Latest
issue
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Features   Products   Company profilesProfiles   Press releasesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Aire Ancient Baths' second NYC bathhouse launches with Monet-inspired spa rituals and ceiling-suspended salt bath
POSTED 05 Mar 2025 . BY Megan Whitby
The standout feature of the new opening is its salt bath, called the flotarium, which is suspended from the ceiling Credit: Aire Ancient Baths
Aire Ancient Baths has unveiled a 9,600sq ft bathhouse in NYC inside a historic 120-year-old warehouse, once used to store priceless art
The new launch marks Aire's second location in the city and joins its existing Tribeca flagship
To maintain exclusivity, Aire Upper East Side is welcoming no more than 16 guests per hour
The Aire concept debuted in Seville, Spain, in 2000, and has since expanded to major cities in the US, UK and Denmark
Luxury bathhouse brand Aire Ancient Baths has opened the doors to its newest New York City retreat, marking its second Manhattan location and ninth destination globally.

Known for transforming historic buildings into urban bathhouses, Aire offers an immersive wellness experience inspired by ancient Roman, Greek and Ottoman traditions. Each location features the brand’s signature candle-lit ambience, is infused with orange-blossom scents and offers access to a range of communal and contrast bathing facilities and spa treatments.

The new Aire Ancient Baths New York Upper East Side spans 9,600sq ft across the first three floors of 305 East 61st Street – a landmark building dating back to 1900 that once housed priceless artworks for the Museum of Modern Art (MoMA).

At the heart of the experience is Aire’s signature thermal circuit, featuring a caldarium (104°F), tepidariums (97°F), a frigidarium ice bath (50°F), an aromatherapy steamroom and a balneum (jet bath).

In a first for the brand, the space includes a striking suspended flotarium salt bath, appearing to hover between two floors. Enclosed by translucent glass walls and a glass floor, the glowing blue bath serves as the visual centrepiece of the retreat.

Aire Upper East Side also features 12 treatment rooms and two marble exfoliation beds, while offering a curated selection of massages, couples’ experiences and body rituals.

Programming highlights include The Signature Monet Experience, exclusive to this location, and inspired by one of MoMA's most celebrated paintings, Claude Monet's iconic Water Lilies. The painter-inspired journey includes a 30-minute treatment with a floral scrub, a honey hair mask and a seaweed body wrap, followed by a 60-minute full-body massage with floral aromatherapy in an exclusive couple's room.

“As with all Aire locations, we chose this building extremely carefully," said Amadeo Serra, Aire CEO. "We worked to meticulously preserve the building’s rich character, with exposed bricks, original beams and vaulted ceilings throughout the space.

“We’re so proud of this new location and look forward to welcoming New Yorkers and tourists alike to experience a new level of relaxation.”

To maintain exclusivity, Aire Upper East Side welcomes no more than 16 guests per hour. The retreat is open from 9AM till 9PM daily and offers its signature 90-minute bathing experience for US$150 (€139, £117) per person.
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
RELATED STORIES
  Aire Ancient Baths to open second NYC bathhouse featuring salt bath suspended from the ceiling


Aire Ancient Baths has selected New York City’s Upper East Side neighbourhood for its latest bathhouse, marking its second destination in the city and ninth location worldwide.
  FEATURE: Interview: Amadeo Serra


We speak to the the CEO of Aire following the launch of its eighth site, Aire Ancient Baths, London.
  FEATURE: First person: Aire Ancient Baths


We visit the first London outpost of the atmospheric urban bathing brand that started in Spain in 2000
  Aire Ancient Baths opens doors to first UK site at London's Covent Garden


Aire Ancient Baths has opened its first UK property in the heart of the country's capital city, London.
MORE NEWS
Almost half of spa survey respondents are unaware cancer is a disability and not adapting treatments is discrimination
A recent survey by the UK Spa Association (UKSA) into the industry’s approach to cancer care has revealed that almost half of participating respondents (46 per cent) are unaware that cancer is a disability and guests with a cancer diagnosis must be given
Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos.
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
Healing sanctuary Tulah Clinical Wellness opens in Kerala
Tulah Clinical Wellness, a holistic wellness destination, has officially opened in the hills of northern Kerala, India.
+ More news   

FEATURED SUPPLIERS

Meet Desert Therapy: Aromatherapy Associates' first new blend in seven years
There is a particular quality of stillness found only in the desert. [more...]

Aquaform is designing water as an experience
In the world of spa design, reducing water to a functional component misses the point. [more...]
+ More featured suppliers  
COMPANY PROFILES
Trybe

Trybe was founded back in 2020, and the past five years has seen Trybe become the fastest growing al [more...]
TechnoAlpin Indoor

TechnoAlpin is the world leader for snowmaking systems. With the Indoor snow division, TechnoAlpin c [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
SPA BUSINESS
SPA OPPORTUNITIES
SPA BUSINESS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Aire Ancient Baths' second NYC bathhouse launches with Monet-inspired spa rituals and ceiling-suspended salt bath
POSTED 05 Mar 2025 . BY Megan Whitby
The standout feature of the new opening is its salt bath, called the flotarium, which is suspended from the ceiling Credit: Aire Ancient Baths
Aire Ancient Baths has unveiled a 9,600sq ft bathhouse in NYC inside a historic 120-year-old warehouse, once used to store priceless art
The new launch marks Aire's second location in the city and joins its existing Tribeca flagship
To maintain exclusivity, Aire Upper East Side is welcoming no more than 16 guests per hour
The Aire concept debuted in Seville, Spain, in 2000, and has since expanded to major cities in the US, UK and Denmark
Luxury bathhouse brand Aire Ancient Baths has opened the doors to its newest New York City retreat, marking its second Manhattan location and ninth destination globally.

Known for transforming historic buildings into urban bathhouses, Aire offers an immersive wellness experience inspired by ancient Roman, Greek and Ottoman traditions. Each location features the brand’s signature candle-lit ambience, is infused with orange-blossom scents and offers access to a range of communal and contrast bathing facilities and spa treatments.

The new Aire Ancient Baths New York Upper East Side spans 9,600sq ft across the first three floors of 305 East 61st Street – a landmark building dating back to 1900 that once housed priceless artworks for the Museum of Modern Art (MoMA).

At the heart of the experience is Aire’s signature thermal circuit, featuring a caldarium (104°F), tepidariums (97°F), a frigidarium ice bath (50°F), an aromatherapy steamroom and a balneum (jet bath).

In a first for the brand, the space includes a striking suspended flotarium salt bath, appearing to hover between two floors. Enclosed by translucent glass walls and a glass floor, the glowing blue bath serves as the visual centrepiece of the retreat.

Aire Upper East Side also features 12 treatment rooms and two marble exfoliation beds, while offering a curated selection of massages, couples’ experiences and body rituals.

Programming highlights include The Signature Monet Experience, exclusive to this location, and inspired by one of MoMA's most celebrated paintings, Claude Monet's iconic Water Lilies. The painter-inspired journey includes a 30-minute treatment with a floral scrub, a honey hair mask and a seaweed body wrap, followed by a 60-minute full-body massage with floral aromatherapy in an exclusive couple's room.

“As with all Aire locations, we chose this building extremely carefully," said Amadeo Serra, Aire CEO. "We worked to meticulously preserve the building’s rich character, with exposed bricks, original beams and vaulted ceilings throughout the space.

“We’re so proud of this new location and look forward to welcoming New Yorkers and tourists alike to experience a new level of relaxation.”

To maintain exclusivity, Aire Upper East Side welcomes no more than 16 guests per hour. The retreat is open from 9AM till 9PM daily and offers its signature 90-minute bathing experience for US$150 (€139, £117) per person.
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
Credit: Aire Ancient Baths
RELATED STORIES
Aire Ancient Baths to open second NYC bathhouse featuring salt bath suspended from the ceiling


Aire Ancient Baths has selected New York City’s Upper East Side neighbourhood for its latest bathhouse, marking its second destination in the city and ninth location worldwide.
FEATURE: Interview: Amadeo Serra


We speak to the the CEO of Aire following the launch of its eighth site, Aire Ancient Baths, London.
FEATURE: First person: Aire Ancient Baths


We visit the first London outpost of the atmospheric urban bathing brand that started in Spain in 2000
Aire Ancient Baths opens doors to first UK site at London's Covent Garden


Aire Ancient Baths has opened its first UK property in the heart of the country's capital city, London.
MORE NEWS
Almost half of spa survey respondents are unaware cancer is a disability and not adapting treatments is discrimination
A recent survey by the UK Spa Association (UKSA) into the industry’s approach to cancer care has revealed that almost half of participating respondents (46 per cent) are unaware that cancer is a disability and guests with a cancer diagnosis must be given
Solmar Hotels and Resorts offers Temazcal ceremony for Global Wellness Day
Mexican operator, Solmar Hotels and Resorts, is hosting a series of events in celebration of Global Wellness Day, including a Temazcal ceremony at its Playa Grande Resort and Spa in Los Cabos.
Mandarin Oriental announces standalone Mansions-branded residences for Abu Dhabi
Mandarin Oriental has announced a standalone residence brand, Mansions, which will debut at Emirates Palace, Mandarin Oriental Mansions, Abu Dhabi, in 2029.
Healing sanctuary Tulah Clinical Wellness opens in Kerala
Tulah Clinical Wellness, a holistic wellness destination, has officially opened in the hills of northern Kerala, India.
Four Seasons Resort The Nam Hai creates Global Wellness Day programme rooted in nature
Four Seasons Resort The Nam Hai in Hoi An, Vietnam, has put together a Global Wellness Day (GWD) agenda with activations rooted in nature and shaped by four pillars of Joy – in alignment with the day’s theme #JoyMagenta.
Wellness care hospital opens in Vilnius with innovative spa and hospitality concept
Lithuanian care operator Addere Care has launched a new “wellness care hospital” in Vilnius.
+ More news   
 
FEATURED SUPPLIERS

Meet Desert Therapy: Aromatherapy Associates' first new blend in seven years
There is a particular quality of stillness found only in the desert. [more...]

Aquaform is designing water as an experience
In the world of spa design, reducing water to a functional component misses the point. [more...]
+ More featured suppliers  
COMPANY PROFILES
Trybe

Trybe was founded back in 2020, and the past five years has seen Trybe become the fastest growing al [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
09-12 Jun 2026

W3Spa EMEA

Hotel Cascais Miragem Health & Spa, Portugal
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS