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NEWS
AMResorts plans aggressive expansion for 2013
POSTED 15 Apr 2013 . BY Jessica Tasman-Jones
Marketing and brand management company AMResorts is planning aggressive expansion for its spas and resorts, on the back of 21 per cent revenue growth in 2012.

Among developments planned for 2013 are the new-build Secrets Puerto Los Cabos in Mexico and Now Onyx Punta Cana in the Dominican Republic.

On 15 April it also opened remodelled Sunscape Sabor Cozumel owned by tennis champion Rafael Nadal.

Last year AMResorts entered a partnership with Nadal to manage Sunscape and his other Cozumel property Secrets Aura.

A new brand, Breathless Resorts & Spas, which is a seductive spin on adults-only Secrets Resorts & Spas, is scheduled to open its first properties in 2015.

The expansion has been spurred by Bain Capital’s recent equity investment in the company.

Secrets Puerto Los Cabos is set to open in November and will include a 12,000sq ft (1,115sq m) Secrets Spa by Pevonia with 22 treatment rooms, a hydrotherapy circuit and full-service beauty salon.

Now Onyx Punta Cana also offers a full-service spa, featuring four double suites and eights single treatment rooms, all with their own private patio and chairs.

AMResorts currently represents 32 properties and nearly 12,000 rooms in 11 destinations in the Caribbean and Mexico, with brands including Zoetry Wellness and Spa Resorts and the Dreams, Now and Sunscape brands.
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NEWS
AMResorts plans aggressive expansion for 2013
POSTED 15 Apr 2013 . BY Jessica Tasman-Jones
Marketing and brand management company AMResorts is planning aggressive expansion for its spas and resorts, on the back of 21 per cent revenue growth in 2012.

Among developments planned for 2013 are the new-build Secrets Puerto Los Cabos in Mexico and Now Onyx Punta Cana in the Dominican Republic.

On 15 April it also opened remodelled Sunscape Sabor Cozumel owned by tennis champion Rafael Nadal.

Last year AMResorts entered a partnership with Nadal to manage Sunscape and his other Cozumel property Secrets Aura.

A new brand, Breathless Resorts & Spas, which is a seductive spin on adults-only Secrets Resorts & Spas, is scheduled to open its first properties in 2015.

The expansion has been spurred by Bain Capital’s recent equity investment in the company.

Secrets Puerto Los Cabos is set to open in November and will include a 12,000sq ft (1,115sq m) Secrets Spa by Pevonia with 22 treatment rooms, a hydrotherapy circuit and full-service beauty salon.

Now Onyx Punta Cana also offers a full-service spa, featuring four double suites and eights single treatment rooms, all with their own private patio and chairs.

AMResorts currently represents 32 properties and nearly 12,000 rooms in 11 destinations in the Caribbean and Mexico, with brands including Zoetry Wellness and Spa Resorts and the Dreams, Now and Sunscape brands.
RELATED STORIES
MORE NEWS
Gran Hotel Taoro opens Sandára Wellness Centre
Gran Hotel Taoro in northern Tenerife, Spain, has completed the final phase of its three-year renovation with the debut of its Sandára Wellness Centre.
Franchise expert Carrie Walsh joins Hand and Stone Massage and Facial Spa as CEO
Hand and Stone Massage and Facial Spa, the spa business with more than 650 locations across the US and Canada, has appointed franchise expert Carrie Walsh as CEO as the company plans to expand.
HCM Invest opens applications for pitching slots
The inaugural HCM Invest event has opened applications for pitching slots ahead of its launch in London on 21 October 2026.
Synergy – The Retreat Show invites consumer and industry perspectives on retreats for research
Synergy – The Retreat Show, the global trade show for retreats, has launched a global research initiative that will provide insights into the retreat sector from both consumer and industry perspectives.
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In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Elemis launches its first Red Light Mask, lighting the way to advanced skin health and restoration
Elemis has branched into LED skincare with the launch of its breakthrough Red Light Mask. [more...]
+ More featured suppliers  
COMPANY PROFILES
Prism Light Pod

Prism Light Pod launched its first whole-body red light bed in 2016. We expanded with the Prism Li [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
31 Aug - 02 Sep 2026

SpaTec North America

Pier Sixty Six, Fort Lauderdale, United States
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS