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NEWS
Intelligent Spas reveals spa industry data from four global regions
POSTED 01 May 2015 . BY Helen Andrews
Managing director Julie Garrow has revealed one statistic per regional report from the firm’s new Spa Market Overview Reports Credit: Intelligent Spas
Independent spa industry research company Intelligent Spas has revealed a small selection of findings from 15 new market reports covering four regions.

Managing director Julie Garrow has exclusively revealed to Spa Opportunities one statistic per regional report from the firm’s new Spa Market Overview Reports.

The Americas:
Brazil: Four spas have recently opened
Toronto: Day spas and salon spas collectively represent 71% of the market
Miami: Resort spas are over three times the size of hotel spas on average
Los Angeles: Medical spas represent 8% of the market

Asia Pacific:
Bangalore: Two hotel spas are under construction and plan to open within the next 12 months
Guangdong: 98% of spas are in hotels and resorts
Shanghai: 35% of spas are operated by local chains
Singapore: 64 local spa brands operate 3.8 locations on average
Melbourne: 27% of the day spas promote a relaxation room

Europe:
London: 47% of spas use a spa brand name
Paris: Salon spas make up 36% of the market
Switzerland: 12 international hotel brands operate 15 spas collectively

Middle East/Africa:
Cape Town: 14% of city’s spas are in resorts
Johannesburg: Hotel spas are 1,522 square metres on average
Morocco: 33% of spas are operated by international hotel brands
RELATED STORIES
  Updated South African Benchmark Report due in July 2014


The SA Spa Association has formed a strategic alliance with industry research company Intelligent Spas – directed by Julie Garrow – to allow the South African Spa Industry to gain the value of spa statistics and benchmarking.
  FEATURE: Research: Thai Spa Consumers


Julie Garrow summarises findings from the first Thailand Spa Consumer Report
  Industry gets first stats on Thai spa goers


Most Thai spa goers pay a visit every other month according to the first dedicated spa consumer survey. The research was completed by Intelligent Spas on behalf of the Thai Spa Association and gives valuable information about spa goers' recent behaviours and preferences.
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Sauna advocate Becky Pelkonen drafts global public sauna-bathing charter
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter.
Marriott International partners with Fitwel for wellness solutions across its residential portfolio
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.
Anna Bjurstam steps down from Six Senses to build new company Wahayla
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Uniting the world of spa & wellness
Get Spa Business and Spa Business insider digital magazines FREE
Sign up here ▸
News   Products   Magazine   Subscribe
NEWS
Intelligent Spas reveals spa industry data from four global regions
POSTED 01 May 2015 . BY Helen Andrews
Managing director Julie Garrow has revealed one statistic per regional report from the firm’s new Spa Market Overview Reports Credit: Intelligent Spas
Independent spa industry research company Intelligent Spas has revealed a small selection of findings from 15 new market reports covering four regions.

Managing director Julie Garrow has exclusively revealed to Spa Opportunities one statistic per regional report from the firm’s new Spa Market Overview Reports.

The Americas:
Brazil: Four spas have recently opened
Toronto: Day spas and salon spas collectively represent 71% of the market
Miami: Resort spas are over three times the size of hotel spas on average
Los Angeles: Medical spas represent 8% of the market

Asia Pacific:
Bangalore: Two hotel spas are under construction and plan to open within the next 12 months
Guangdong: 98% of spas are in hotels and resorts
Shanghai: 35% of spas are operated by local chains
Singapore: 64 local spa brands operate 3.8 locations on average
Melbourne: 27% of the day spas promote a relaxation room

Europe:
London: 47% of spas use a spa brand name
Paris: Salon spas make up 36% of the market
Switzerland: 12 international hotel brands operate 15 spas collectively

Middle East/Africa:
Cape Town: 14% of city’s spas are in resorts
Johannesburg: Hotel spas are 1,522 square metres on average
Morocco: 33% of spas are operated by international hotel brands
RELATED STORIES
Updated South African Benchmark Report due in July 2014


The SA Spa Association has formed a strategic alliance with industry research company Intelligent Spas – directed by Julie Garrow – to allow the South African Spa Industry to gain the value of spa statistics and benchmarking.
FEATURE: Research: Thai Spa Consumers


Julie Garrow summarises findings from the first Thailand Spa Consumer Report
Industry gets first stats on Thai spa goers


Most Thai spa goers pay a visit every other month according to the first dedicated spa consumer survey. The research was completed by Intelligent Spas on behalf of the Thai Spa Association and gives valuable information about spa goers' recent behaviours and preferences.
MORE NEWS
UK updates physical activity guidelines with focus on daily movement
The UK's four Chief Medical Officers have published a refreshed edition of Physical activity guidelines: UK Chief Medical Officers' report, updating the evidence that underpins the nation's physical activity recommendations and placing greater emphasis on strength, balance, reducing sedentary behaviour and, for the first time, supporting people taking weight loss medications.
Sauna advocate Becky Pelkonen drafts global public sauna-bathing charter
Becky Pelkonen, the sauna advocate and researcher, has unveiled the draft of a global public sauna-bathing charter.
Marriott International partners with Fitwel for wellness solutions across its residential portfolio
Marriott International has partnered with Fitwel, a healthy building certification system that aims to optimise occupant health.
Anna Bjurstam steps down from Six Senses to build new company Wahayla
Anna Bjurstam has left her role as Wellness Pioneer at Six Senses Hotels and Resorts and launched a new wellness, longevity and “consciousness consultancy” called Wahayla.
Fairmont Cheshire, The Mere, opens with spa philosophy of ‘Wellness without Walls’
Fairmont Cheshire, The Mere, has opened today (10 July) in the Northwest of England with a 1,715sq m Fairmont Spa that has been designed using a ‘Wellness without Walls’ concept.
'Minor wellness hotels' recorded the strongest growth across top KPIs in 2025, finds RLA Global
Wellness hotels generating less than US$1 million (€932,700, £785,200) – or 10 per cent of total revenue from wellness and leisure – recorded the strongest RevPAR and TRevPAR growth in 2025 across categories when compared with 2024, according to the latest Wellness Real Estate Report by RLA Global, produced in partnership with P and L benchmarking firm HotStats.
+ More news   
 
FEATURED SUPPLIERS

MSpa Oslo series: a timeless bestseller
The MSpa Oslo series is a perennial bestseller in global markets. With innovative engineering and premium performance, this completely portable spa line-up is expertly designed to meet the needs of customers worldwide. [more...]

HPO Tech brings design-led hyperbaric systems to the spa floor
Hyperbaric oxygen therapy has moved well beyond the clinic and spa operators represent the fastest-growing market for the technology. [more...]
+ More featured suppliers  
COMPANY PROFILES
Barr + Wray Ltd

Barr + Wray has more than 60 years’ experience in the design and delivery of world-class spa and wel [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  

DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
10-12 Sep 2026

ASEAN Patio Pool Spa Expo 2026

MITEC Kuala Lumpur,Malaysia, Malaysia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS