Following news that Lionsgate was
“deep into conversation” with potential theme park partners on four different continents for a
Hunger Games theme park, the team behind the upcoming AED10bn (US$2.7bn, €2.5bn, £1.8bn)
Dubai Parks and Resorts development has confirmed Motiongate Dubai will include a Lionsgate Zone, featuring the popular IP.
Slated to open in October 2016, the Lionsgate Zone will include rides and a retail facility inspired by the
Hunger Games franchise. In addition, the zone will feature a live stage show based on the
Step Up dance films, with the possibility of further expansion and the incorporation of more Lionsgate IPs in the future.
“Our franchises are continuing to drive location-based entertainment opportunities around the world,” said Lionsgate chief executive officer Jon Feltheimer. “We’re proud to partner with the team at Dubai Parks and Resorts to create a thrilling total entertainment experience designed to attract millions of new fans and continue the global expansion of our brands.”
The
Hunger Games brand has gone from strength to strength since the first film’s release in 2012. Several attractions related to the brand are in the works, including
a museum set to tour the US. The film series will culminate in November 2015 with
The Hunger Games: Mockingjay – Part 2.
“Lionsgate’s
Hunger Games,
Step Up and other signature properties are the perfect centrepiece for one of the most visionary new theme parks in the world,” said Dubai Parks and Resorts chief executive officer, Raed Al Nuaimi. “Through this partnership we are offering even more for the whole family to enjoy on their visit and are confident that Motiongate Dubai will set a global benchmark as the ultimate movie themed destination.”