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NEWS
2013 launch for first Virgin-branded hotel
POSTED 29 Mar 2012 . BY Pete Hayman
Virgin Hotels is expected to open its first property by the end of 2013 in Chicago, US, after it completed the acquisition of the downtown Old Dearborn Bank Building in late 2011.

The 27-storey former office complex will be converted by Virgin Hotels into a 250-bedroom hotel, which will comprise a spa spanning between 4,000 and 5,000sq ft (372 and 465sq m).

Further details about the composition of the spa are yet to be revealed, although the hotel will also include meeting space; restaurants; lounges; and other areas reflecting the Virgin brand.

Sir Richard Branson's Virgin Group launched Virgin Hotels in September 2010 to develop and operate hotels offering between 150 and 400 bedrooms in gateway cities across the world.

Details: www.virginhotels.com

Image: Sir Richard Branson's Virgin Group is moving into the hotel sector
RELATED STORIES
  Virgin Hotels to open first European site in Edinburgh in 2020


Virgin Group has confirmed plans to open a hotel in Edinburgh, Scotland – the group’s first in Europe.
MORE NEWS
One in three spa practitioners have considered leaving the industry due to concerns about their own wellbeing
A new survey of UK and international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry.
UK updates physical activity guidelines with focus on daily movement
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's physical activity recommendations and placing greater emphasis on strength, balance, reducing sedentary behaviour and, for the first time, supporting people taking weight loss medications.
Sauna advocate Becky Pelkonen drafts global public sauna-bathing charter
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter.
Marriott International partners with Fitwel for wellness solutions across its residential portfolio
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.
+ More news   

FEATURED SUPPLIERS

Zerobody Cryo: Starpool's contrast therapy solution
Contrast therapy, based on the alternation of hot and cold rituals, has become one of the most valued practices in the fields of wellness and recovery. [more...]

MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]
+ More featured suppliers  
COMPANY PROFILES
Fenix Group srl

Founded in Italy by Gianluca Cavalletti, Fenix Group introduced Endospheres with the aim of redefini [more...]
We Work Well Inc

In 2019 Monica Helmstetter and Lucy Hugo founded the American hosted buyer event company We Work Wel [more...]
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CATALOGUE GALLERY
 

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DIRECTORY
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DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 
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©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
2013 launch for first Virgin-branded hotel
POSTED 29 Mar 2012 . BY Pete Hayman
Virgin Hotels is expected to open its first property by the end of 2013 in Chicago, US, after it completed the acquisition of the downtown Old Dearborn Bank Building in late 2011.

The 27-storey former office complex will be converted by Virgin Hotels into a 250-bedroom hotel, which will comprise a spa spanning between 4,000 and 5,000sq ft (372 and 465sq m).

Further details about the composition of the spa are yet to be revealed, although the hotel will also include meeting space; restaurants; lounges; and other areas reflecting the Virgin brand.

Sir Richard Branson's Virgin Group launched Virgin Hotels in September 2010 to develop and operate hotels offering between 150 and 400 bedrooms in gateway cities across the world.

Details: www.virginhotels.com

Image: Sir Richard Branson's Virgin Group is moving into the hotel sector
RELATED STORIES
Virgin Hotels to open first European site in Edinburgh in 2020


Virgin Group has confirmed plans to open a hotel in Edinburgh, Scotland – the group’s first in Europe.
MORE NEWS
One in three spa practitioners have considered leaving the industry due to concerns about their own wellbeing
A new survey of UK and international spa practitioners shows that stress, burnout and wellbeing concerns have caused one in three respondents to consider leaving the industry.
UK updates physical activity guidelines with focus on daily movement
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's physical activity recommendations and placing greater emphasis on strength, balance, reducing sedentary behaviour and, for the first time, supporting people taking weight loss medications.
Sauna advocate Becky Pelkonen drafts global public sauna-bathing charter
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter.
Marriott International partners with Fitwel for wellness solutions across its residential portfolio
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.
Anna Bjurstam steps down from Six Senses to build new company Wahayla
Anna Bjurstam has left her role as Wellness Pioneer at Six Senses Hotels and Resorts and launched a new wellness, longevity and “consciousness consultancy” called Wahayla.
Fairmont Cheshire, The Mere, opens with spa philosophy of ‘Wellness without Walls’
Fairmont Cheshire, The Mere, has opened today (10 July) in the Northwest of England with a 1,715sq m Fairmont Spa that has been designed using a ‘Wellness without Walls’ concept.
+ More news   
 
FEATURED SUPPLIERS

Zerobody Cryo: Starpool's contrast therapy solution
Contrast therapy, based on the alternation of hot and cold rituals, has become one of the most valued practices in the fields of wellness and recovery. [more...]

MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]
+ More featured suppliers  
COMPANY PROFILES
Fenix Group srl

Founded in Italy by Gianluca Cavalletti, Fenix Group introduced Endospheres with the aim of redefini [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
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LEISURE MEDIA PRODUCT SEARCH
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