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NEWS
Disney hints at Star Wars theme park rumours as it confirms 'far greater' presence at attractions
POSTED 08 Aug 2014 . BY Tom Anstey
Could a Star Wars theme park be coming in 2016? Credit: Disney
The rumour mill is strong with this one as reports that a Star Wars theme park could become a reality have been sent into hyperdrive after Disney CEO Bob Iger promised a “far greater Star Wars presence” in its theme parks, possibly to coincide with the December 2015 installment of the legendary Sci Fi franchise.

Disney acquired production company Lucasfilm in a deal worth US$4.05bn (€3.11bn, £2.5bn) and already has attractions based on Lucasfilm movies at parks in Anaheim, Florida, Paris and Tokyo.

Disney will offer a first look at new Star Wars attractions sometime in 2015 according to Iger, who made the comments during a conference call to discuss the company’s record third quarter results.

Attractions Management reported in June 2013, that Disney World Florida was set to gain Star Wars Land, which would replace the existing Muppet Theatre and Honey, I Shrunk The Kids play area.

The announcement by Iger is the first confirmation from Disney that Star Wars attractions are in the works, with the next installment of the film franchise being released 18 December 2015.

“When we grow Star Wars' presence, which we will do significantly, you will see better bets being made that will pay off for us than were made in the past,” said Iger, who also added that leveraging the collection of popular franchises that Disney owns for rides and experiences will deliver “better returns than we saw in the past.”

Disney has made efforts to promote its IPs in parks, with Cars, Toy Story and Avatar among the big name brands used successfully by Disney in recent years.

“These are attractions that pull people from 'I’m going to go to a Disney park someday' to 'I want to go this year',” said Disney chief financial officer Jay Rasulo.

Although unconfirmed, it is expected more details will be revealed at the 2015 D23 Expo from 14-16 August next year in Anaheim, California – with the 2013 event being the last time Disney dropped hints about a Star Wars attraction being on the horizon.
RELATED STORIES
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UNESCO has enquired about appropriate authorisation for the use of World Heritage site Skellig Michael as a film set for the latest instalment in the Star Wars franchise.
  A new hope for Tunisia’s tourism industry in the form of Star Wars


In attempt to salvage its turbulent tourism industry, Tunisia is turning to a new avenue by using social media and Star Wars to send the sector into hyperdrive.
  Stars Wars theme park attractions teased at D23 Expo


Following reports that a Star Wars-based theme park is in the works, Disney started to drop hints at the recent D23 Expo.
  Disney to build Star Wars theme park


The Walt Disney Company is reportedly planning to open a Star Wars-based theme park in Disney World Florida by 2018.
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ISPA launches on-demand customer experience course by Dan Gingiss
The International Spa Association (ISPA) has launched a course by customer experience expert Dan Gingiss on its iLearn platform.
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News   Products   Magazine   Subscribe
NEWS
Disney hints at Star Wars theme park rumours as it confirms 'far greater' presence at attractions
POSTED 08 Aug 2014 . BY Tom Anstey
Could a Star Wars theme park be coming in 2016? Credit: Disney
The rumour mill is strong with this one as reports that a Star Wars theme park could become a reality have been sent into hyperdrive after Disney CEO Bob Iger promised a “far greater Star Wars presence” in its theme parks, possibly to coincide with the December 2015 installment of the legendary Sci Fi franchise.

Disney acquired production company Lucasfilm in a deal worth US$4.05bn (€3.11bn, £2.5bn) and already has attractions based on Lucasfilm movies at parks in Anaheim, Florida, Paris and Tokyo.

Disney will offer a first look at new Star Wars attractions sometime in 2015 according to Iger, who made the comments during a conference call to discuss the company’s record third quarter results.

Attractions Management reported in June 2013, that Disney World Florida was set to gain Star Wars Land, which would replace the existing Muppet Theatre and Honey, I Shrunk The Kids play area.

The announcement by Iger is the first confirmation from Disney that Star Wars attractions are in the works, with the next installment of the film franchise being released 18 December 2015.

“When we grow Star Wars' presence, which we will do significantly, you will see better bets being made that will pay off for us than were made in the past,” said Iger, who also added that leveraging the collection of popular franchises that Disney owns for rides and experiences will deliver “better returns than we saw in the past.”

Disney has made efforts to promote its IPs in parks, with Cars, Toy Story and Avatar among the big name brands used successfully by Disney in recent years.

“These are attractions that pull people from 'I’m going to go to a Disney park someday' to 'I want to go this year',” said Disney chief financial officer Jay Rasulo.

Although unconfirmed, it is expected more details will be revealed at the 2015 D23 Expo from 14-16 August next year in Anaheim, California – with the 2013 event being the last time Disney dropped hints about a Star Wars attraction being on the horizon.
RELATED STORIES
UNESCO raises concerns about Irish heritage site being used for new Star Wars film


UNESCO has enquired about appropriate authorisation for the use of World Heritage site Skellig Michael as a film set for the latest instalment in the Star Wars franchise.
A new hope for Tunisia’s tourism industry in the form of Star Wars


In attempt to salvage its turbulent tourism industry, Tunisia is turning to a new avenue by using social media and Star Wars to send the sector into hyperdrive.
Stars Wars theme park attractions teased at D23 Expo


Following reports that a Star Wars-based theme park is in the works, Disney started to drop hints at the recent D23 Expo.
Disney to build Star Wars theme park


The Walt Disney Company is reportedly planning to open a Star Wars-based theme park in Disney World Florida by 2018.
MORE NEWS
Preidlhof Luxury DolceVita Resort to unveil new spa in February 2027
Preidlhof Luxury DolceVita Resort, a destination resort and spa in Naturno, South Tyrol in Italy, will reveal a new spa in February 2027, which has been designed by wellness expert and consultant Patrizia Bortolin.
ISPA launches on-demand customer experience course by Dan Gingiss
The International Spa Association (ISPA) has launched a course by customer experience expert Dan Gingiss on its iLearn platform.
Virgin Active opens social wellness club in London's Mayfair
Corinthia appoints Peter Roth as president of hotel operations
Peter Roth has been appointed as Corinthia’s president of hotel operations.
Hoshino Resorts opens Kai Kusatsu as it expands the Kai onsen ryokan brand
Kai Kusatsu, an onsen ryokan property has launched in the famous Japanese hot spring destination, Kusatsu Onsen in Gunma Prefecture.
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Glow beyond protection: meet Comfort Zone Hydramemory Hybrid Glow SPF 30
Sun protection is no longer just about shielding the skin – it's about enhancing it. [more...]

Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]
+ More featured suppliers  
COMPANY PROFILES
Blu Spas, Inc.

Blu is a full-service firm offering project feasibility, planning and design as well as operational [more...]
+ More profiles  
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+ More catalogues  

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+ More directory  
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World Championship in Massage

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ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
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