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NEWS
Fountain Life to operate Sbe's flagship 'six-star longevity centre' opening in LA later this year
POSTED 28 Jun 2024 . BY Megan Whitby
Sbe has signed the first contract for the new longevity brand with Reuben Brothers and Fountain Life team at Century Plaza in LA Credit: Century Plaza
Sbe has announced a new venture with Fountain Life to take over almost 13,000sq ft of commercial space at Century Plaza in Los Angeles, California
With an official brand name yet to be announced, the concept is designed to address the growing demand for longevity and wellness solutions
A formal brand launch is scheduled for Q3, with the Century Plaza centre opening later in 2024
Plans for the LA flagship involve creating a luxury longevity ecosystem designed to promote preventative technology at the intersection of science, nutrition and functional medicine
Lifestyle hospitality company Sbe is branching into longevity and wellness with a new brand of properties, the first of which will open in LA’s Century Plaza development by the end of 2024.

Sbe has leased almost 13,000sq ft of space at the six-acre development – owned by private investment group Reuben Brothers – to unveil its flagship 'six-star longevity and preventative medical-wellness destination'.

The space will be operated by Fountain Life – a leader in the longevity industry since 2020, offering advanced diagnostics and vetted therapeutics for those seeking a longer, healthier life.

Though the venture's name is still under wraps, it promises a precision-led diagnostic and wellness experience powered by Fountain Life and other leaders in healthcare and wellness. The venture will focus on finding, preventing and eliminating conditions that shorten life span and sap quality of life and vitality.

Sbe says the brand and its portfolio of properties will leverage its expertise in elevated hospitality to transform the daunting clinical process into an inviting and endearing experience.

A formal brand launch is scheduled for Q3, with the Century Plaza centre opening later in 2024.

"Our partnership with Sbe and David Reuben will make Fountain Life's cutting-edge diagnostics, therapeutics and functional medicine expertise available at an incomparable location in one of the nation's most important markets," said Dr Bill Kapp, CEO and co-founder of Fountain Life.

“We’re a team of market leaders working to create a premier health and wellness destination that will empower individuals to take control of their health and extend their longevity."

About Fountain Life
Fountain Life brings together renowned scientists and physicians with advanced, AI-powered diagnostic tools to detect disease ahead of symptoms, boost longevity and performance, and put health back in healthcare.

Learn more about Fountain Life’s advanced biometric data gathering programme in Spa Business’ first-person report here.

About Sbe
Established in 2002 by founder and CEO Sam Nazarian, Sbe is a privately-held, lifestyle hospitality company that develops, manages and operates high-end hotels, restaurants, lounges and nightclubs.

About Century Plaza
Century Plaza, Reuben Brothers' US$2.5 billion development, is situated along Avenue of the Stars at the crossroads of LA's cultural, artistic and entertainment pulse in Century City.

The development encompasses Fairmont Century Plaza Hotel & Residences, the Park Elm twin residential towers and nearly 100,000sq ft of wellbeing, retail and dining spaces.

Reuben Brothers has ambitions for Century Plaza to become the city's paramount destination, offering top-tier living, dining, boutique shopping and holistic wellbeing experiences.
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NEWS
Fountain Life to operate Sbe's flagship 'six-star longevity centre' opening in LA later this year
POSTED 28 Jun 2024 . BY Megan Whitby
Sbe has signed the first contract for the new longevity brand with Reuben Brothers and Fountain Life team at Century Plaza in LA Credit: Century Plaza
Sbe has announced a new venture with Fountain Life to take over almost 13,000sq ft of commercial space at Century Plaza in Los Angeles, California
With an official brand name yet to be announced, the concept is designed to address the growing demand for longevity and wellness solutions
A formal brand launch is scheduled for Q3, with the Century Plaza centre opening later in 2024
Plans for the LA flagship involve creating a luxury longevity ecosystem designed to promote preventative technology at the intersection of science, nutrition and functional medicine
Lifestyle hospitality company Sbe is branching into longevity and wellness with a new brand of properties, the first of which will open in LA’s Century Plaza development by the end of 2024.

Sbe has leased almost 13,000sq ft of space at the six-acre development – owned by private investment group Reuben Brothers – to unveil its flagship 'six-star longevity and preventative medical-wellness destination'.

The space will be operated by Fountain Life – a leader in the longevity industry since 2020, offering advanced diagnostics and vetted therapeutics for those seeking a longer, healthier life.

Though the venture's name is still under wraps, it promises a precision-led diagnostic and wellness experience powered by Fountain Life and other leaders in healthcare and wellness. The venture will focus on finding, preventing and eliminating conditions that shorten life span and sap quality of life and vitality.

Sbe says the brand and its portfolio of properties will leverage its expertise in elevated hospitality to transform the daunting clinical process into an inviting and endearing experience.

A formal brand launch is scheduled for Q3, with the Century Plaza centre opening later in 2024.

"Our partnership with Sbe and David Reuben will make Fountain Life's cutting-edge diagnostics, therapeutics and functional medicine expertise available at an incomparable location in one of the nation's most important markets," said Dr Bill Kapp, CEO and co-founder of Fountain Life.

“We’re a team of market leaders working to create a premier health and wellness destination that will empower individuals to take control of their health and extend their longevity."

About Fountain Life
Fountain Life brings together renowned scientists and physicians with advanced, AI-powered diagnostic tools to detect disease ahead of symptoms, boost longevity and performance, and put health back in healthcare.

Learn more about Fountain Life’s advanced biometric data gathering programme in Spa Business’ first-person report here.

About Sbe
Established in 2002 by founder and CEO Sam Nazarian, Sbe is a privately-held, lifestyle hospitality company that develops, manages and operates high-end hotels, restaurants, lounges and nightclubs.

About Century Plaza
Century Plaza, Reuben Brothers' US$2.5 billion development, is situated along Avenue of the Stars at the crossroads of LA's cultural, artistic and entertainment pulse in Century City.

The development encompasses Fairmont Century Plaza Hotel & Residences, the Park Elm twin residential towers and nearly 100,000sq ft of wellbeing, retail and dining spaces.

Reuben Brothers has ambitions for Century Plaza to become the city's paramount destination, offering top-tier living, dining, boutique shopping and holistic wellbeing experiences.
RELATED STORIES
SBE teases first images of its upcoming Dubai Hotel and Residences


Lifestyle and hospitality group SBE Entertainment has unveiled renderings for its first resort in the UAE – the SLS Dubai Hotel and Residences.
Mondrian London rebranded as Sea Containers London following Lore Group acquisition


The Mondrian London Hotel has been rebranded as Sea Containers London, following its acquisition by international hospitality firm Lore Group.
MORE NEWS
Rugby legend Jonny Wilkinson joins the speaker lineup at the HCM Summit to share insights into his journey to health and wellbeing
Rugby legend, Jonny Wilkinson has been announced as a keynote speakers for the HCM Summit on 24 October in London.
Woodland Spa to double footprint with £16m revamp, set to complete in August
The Woodland Spa, a premier UK day spa located in Burnley, Lancashire, is set to unveil the results of its £16 million (US$20.5 million, €18.9 million) transformation this August.
Therme creating ‘natural-healing urban oasis’ in South Korea, eyes further locations in Asia and US
Global wellbeing organisation Therme Group is on a mission to make wellness accessible to all and is expanding globally, bringing its social spas to the US, Canada, the UK and now South Korea.
Prime IV Hydration & Wellness unveils Nashville location amid plans for 97 new franchise spas this year
Nutrient vitamin IV therapy franchise, Prime IV Hydration & Wellness, is accelerating its expansion across the US, having recently launched its third location in Nashville's Green Hills area.
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FEATURED SUPPLIERS

Prepare your spa for peak season with SpaSoft
The busy season is here, and it's time to shine! Prepare your spa to deliver an exceptional experience to guests who walk through your doors. [more...]

Elevate your offering with the new MSpa Duet
As a globally recognised provider of luxury spa solutions, MSpa is dedicated to bringing high-end spa experiences into more spa and wellness businesses and homes. [more...]
+ More featured suppliers  
COMPANY PROFILES
Seed To Skin

Founded by Jeanette Thottrup in 2018, in Tuscany, Seed to Skin is an award winning skincare line. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

17-17 Jul 2024

UK Spa Association - Summer networking event

Pennyhill Park , Bagshot, United Kingdom
28-29 Jul 2024

Les Nouvelles Esthetiques Spa Conference 2024

Southern Sun Rosebank, Johannesburg, South Africa
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
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LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS