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NEWS
Active ageing: PHE and CAB set out plans to make England the 'best place to grow older'
POSTED 21 Oct 2019 . BY Tom Walker
Among the commitments included in the statement are for the signatories to focus on preventative measures, such as evidence-based interventions
Public Health England (PHE) and the Centre for Ageing Better (CAB) have set out their shared vision for making England the "best place in the world to grow old".

The partners have published a consensus statement, setting out their shared commitment.

The document has already secured a number of signatories across the health and housing sectors – as well as from academia, local government, the NHS and the public and voluntary sectors.

PHE and the CEB will now begin working with the signatories and other interested organisations to develop and promote good practice and share learning, with the goal of ensuring "everyone can look forward to a healthy later life".

Among the commitments outlined in the consensus statement are for the signatories to focus on preventative measures and evidence-based interventions – such as exercise referrals.

There are also commitments to narrow inequalities, challeng ageist and negative language and to remove barriers for older adults to participate in community matters, physical activities and volunteering.

According to Duncan Selbie, CEO of Public Health England, the statement contributes towards the government’s ambition for everyone to have five extra years of healthy, independent life by 2035.

"With the commitment to the Ageing Society Grand Challenge in the Industrial Strategy and the launch of the NHS Long Term Plan – along with the World Health Organization announcing a Decade of Healthy Ageing – there has never been a better time to challenge ageism and realise the potential of people in later life," Selbie writes in the statement.

"Delivering this vision is everyone’s responsibility and over 60 organisations have already shown leadership and signed up to this statement.

"Significant actions are now required across society to make this vision a reality. This is an active document and we will continue to encourage organisations to sign up."

To download and read the full consensus statement, click here.
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Can mainstream fitness clubs cater for the over-50s market, or are standlone, niche clubs a better solution? Kate Cracknell reports
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Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Synergy The Retreat Show launches resource for retreat business leaders to showcase specialisms
Global retreat trade show, Synergy The Retreat Show, has launched a resource called The Source, which hosts an open-access online Transformation Series programme.
The SATCC announces first five-day Living with Cancer and Beyond retreat
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Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Active ageing: PHE and CAB set out plans to make England the 'best place to grow older'
POSTED 21 Oct 2019 . BY Tom Walker
Among the commitments included in the statement are for the signatories to focus on preventative measures, such as evidence-based interventions
Public Health England (PHE) and the Centre for Ageing Better (CAB) have set out their shared vision for making England the "best place in the world to grow old".

The partners have published a consensus statement, setting out their shared commitment.

The document has already secured a number of signatories across the health and housing sectors – as well as from academia, local government, the NHS and the public and voluntary sectors.

PHE and the CEB will now begin working with the signatories and other interested organisations to develop and promote good practice and share learning, with the goal of ensuring "everyone can look forward to a healthy later life".

Among the commitments outlined in the consensus statement are for the signatories to focus on preventative measures and evidence-based interventions – such as exercise referrals.

There are also commitments to narrow inequalities, challeng ageist and negative language and to remove barriers for older adults to participate in community matters, physical activities and volunteering.

According to Duncan Selbie, CEO of Public Health England, the statement contributes towards the government’s ambition for everyone to have five extra years of healthy, independent life by 2035.

"With the commitment to the Ageing Society Grand Challenge in the Industrial Strategy and the launch of the NHS Long Term Plan – along with the World Health Organization announcing a Decade of Healthy Ageing – there has never been a better time to challenge ageism and realise the potential of people in later life," Selbie writes in the statement.

"Delivering this vision is everyone’s responsibility and over 60 organisations have already shown leadership and signed up to this statement.

"Significant actions are now required across society to make this vision a reality. This is an active document and we will continue to encourage organisations to sign up."

To download and read the full consensus statement, click here.
RELATED STORIES
24 Hour Fitness launches active ageing programme to attract 'grey dollar'


Health club operator 24 Hour Fitness has introduced a nationwide active ageing programme as part of efforts to encourage seniors to incorporate regular exercise into their lives.
Older people “don’t die” when pushed hard, Active Ageing chief tells PTs


One of the biggest misconceptions made in the physical activity sector is that retired people cannot train hard.
FEATURE: Exercise & ageing: Active ageing


Can mainstream fitness clubs cater for the over-50s market, or are standlone, niche clubs a better solution? Kate Cracknell reports
MORE NEWS
HCM News: Taking GLP-1s is linked to a decline in physical activity
People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be losing weight, but they’re also becoming less physically active, according to new research presented at the ENDO 2026 annual meeting of the Endocrine Society
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Synergy The Retreat Show launches resource for retreat business leaders to showcase specialisms
Global retreat trade show, Synergy The Retreat Show, has launched a resource called The Source, which hosts an open-access online Transformation Series programme.
The SATCC announces first five-day Living with Cancer and Beyond retreat
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
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Longevity in spas: a strategic choice, not a default setting
Longevity has become one of the most debated concepts in contemporary wellness. [more...]

Endospheres' new protocols are designed to meet real client needs
Spa professionals see it every day: clients are arriving with more complex expectations. [more...]
+ More featured suppliers  
COMPANY PROFILES
Spa Supply Solutions

Founded in 2014 by spa management expert Julie Bevilacqua, Spa Supply Solutions is a leader in spa p [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS