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NEWS
Equinox Hotels to launch futuristic wellbeing resort in Neom's luxury coastal region
POSTED 23 Jul 2024 . BY Megan Whitby
The new resort will be constructed in Magna, one of the five regions within the Neom giga-project Credit: Equinox Hotels
Equinox Hotels plans to open a wellbeing resort as part of the $500 billion Neom giga-project in Saudi Arabia
The resort, featuring innovative design elements, will focus on high-performance living with extensive health, fitness and wellness amenities
Equinox Hotels aims to blend luxury, sustainability and high-performance lifestyle in a unique setting between mountains and the sea
Programming will be underpinned by Equinox Hotels’ core values of movement, nutrition, regeneration and community
Fitness-focused hospitality brand and management company Equinox Hotels has announced plans to open a modern new resort on the coast of the Gulf of Aqaba in northwest Saudi Arabia. The venture is part of the ambitious US$500 billion (€462.7 billion, £396 billion) Neom* giga-project.

The new resort, Equinox Resort Treyam, will be a centrepiece in Magna**, Neom’s new luxury coastal region, which encompasses 12 destinations along 120km of coastline. Magna is one of five key locations within Neom, a project being developed in Tabuk province that will be nearly the size of Belgium upon completion.

Nestled amid striking landscapes and crystal-clear waters, the resort will feature a futuristic design highlighted by a 450-meter-long bridge-like structure suspended 40 meters above a lagoon.

Focused on high-performance living, it will include spacious accommodation, longevity and technology treatments supporting health and performance, a spa, a signature Equinox Fitness Club, a 450m pool, a Club House and culinary concepts.

Rooted in Equinox Hotels’ core values of movement, nutrition, regeneration and community, programming is being curated to ignite the senses.

The resort aims to bring the brand's high-performance lifestyle philosophy to a beautiful new location between the mountains and the sea.

Leadership vision
Equinox Hotels CEO, Christopher Norton, said: “As a region, Neom embodies the future of luxury hospitality and we’re thrilled to create an unparalleled resort experience within this visionary destination.

“Our partnership with Neom highlights a shared commitment to innovation, sustainability and redefining the boundaries of hospitality. Located between The Line and the southernmost point of the Gulf of Aqaba, our resort will serve as the model for transformative luxury, activating the entire destination with experiences that only Equinox Hotels can offer.”

Chris Newman, executive director of Neom Hotel Division, added: “Guests will have the opportunity to fully engage with this extraordinary location, where every detail is designed to enhance their wellbeing, elevate their journey and support a high-performance lifestyle.”

*More about Neom
Neom is being driven and primarily funded by the Public Investment Fund, Saudi Arabia’s sovereign wealth fund.

The region is formed of five areas – called Magna, Trojena, Oxagon, The Line and Sindalah – and is being realised via a phased approach.

Oxagon will receive its first residents in 2024 while the first modules of The Line will be activated in 2026. By 2030, it is anticipated that some one million people will be residents in Neom, rising to nine million in 2045.

Operators already involved with Neom include Accor and Minor Hotels’ Anantara brand.

**More about Magna
Magna is Neom’s new luxury coastal region comprising 12 destinations along 120km of coastline along the Gulf of Aqaba.

Each destination – Epicon, Norlana, Siranna, Utamo, Aquellum, Leyja, Zardun, Xaynor, Elanan, Gidori, Jaumur and Treyam – will offer distinctive human experiences.

Magna’s 15 luxury hotels, 1,600 hotel rooms, suites and apartments, along with over 2,500 premium residences, will have sustainability embedded at every stage, and align with Neom’s commitment to conservation and innovation, embodied by 95 per cent of the land being set aside for nature.

More about Equinox Hotels
Equinox Hotels is an expanding, global luxury hospitality brand and management company built off the evolution of premium fitness brand Equinox.

With a design-forward perspective and 360-approach to luxury lifestyle, its portfolio spans urban, resort and destination locations.

Equinox Branded Residences offer lifestyle, status and the notion of wellbeing associated with Equinox the brand and global membership.
Credit: Equinox Hotels
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  Marriott to realise Ritz-Carlton Reserve at Trojena, the Mountains of Neom


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NEWS
Equinox Hotels to launch futuristic wellbeing resort in Neom's luxury coastal region
POSTED 23 Jul 2024 . BY Megan Whitby
The new resort will be constructed in Magna, one of the five regions within the Neom giga-project Credit: Equinox Hotels
Equinox Hotels plans to open a wellbeing resort as part of the $500 billion Neom giga-project in Saudi Arabia
The resort, featuring innovative design elements, will focus on high-performance living with extensive health, fitness and wellness amenities
Equinox Hotels aims to blend luxury, sustainability and high-performance lifestyle in a unique setting between mountains and the sea
Programming will be underpinned by Equinox Hotels’ core values of movement, nutrition, regeneration and community
Fitness-focused hospitality brand and management company Equinox Hotels has announced plans to open a modern new resort on the coast of the Gulf of Aqaba in northwest Saudi Arabia. The venture is part of the ambitious US$500 billion (€462.7 billion, £396 billion) Neom* giga-project.

The new resort, Equinox Resort Treyam, will be a centrepiece in Magna**, Neom’s new luxury coastal region, which encompasses 12 destinations along 120km of coastline. Magna is one of five key locations within Neom, a project being developed in Tabuk province that will be nearly the size of Belgium upon completion.

Nestled amid striking landscapes and crystal-clear waters, the resort will feature a futuristic design highlighted by a 450-meter-long bridge-like structure suspended 40 meters above a lagoon.

Focused on high-performance living, it will include spacious accommodation, longevity and technology treatments supporting health and performance, a spa, a signature Equinox Fitness Club, a 450m pool, a Club House and culinary concepts.

Rooted in Equinox Hotels’ core values of movement, nutrition, regeneration and community, programming is being curated to ignite the senses.

The resort aims to bring the brand's high-performance lifestyle philosophy to a beautiful new location between the mountains and the sea.

Leadership vision
Equinox Hotels CEO, Christopher Norton, said: “As a region, Neom embodies the future of luxury hospitality and we’re thrilled to create an unparalleled resort experience within this visionary destination.

“Our partnership with Neom highlights a shared commitment to innovation, sustainability and redefining the boundaries of hospitality. Located between The Line and the southernmost point of the Gulf of Aqaba, our resort will serve as the model for transformative luxury, activating the entire destination with experiences that only Equinox Hotels can offer.”

Chris Newman, executive director of Neom Hotel Division, added: “Guests will have the opportunity to fully engage with this extraordinary location, where every detail is designed to enhance their wellbeing, elevate their journey and support a high-performance lifestyle.”

*More about Neom
Neom is being driven and primarily funded by the Public Investment Fund, Saudi Arabia’s sovereign wealth fund.

The region is formed of five areas – called Magna, Trojena, Oxagon, The Line and Sindalah – and is being realised via a phased approach.

Oxagon will receive its first residents in 2024 while the first modules of The Line will be activated in 2026. By 2030, it is anticipated that some one million people will be residents in Neom, rising to nine million in 2045.

Operators already involved with Neom include Accor and Minor Hotels’ Anantara brand.

**More about Magna
Magna is Neom’s new luxury coastal region comprising 12 destinations along 120km of coastline along the Gulf of Aqaba.

Each destination – Epicon, Norlana, Siranna, Utamo, Aquellum, Leyja, Zardun, Xaynor, Elanan, Gidori, Jaumur and Treyam – will offer distinctive human experiences.

Magna’s 15 luxury hotels, 1,600 hotel rooms, suites and apartments, along with over 2,500 premium residences, will have sustainability embedded at every stage, and align with Neom’s commitment to conservation and innovation, embodied by 95 per cent of the land being set aside for nature.

More about Equinox Hotels
Equinox Hotels is an expanding, global luxury hospitality brand and management company built off the evolution of premium fitness brand Equinox.

With a design-forward perspective and 360-approach to luxury lifestyle, its portfolio spans urban, resort and destination locations.

Equinox Branded Residences offer lifestyle, status and the notion of wellbeing associated with Equinox the brand and global membership.
Credit: Equinox Hotels
RELATED STORIES
FEATURE: Industry insights: Saudi luxury


Alex Hawkins of The Future Laboratory outlines a shift in KSA consumers, who are connecting luxury and wellness
FEATURE: Menu engineering: At your service


A multisensory Amazon experience at Therme Euskirchen and Equinox’s US$40k membership
Marriott to realise Ritz-Carlton Reserve at Trojena, the Mountains of Neom


Marriott International has signed a new deal with Neom to open a Ritz-Carlton Reserve property as part of Trojena, a brand new year-round mountain adventure destination in Saudi Arabia.
Equinox raises $1.8 billion to refinance and drive growth


Equinox has raised US$1.8 billion in cash to refinance US$1.5 billion of maturing loans. The deal will also boost cashflow and give it a chunk of working capital to fund growth.
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The SATCC announces first five-day Living with Cancer and Beyond retreat
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
Palazzo di Varignana launches family wellbeing and longevity retreat in Emilia Romagna
Palazzo di Varignana, in the Emilia Romagna region of Italy, has created a new tailored health programme designed specifically for families.
Ansana Wellness and Spa debuts at Patmos Aktis as it joins Marriott
Patmos Aktis, a Luxury Collection Resort and Spa, has opened in Greece, with a renovated and rebranded wellness offering called Ansana Wellness and Spa.
Mauna Kea Beach Hotel launches destination spa with sacred Hawaiian cultural concept
The Mauna Kea Beach Hotel, an Autograph Collection property in Hawaii, US, has opened its 22,000 sq ft indoor-outdoor Spa at Mauna Kea as the final step in the property’s overall renovation, which has cost more than US$180 million (€166 million, £140 mill
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Tel: +44 (0)1462 431385

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