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NEWS
Galaxy's Edge in the spotlight as Bob Rogers unveils 2019 lineup for IAAPA Legends Panel
POSTED 25 Sep 2019 . BY Tom Anstey
Taking place this year on 20 November, the theme for Legends 2019 is Report from the Galaxy’s Edge
Galaxy's Edge will be the topic for this year's Legends Panel at the IAAPA Attractions Expo in Orlando, with BRC's Bob Rogers gathering a host of Disney creatives on the making of the immersive addition to its parks.

The Legends Panel is one of the most hotly-anticipated sessions taking place during the week of IAAPA, with the industry's top minds and most influential personalities gathering each year to discuss the hottest topics in the industry today.

Hosted by Rogers, who is founder and chair of experience design firm BRC Imagination Arts, the panel was created to "preserve and share the otherwise-lost wisdom and methods of the industry’s great achievers, in a way that helps tomorrow’s leaders shape the future".

Taking place this year on 20 November, the theme for Legends 2019 is "Report from the Galaxy’s Edge", with four Disney creatives responsible for the creation of Disney's immersive new Star Wars lands "sharing insights, strategies and lessons learned by leaving the known path and inventing new worlds".

Scott Trowbridge, who is portfolio creative executive for Disney Imagineering, acts as the company's creative lead for its Star Wars projects and will be the first member of the panel.

Anisha Deshmane is the second member of the four-person panel. Her approach to Galaxy's Edge saw the creation of "unique customised experiences" that would feel unique to each visitor.

The third member will be Margaret Kerrison, managing story editor for Disney Imagineering. Her role included the incorporation of much of the detail from the Star Wars cinematic universe in order to create an authentic product that die-hard fans would appreciate.

Chris Beatty will be the final member of the panel. One of the creative directors in charge of development at Galaxy's Edge, According to Beatty, the design process saw Imagineers "lean forward to the future, but leave a door open to the past."

The annual IAAPA Attractions Expo takes place this year in Orlando between 18-21 November. The event is the largest annual gathering of attractions professionals in the world, with more than 38,000 people expected to attend. For a full lineup of programmes taking place through the week, click here.
RELATED STORIES
  Virtual queue in place at Disney to manage Star Wars: Galaxy's Edge crowds


Disney's new Star Wars: Galaxy's Edge attraction at its Anaheim, California resort, has proved so popular since opening on 31 May that a virtual queuing system has been introduced to help manage crowds.
  Star Wars: Galaxy’s Edge opens at Disneyland


The hotly anticipated Star Wars: Galaxy's Edge opens its doors at the Disneyland resort in California today, following a three-year construction project.
  Disney unveils Millennium Falcon ride as work on Galaxy's Edge continues


With Disney's Star Wars-themed lands close to opening at its Florida and California theme parks, the operator has shared a first close-up picture of its new Millennium Falcon ride, which will be a major part of the new worlds.
  Disney reveals opening dates for Star Wars attractions


Disney has released a new video for its Star Wars: Galaxy's Edge attractions, confirming the additions will come first to California in the Summer of 2019 and then to Florida just a few months later.
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NEWS
Galaxy's Edge in the spotlight as Bob Rogers unveils 2019 lineup for IAAPA Legends Panel
POSTED 25 Sep 2019 . BY Tom Anstey
Taking place this year on 20 November, the theme for Legends 2019 is Report from the Galaxy’s Edge
Galaxy's Edge will be the topic for this year's Legends Panel at the IAAPA Attractions Expo in Orlando, with BRC's Bob Rogers gathering a host of Disney creatives on the making of the immersive addition to its parks.

The Legends Panel is one of the most hotly-anticipated sessions taking place during the week of IAAPA, with the industry's top minds and most influential personalities gathering each year to discuss the hottest topics in the industry today.

Hosted by Rogers, who is founder and chair of experience design firm BRC Imagination Arts, the panel was created to "preserve and share the otherwise-lost wisdom and methods of the industry’s great achievers, in a way that helps tomorrow’s leaders shape the future".

Taking place this year on 20 November, the theme for Legends 2019 is "Report from the Galaxy’s Edge", with four Disney creatives responsible for the creation of Disney's immersive new Star Wars lands "sharing insights, strategies and lessons learned by leaving the known path and inventing new worlds".

Scott Trowbridge, who is portfolio creative executive for Disney Imagineering, acts as the company's creative lead for its Star Wars projects and will be the first member of the panel.

Anisha Deshmane is the second member of the four-person panel. Her approach to Galaxy's Edge saw the creation of "unique customised experiences" that would feel unique to each visitor.

The third member will be Margaret Kerrison, managing story editor for Disney Imagineering. Her role included the incorporation of much of the detail from the Star Wars cinematic universe in order to create an authentic product that die-hard fans would appreciate.

Chris Beatty will be the final member of the panel. One of the creative directors in charge of development at Galaxy's Edge, According to Beatty, the design process saw Imagineers "lean forward to the future, but leave a door open to the past."

The annual IAAPA Attractions Expo takes place this year in Orlando between 18-21 November. The event is the largest annual gathering of attractions professionals in the world, with more than 38,000 people expected to attend. For a full lineup of programmes taking place through the week, click here.
RELATED STORIES
Virtual queue in place at Disney to manage Star Wars: Galaxy's Edge crowds


Disney's new Star Wars: Galaxy's Edge attraction at its Anaheim, California resort, has proved so popular since opening on 31 May that a virtual queuing system has been introduced to help manage crowds.
Star Wars: Galaxy’s Edge opens at Disneyland


The hotly anticipated Star Wars: Galaxy's Edge opens its doors at the Disneyland resort in California today, following a three-year construction project.
Disney unveils Millennium Falcon ride as work on Galaxy's Edge continues


With Disney's Star Wars-themed lands close to opening at its Florida and California theme parks, the operator has shared a first close-up picture of its new Millennium Falcon ride, which will be a major part of the new worlds.
Disney reveals opening dates for Star Wars attractions


Disney has released a new video for its Star Wars: Galaxy's Edge attractions, confirming the additions will come first to California in the Summer of 2019 and then to Florida just a few months later.
MORE NEWS
Taking GLP-1s is linked to a decline in physical activity
People taking GLP-1 weight loss medications such as Ozempic, Wegovy, Mounjaro and Zepbound may be losing weight, but they’re also becoming less physically active, according to new research presented at the ENDO 2026 annual meeting of the Endocrine Society
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Synergy The Retreat Show launches resource for retreat business leaders to showcase specialisms
Global retreat trade show, Synergy The Retreat Show, has launched a resource called The Source, which hosts an open-access online Transformation Series programme.
The SATCC announces first five-day Living with Cancer and Beyond retreat
The Standards Authority for Touch in Cancer Care (SATCC) charity has announced its first five- day Living with Cancer and Beyond retreat, which will be held at Carden Park Hotel and Spa in Cheshire, UK, between 1 and 5 September.
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Embrace the chill: TechnoAlpin's Snowsky revolutionises post-fitness recovery with falling snow
In the fast-paced world of fitness and wellness, where high-intensity workouts push us to our limits and the sweat pours, the importance of efficient recovery cannot be overstated. [more...]

Le Atelier by C.O.D.E. - bespoke means moving beyond the catalogue to delivering contextual design responses
Le Atelier by C.O.D.E. doesn't offer a standard bespoke service, it provides a highly customised approach to designing massage beds and loungers in high-end wellness environments. [more...]
+ More featured suppliers  
COMPANY PROFILES
Pearl Tree

Pearl Tree was established in 2014 by Soraya and Sarry Jouzy with a mission to champion personal w [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

26-27 Jun 2026

The Longevity Show

Tobacco Docks, London, United Kingdom
03-05 Jul 2026

World Championship in Massage

Copenhagen, Copenhagen, Denmark
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
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