s effectiveness but technical complexity, EGYM designed the Smart Strength Squat to automate set-up, coach correct form and make movement safe and accessible.
Paired with the 25-second Squat Flexibility Test, which delivers a BioAge Flexibility Score via 3D analysis, operators can measure mobility, stability and control with clinical precision.
Integrated into EGYM’s open ecosystem, this innovation empowers trainers with personalised, outcome-based programming, while providing members with motivating benchmarks and operators with credible, data-driven health impact.
We designed the Smart Strength Squat to automate set-up, coach correct form and make movement safe
Having launched at FIBO earlier this year, this new innovation has only just landed in the UK. Portway Lifestyle Centre, Sandwell, managed by Sandwell Leisure Trust, is the first site in the UK to install it.
New from EGYM are the Smart Strength Squat and more partner integrations EGYM / benjaminolszewski
What’s next?
More partner integrations will enable operators to increase personalisation
Set to come in the next few months are more partner integrations to further enhance the capabilities of EGYM’s digital ecosystem and provide operators with more opportunities to personalise their members’ connected gym experience. Pre-programme options will also be extended to enable trainers to prescribe evidence-based training plans that address specific health conditions.
Universal Cable and Synergy
Jim Pisani, Life Fitness / Hammer Strength
Jim Pisani Life Fitness
Our Universal Cable is engineered for inclusivity and versatility. It offers intuitive single-hand adjustments and a 3:1 cable ratio.
Certified to ASTM F3021-17 standards, it’s fully accessible to both traditional and wheelchair users in cable training zones and inclusive wellness spaces, while its compact footprint and accessible storage ensure it fits seamlessly into any facility.
Its compact footprint and accessible storage ensure it fits seamlessly into any facility
Our Synergy equipment redefines what’s possible in group and individual training. With configurable training bays, integrated cable columns and Olympic bar training, its modular design adapts to any space – whether as a wall-adjacent unit or as a central hub. Smart storage keeps accessories organised, maximising both training variety and floor space.
Both Synergy and Universal Cable are new strength solutions. The Universal Cable is similar in size to a traditional dual adjustable pulley, while the Synergy footprint can be as small as 1.2m or as large as a facility would want. Configuration and customisation options are available on our website.
Life Fitness is launching the new Universal Cable machine Life Fitness
The Nautilus Belt Squat
Travis Vaughan, Core Health and Fitness
Travis Vaughan Core Health and Fitness
With health club operators seeking ways to maximise performance while protecting members from injury, the Nautilus Belt Squat answers the call.
It delivers the intensity of traditional squats without loading the spine, making it suitable for everyone from athletes chasing power and everyday members building strength safely, to those who are rehabilitating.
Its smooth, natural motion engages the glutes and quads with precision, while design details ensure comfort, confidence and durability. For operators, it’s a versatile piece that speaks to the future of strength training – safe, inclusive and designed to deliver results.
It delivers the intensity of traditional squats without loading the spine
The machine offers a compact footprint and simple installation with no specialist fixings required. Designed to fit into any strength space, it’s versatile and durable. Pricing varies by facility requirements.
Early adopters, such as Fervid Fitness, are using the Nautilus Belt Squat to enhance their strength zones, offering members a safer, more inclusive way to train legs heavy without spinal load.
Fresh from the Core Health and Fitness R&D team is the Nautilus Belt Squat Core Health and Fitness
What’s next?
Added solutions in the Leverage range will deliver fresh training experiences
Early 2026 will see new additions designed to build on the momentum of the Belt Squat. Added solutions in the Leverage range will include the Pendulum Squat, Power Squat, Leg Extension and Leg Curl to deliver fresh training experiences and more versatility to strength spaces.
DHZ Booty Range
Graham Bertrand, PSLT
Graham Bertrand PSLT
The DHZ Booty Range is a response to booming demand for targeted glute-and-hip training equipment. Many gyms struggle to offer optimised hip-thrusts, abductions and glute-isolations in a safe, space-efficient way and we saw this need.
The benefits are high-impact glute activation, fewer injury risks and a compact footprint
The range features plate-loaded machines with ergonomic biomechanics– for example the Standing Hip Thrust A605L – user-friendly loading and adjustable support pads for comfort and proper muscle engagement. The benefits are high-impact glute activation, fewer injury risks and a compact footprint.
Prices start from £2,500 and space depends on the product selected.
Graham Bertrand’s PSLT will launch a new cardio range in 2026 PSLT
What’s next?
In 2026, PSLT will be offering a new cardio range
PSLT offers the full range of DHZ products including the Titan Extreme, Evost III and specialist ranges including power racks and free-standing storage. In addition in 2026 PSLT will also be offering a cardio range.
Altrafit cable attachments
John Lofting, D2F Fitness
John Lofting D2F Fitness
For our in-house brand, Altrafit, we identified a growing demand for evidence-based, ergonomic strength tools that enhance comfort and performance.
Our new ergonomic cable attachment set includes five uniquely-designed bars for strength training.
Crafted from solid steel with a special non-slip rubber coating, each bar is ergonomically shaped to reduce joint strain while maximising muscle activation.
We believe this innovation aligns with the latest training trends, helping lifters train harder, more safely and more effectively, with a greater focus on cables. It’s a step forward in making strength training biomechanically efficient and performance-focused.
The full set of attachments costs £142 and has five differently shaped and sized bars that fit any cable attachment stand, clipping and unclipping easily.
It’s a step forward in making strength training both biomechanically efficient and performance-focused
Many of our customers, including Everyone Active, Places Leisure and Serco, have purchased the sets as part of their gym floor offering and we’ve had amazing feedback on members getting the most from their sessions as a result.
Altrafit will launch a new range of strength kit in 2026 D2F Fitness
What’s next?
A new range of Altrafit strength kit will target independent gyms
We’re planning to launch a new range of Altrafit strength kit, specifically targeting independent gyms with a small number of sites. The focus will be on delivering a quality, durable range of typical strength training equipment at an attractive price.
Kingsbox Single Cable Machine
Harry Tafota-Nash, Absolute Performance
Harry Tafota-Nash Absolute Performance / Clearcut Social
We’ve introduced a space-saving single cable machine that folds away. Many gyms are looking to maximise space for multiple uses and solutions like this allow owners to flex their facility for different types of training at any time – great for organised sessions or classes.
Solutions like this allow owners to flex their facility for different types of training at any time
It’s built by our product partner, Kingsbox and is wall-mounted on sturdy brackets. It includes a wheeled footplate to help the machine glide away, folding to the left or right when not in use. There are 26 pin locking points allowing the user to train in a variety of positions.
The cable machine attaches to the wall with two brackets, each using three heavy-duty bolts. Given the stack weight, which can be up to 120kg, professional fitting is advised.
It’s just over 2.5m tall, less than a meter deep when in use and less than a ruler length when folded away. It’s priced from £1,595+VAT.
It’s only just been released into the market following interest at FIBO 2025. The machine has been designed for smaller gyms and studios and anywhere with space restrictions.
The Kingsbox Single Cable Machine is a new space saver from Absolute Performance Absolute Performance
What’s next?
We’re launching a range of multi-layer acoustic flooring
We’ve listened to operators who are looking to establish their business in properties that have neighbours who are sensitive to noise from heavy gym equipment and we’re launching cost-effective sound-deadening platforms and multi-layer acoustic flooring.
Shua Fitness Bench Press
Antony Morrison, Fitness Superstore
Antony Morrison Fitness Superstore
Shua Fitness regularly expands its lineup of strength training machines and as its UK distribution partner, we’re excited to offer their latest release.
The 69 Series ISO-Inclined Bench Press has been designed by Shua’s R&D team in collaboration with bodybuilding champions. It’s a plate-loaded machine with arms that move independently for focused chest isolation, but what makes it really stand out is its adjustable range of motion. Users can choose from four starting positions, creating a stretch that’s as deep as they need it to be.
What makes this plate-loaded machine really stand out is its adjustable range of motion
The ISO-Inclined Bench Press costs £2,295 inc. VAT.
The Bench Press is brand new to the UK market. Its heavy-duty structure and customisable range of motion lends itself to facilities with athletes looking to personalise their machine-based training further than the typical machine offers.
The new Shua Fitness Bench Press Fitness Superstore
What’s next?
We’re bringing in Shua’s 77 Series Hybrid range that combines selectorised with plate loaded
A further 11 machines have been added to Shua’s 69 Series ISO range which will be available to health clubs and gym facilities exclusively through FS Commercial Division soon. We’re also planning to bring in Shua’s 77 Series Hybrid range, which combines the benefits of a selectorised and plate-loaded machine in one – watch this space!
Eleiko Barbells
Oskar Ragvald, Eleiko Group AB
Oskar Ragvald ELEIKO GROUP
The new Eleiko barbells offer greater insight, precision and durability for enhanced training experiences. More bars across the range are now sensor-ready, featuring easier-access endcaps and a patented sleeve design that integrates space for sensors within the sleeves for real-time performance tracking and lift analysis.
Updates include tighter tolerances and our patent-pending Force Redistribution System, which improves fatigue resistance, extending bar life. The range includes Competition, Training and Multi-Purpose series – each tailored for Olympic lifting, powerlifting, and general strength. The bar colour coding and ID ring simplify bar selection in busy spaces, while more refined knurling optimises grip.
Expanding sensor readiness across the bar range gives coaches and lifters advanced lifting analysis
The new bar range is priced from around £669. No special installation or fixings are required. Sensor-ready bars feature recessed endcaps for sensor placement. Sensors are sold separately.
Expanding sensor readiness gives trainers and lifters advanced lifting analysis and programming capabilities. This new range supports athletes and fitness enthusiasts of all levels.
Eleiko has launched a new range of barbells ELEIKO GROUP
What’s next?
2026 will see the growth of Eleiko Cables and Prestera system
Next year will see ongoing development across core product categories, including the continued growth of Eleiko Cables and the Prestera Strength System, as well as advancements in our platform and flooring categories.
Ziva Lumina Line
Jo Rich, Ziva Strength
Jo Rich
The Ziva Lumina Line was created to meet growing demand for design-led fitness spaces. With its muted tones, soft textures and eco-conscious finishes, Lumina enables functional fitness equipment to work as part of the interior design of a club.
The line consists of over 40 products, from strength, storage, functional, benches and recovery, to cover all fitness facility requirements at a variety of prices-points, all freestanding with no fixings required.
Lumina redefines functional fitness equipment as part of a club’s interior design
The Lumina line was launched at FIBO 2025 and will be available in the UK market from November.
Ziva’s Lumina Line has 40 products to create a coordinated gym floor Ziva Strength
Distribution of the Lumina Line is ramping up Ziva Strength
What’s next?
We’re launching the Velocity Series to meet the demand for Hyrox and Athx training
Ziva is also launching the HX Series, a range of equipment and storage and the Velocity Series for HIIT cardio to meet the growing demand to train for fitness competitions such as Hyrox and Athx.
Cable Wall
Nicola Nixon-Purnell, IndigoFitness
Nicola Nixon-Purnell Indigo Fitness
One of our new strength solutions is the Cable Wall, a fully-configurable cable system designed to optimise space.
Demand for cable stations has surged, driven by the rise of functional training and the Cable Wall was developed to address this by maximising capacity, without compromising floor space, through customisable spacing, height and stack configurations.
Many clubs position the cable wall as a central gym floor hub, supporting high member usage
The Cable Wall’s cost and footprint vary by configuration. It can be scaled from single to multi-station setups. Engineered with robust steel frames for secure floor or wall fixing, it can stand alone or integrate with racks and pods, including double-sided layouts.
The equipment is already installed in local authority leisure centres, private health clubs and commercial gyms in the UK to increase lifting stations, functional zones and cable capacity. Operators value its space efficiency and scalability and some position it as a central gym floor hub.
The IndigoFitness Cable wall is a space saver Indigo Fitness
What’s next?
We’ll be launching enhancements and accessories for our cable range
Alongside the Cable this year we’ve expanded, with dual-sided configurations, cable-to-rack integration and functional pods. In 2026, we’ll launch further enhancements and accessories to make our cable range more versatile, space-efficient and operator-friendly for multifunctional training zones.
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to
our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]
The world of strength training is evolving at a rapid
pace, driven by robust consumer demand. Juile Cramer
speaks to suppliers about their latest launches
Innovations in strength training are driving growth in the market / Shutterstock / Standret
Biostrength
Nerio Alessandri, Technogym
Nerio Alessandri Technogym
Our Biostrength solution, powered by Biodrive, is an AI-driven aerospace technology designed to maximise neuromuscular activation and ensure good form. With personalised programmes and real-time biofeedback, users achieve superior strength results faster.
As demand for intelligent, adaptive training grows, the Technogym Ecosystem and App deliver data tracking from reps to progress insights. Users can choose from six workload modes, each tailored to their goals and offering flexibility and precision. Whether they’re chasing performance or recovery, Biostrength adapts to them, making workouts smarter, safer and more effective.
With personalised programmes and real-time biofeedback, users achieve superior strength results faster
Costs vary, depending on the Biostrength product selected. Space and installation requirements also differ and are determined by a site survey.
Operators such as Circadian Leisure Trust, Crow Wood and Colets Health and Fitness have chosen Biostrength over traditional pin-loaded weights and are reporting increased user engagement, with Colets and Circadian noting strong uptake among older members, highlighting Biostrength’s appeal across age groups.
Technogym Reform will integrate with the Technogym ecosystem
Technogym Reform, which was soft-launched in 2025, will come to market in early 2026, expanding our offering into the world of Pilates. It will integrate with the Technogym ecosystem, delivering a complete wellness solution and marks a strategic move to meet growing demand.
BLK BOX Smith Machine Attachment
Greg Bradley, BLK BOX
Greg Bradley BLK BOX / MATT MACKEY
Smith machine use has increased as strength training reaches a broader audience, with many seeing it as an accessible entry point to compound lifts.
For gym owners, the footprint and cost of a standalone unit can be challenging.
Our Smith Machine Attachment integrates with our ecosystem of racks to deliver Smith functionality within the existing footprint at a fraction of the cost.
Members and PTs are using the Smith Machine attachment as an introductory tool to develop confidence
Unlike a standalone machine, it bolts directly to existing uprights. Most clients install it themselves, though we’re available to assist if needed. The rack structure carries the load, so no additional sub-floor works are required beyond standard anchors.
Our customers include commercial gyms, independent gyms and wellness facilities that cater to a broad demographic. Members and PTs are using it as an introductory tool to develop confidence due to its added stability for more focused lifts.
BLK BOX has launched Smith Machine attachments to extend functionality BLK BOX
What’s next?
BLK BOX is expanding into cardio with a new line of treadmills
With lifting-and-running and other hybrid training modalities on the rise, we’re expanding into cardio with a new line of treadmills in development.
Initial releases are targeted for early 2026, with specifications, pricing and lead times to follow as we finalise testing, certifications and manufacturing schedules.
Smart Strength Squat
Steve Barton, EGYM UK
Steve Barton EGYM
EGYM’s Smart Strength Squat and Squat Flexibility Test enable gyms to assess, prescribe and evidence strength training. Recognising the squat’s effectiveness but technical complexity, EGYM designed the Smart Strength Squat to automate set-up, coach correct form and make movement safe and accessible.
Paired with the 25-second Squat Flexibility Test, which delivers a BioAge Flexibility Score via 3D analysis, operators can measure mobility, stability and control with clinical precision.
Integrated into EGYM’s open ecosystem, this innovation empowers trainers with personalised, outcome-based programming, while providing members with motivating benchmarks and operators with credible, data-driven health impact.
We designed the Smart Strength Squat to automate set-up, coach correct form and make movement safe
Having launched at FIBO earlier this year, this new innovation has only just landed in the UK. Portway Lifestyle Centre, Sandwell, managed by Sandwell Leisure Trust, is the first site in the UK to install it.
New from EGYM are the Smart Strength Squat and more partner integrations EGYM / benjaminolszewski
What’s next?
More partner integrations will enable operators to increase personalisation
Set to come in the next few months are more partner integrations to further enhance the capabilities of EGYM’s digital ecosystem and provide operators with more opportunities to personalise their members’ connected gym experience. Pre-programme options will also be extended to enable trainers to prescribe evidence-based training plans that address specific health conditions.
Universal Cable and Synergy
Jim Pisani, Life Fitness / Hammer Strength
Jim Pisani Life Fitness
Our Universal Cable is engineered for inclusivity and versatility. It offers intuitive single-hand adjustments and a 3:1 cable ratio.
Certified to ASTM F3021-17 standards, it’s fully accessible to both traditional and wheelchair users in cable training zones and inclusive wellness spaces, while its compact footprint and accessible storage ensure it fits seamlessly into any facility.
Its compact footprint and accessible storage ensure it fits seamlessly into any facility
Our Synergy equipment redefines what’s possible in group and individual training. With configurable training bays, integrated cable columns and Olympic bar training, its modular design adapts to any space – whether as a wall-adjacent unit or as a central hub. Smart storage keeps accessories organised, maximising both training variety and floor space.
Both Synergy and Universal Cable are new strength solutions. The Universal Cable is similar in size to a traditional dual adjustable pulley, while the Synergy footprint can be as small as 1.2m or as large as a facility would want. Configuration and customisation options are available on our website.
Life Fitness is launching the new Universal Cable machine Life Fitness
The Nautilus Belt Squat
Travis Vaughan, Core Health and Fitness
Travis Vaughan Core Health and Fitness
With health club operators seeking ways to maximise performance while protecting members from injury, the Nautilus Belt Squat answers the call.
It delivers the intensity of traditional squats without loading the spine, making it suitable for everyone from athletes chasing power and everyday members building strength safely, to those who are rehabilitating.
Its smooth, natural motion engages the glutes and quads with precision, while design details ensure comfort, confidence and durability. For operators, it’s a versatile piece that speaks to the future of strength training – safe, inclusive and designed to deliver results.
It delivers the intensity of traditional squats without loading the spine
The machine offers a compact footprint and simple installation with no specialist fixings required. Designed to fit into any strength space, it’s versatile and durable. Pricing varies by facility requirements.
Early adopters, such as Fervid Fitness, are using the Nautilus Belt Squat to enhance their strength zones, offering members a safer, more inclusive way to train legs heavy without spinal load.
Fresh from the Core Health and Fitness R&D team is the Nautilus Belt Squat Core Health and Fitness
What’s next?
Added solutions in the Leverage range will deliver fresh training experiences
Early 2026 will see new additions designed to build on the momentum of the Belt Squat. Added solutions in the Leverage range will include the Pendulum Squat, Power Squat, Leg Extension and Leg Curl to deliver fresh training experiences and more versatility to strength spaces.
DHZ Booty Range
Graham Bertrand, PSLT
Graham Bertrand PSLT
The DHZ Booty Range is a response to booming demand for targeted glute-and-hip training equipment. Many gyms struggle to offer optimised hip-thrusts, abductions and glute-isolations in a safe, space-efficient way and we saw this need.
The benefits are high-impact glute activation, fewer injury risks and a compact footprint
The range features plate-loaded machines with ergonomic biomechanics– for example the Standing Hip Thrust A605L – user-friendly loading and adjustable support pads for comfort and proper muscle engagement. The benefits are high-impact glute activation, fewer injury risks and a compact footprint.
Prices start from £2,500 and space depends on the product selected.
Graham Bertrand’s PSLT will launch a new cardio range in 2026 PSLT
What’s next?
In 2026, PSLT will be offering a new cardio range
PSLT offers the full range of DHZ products including the Titan Extreme, Evost III and specialist ranges including power racks and free-standing storage. In addition in 2026 PSLT will also be offering a cardio range.
Altrafit cable attachments
John Lofting, D2F Fitness
John Lofting D2F Fitness
For our in-house brand, Altrafit, we identified a growing demand for evidence-based, ergonomic strength tools that enhance comfort and performance.
Our new ergonomic cable attachment set includes five uniquely-designed bars for strength training.
Crafted from solid steel with a special non-slip rubber coating, each bar is ergonomically shaped to reduce joint strain while maximising muscle activation.
We believe this innovation aligns with the latest training trends, helping lifters train harder, more safely and more effectively, with a greater focus on cables. It’s a step forward in making strength training biomechanically efficient and performance-focused.
The full set of attachments costs £142 and has five differently shaped and sized bars that fit any cable attachment stand, clipping and unclipping easily.
It’s a step forward in making strength training both biomechanically efficient and performance-focused
Many of our customers, including Everyone Active, Places Leisure and Serco, have purchased the sets as part of their gym floor offering and we’ve had amazing feedback on members getting the most from their sessions as a result.
Altrafit will launch a new range of strength kit in 2026 D2F Fitness
What’s next?
A new range of Altrafit strength kit will target independent gyms
We’re planning to launch a new range of Altrafit strength kit, specifically targeting independent gyms with a small number of sites. The focus will be on delivering a quality, durable range of typical strength training equipment at an attractive price.
Kingsbox Single Cable Machine
Harry Tafota-Nash, Absolute Performance
Harry Tafota-Nash Absolute Performance / Clearcut Social
We’ve introduced a space-saving single cable machine that folds away. Many gyms are looking to maximise space for multiple uses and solutions like this allow owners to flex their facility for different types of training at any time – great for organised sessions or classes.
Solutions like this allow owners to flex their facility for different types of training at any time
It’s built by our product partner, Kingsbox and is wall-mounted on sturdy brackets. It includes a wheeled footplate to help the machine glide away, folding to the left or right when not in use. There are 26 pin locking points allowing the user to train in a variety of positions.
The cable machine attaches to the wall with two brackets, each using three heavy-duty bolts. Given the stack weight, which can be up to 120kg, professional fitting is advised.
It’s just over 2.5m tall, less than a meter deep when in use and less than a ruler length when folded away. It’s priced from £1,595+VAT.
It’s only just been released into the market following interest at FIBO 2025. The machine has been designed for smaller gyms and studios and anywhere with space restrictions.
The Kingsbox Single Cable Machine is a new space saver from Absolute Performance Absolute Performance
What’s next?
We’re launching a range of multi-layer acoustic flooring
We’ve listened to operators who are looking to establish their business in properties that have neighbours who are sensitive to noise from heavy gym equipment and we’re launching cost-effective sound-deadening platforms and multi-layer acoustic flooring.
Shua Fitness Bench Press
Antony Morrison, Fitness Superstore
Antony Morrison Fitness Superstore
Shua Fitness regularly expands its lineup of strength training machines and as its UK distribution partner, we’re excited to offer their latest release.
The 69 Series ISO-Inclined Bench Press has been designed by Shua’s R&D team in collaboration with bodybuilding champions. It’s a plate-loaded machine with arms that move independently for focused chest isolation, but what makes it really stand out is its adjustable range of motion. Users can choose from four starting positions, creating a stretch that’s as deep as they need it to be.
What makes this plate-loaded machine really stand out is its adjustable range of motion
The ISO-Inclined Bench Press costs £2,295 inc. VAT.
The Bench Press is brand new to the UK market. Its heavy-duty structure and customisable range of motion lends itself to facilities with athletes looking to personalise their machine-based training further than the typical machine offers.
The new Shua Fitness Bench Press Fitness Superstore
What’s next?
We’re bringing in Shua’s 77 Series Hybrid range that combines selectorised with plate loaded
A further 11 machines have been added to Shua’s 69 Series ISO range which will be available to health clubs and gym facilities exclusively through FS Commercial Division soon. We’re also planning to bring in Shua’s 77 Series Hybrid range, which combines the benefits of a selectorised and plate-loaded machine in one – watch this space!
Eleiko Barbells
Oskar Ragvald, Eleiko Group AB
Oskar Ragvald ELEIKO GROUP
The new Eleiko barbells offer greater insight, precision and durability for enhanced training experiences. More bars across the range are now sensor-ready, featuring easier-access endcaps and a patented sleeve design that integrates space for sensors within the sleeves for real-time performance tracking and lift analysis.
Updates include tighter tolerances and our patent-pending Force Redistribution System, which improves fatigue resistance, extending bar life. The range includes Competition, Training and Multi-Purpose series – each tailored for Olympic lifting, powerlifting, and general strength. The bar colour coding and ID ring simplify bar selection in busy spaces, while more refined knurling optimises grip.
Expanding sensor readiness across the bar range gives coaches and lifters advanced lifting analysis
The new bar range is priced from around £669. No special installation or fixings are required. Sensor-ready bars feature recessed endcaps for sensor placement. Sensors are sold separately.
Expanding sensor readiness gives trainers and lifters advanced lifting analysis and programming capabilities. This new range supports athletes and fitness enthusiasts of all levels.
Eleiko has launched a new range of barbells ELEIKO GROUP
What’s next?
2026 will see the growth of Eleiko Cables and Prestera system
Next year will see ongoing development across core product categories, including the continued growth of Eleiko Cables and the Prestera Strength System, as well as advancements in our platform and flooring categories.
Ziva Lumina Line
Jo Rich, Ziva Strength
Jo Rich
The Ziva Lumina Line was created to meet growing demand for design-led fitness spaces. With its muted tones, soft textures and eco-conscious finishes, Lumina enables functional fitness equipment to work as part of the interior design of a club.
The line consists of over 40 products, from strength, storage, functional, benches and recovery, to cover all fitness facility requirements at a variety of prices-points, all freestanding with no fixings required.
Lumina redefines functional fitness equipment as part of a club’s interior design
The Lumina line was launched at FIBO 2025 and will be available in the UK market from November.
Ziva’s Lumina Line has 40 products to create a coordinated gym floor Ziva Strength
Distribution of the Lumina Line is ramping up Ziva Strength
What’s next?
We’re launching the Velocity Series to meet the demand for Hyrox and Athx training
Ziva is also launching the HX Series, a range of equipment and storage and the Velocity Series for HIIT cardio to meet the growing demand to train for fitness competitions such as Hyrox and Athx.
Cable Wall
Nicola Nixon-Purnell, IndigoFitness
Nicola Nixon-Purnell Indigo Fitness
One of our new strength solutions is the Cable Wall, a fully-configurable cable system designed to optimise space.
Demand for cable stations has surged, driven by the rise of functional training and the Cable Wall was developed to address this by maximising capacity, without compromising floor space, through customisable spacing, height and stack configurations.
Many clubs position the cable wall as a central gym floor hub, supporting high member usage
The Cable Wall’s cost and footprint vary by configuration. It can be scaled from single to multi-station setups. Engineered with robust steel frames for secure floor or wall fixing, it can stand alone or integrate with racks and pods, including double-sided layouts.
The equipment is already installed in local authority leisure centres, private health clubs and commercial gyms in the UK to increase lifting stations, functional zones and cable capacity. Operators value its space efficiency and scalability and some position it as a central gym floor hub.
The IndigoFitness Cable wall is a space saver Indigo Fitness
What’s next?
We’ll be launching enhancements and accessories for our cable range
Alongside the Cable this year we’ve expanded, with dual-sided configurations, cable-to-rack integration and functional pods. In 2026, we’ll launch further enhancements and accessories to make our cable range more versatile, space-efficient and operator-friendly for multifunctional training zones.
Patmos Aktis, a Luxury Collection Resort and Spa, has opened in Greece, with a renovated and
rebranded wellness offering called Ansana Wellness and Spa.
The Mauna Kea Beach Hotel, an Autograph Collection property in Hawaii, US, has opened its
22,000 sq ft indoor-outdoor Spa at Mauna Kea as the final step in the property’s overall
renovation, which has cost more than US$180 million (€166 million, £140 mill
The UK spa review and discovery platform for consumers, the Good Spa Guide, has announced
it will host the Good Spa Guide Awards 2026 during an event on 16 November at Sopwell House
Hotel in St Albans, UK.
Eighty-four per cent of consumers now say wellness is a top priority in their lives, with this
percentage increasing year on year, according to a preview presentation of McKinsey’s Future of
Wellness 2026 research report.
Mass protests have been taking place since Monday 1 June in Albania over the development of
a luxury resort by Donald Trump’s daughter Ivanka Trump and her husband Jared Kushner.
Global Wellness Day (GWD) marked its 15th anniversary on Saturday 13 June 2026, with the
theme: #JoyMagenta – a celebration of the healing qualities of simple gestures and activities
that spark joy.
Global luxury hospitality brand, Six Senses, has partnered with longevity healthcare provider,
HUM2N, to launch a clinic at Six Senses London, at The Whiteley.
As part of its first hotel partnership, Mayrlife – the medical health resort company known for its
site in Altaussee, Austria – has launched a day clinic at the Rosewood Vienna.
Premium London health club, KX Chelsea, will imminently unveil its most significant
redevelopment since its launch in 2002 to create an integrated wellness model combining
training, recovery and relaxation.
Rosewood Le Guanahani St Barth, on the northeast coast of Saint Barthélemy in the French
West Indies, is offering a programme of ocean-inspired yoga classes between 8-14 June to
celebrate Global Wellness Day (GWD).
Hotel de France, located on the British Isle of Jersey, has created a wellness retreat package
that includes a hot yoga session that will take place in Jersey Zoo’s butterfly sanctuary.
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to
our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]
