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NEWS
Join The Movement campaign launches to get people active during lockdown
POSTED 27 Mar 2020 . BY Tom Walker
The campaign is designed to provide inspiration and trusted information to the public about how to stay fit at home Credit: Shutterstock
A new national campaign has been launched to encourage people to stay physically active at their homes during the COVID-19 (Coronavirus) lockdown.

The Join the Movement campaign is designed to provide inspiration and trusted information to the public about how to keep fit in and around the home during the pandemic.

Funded by The National Lottery and created by Sport England, the campaign has its own online hub, giving access to a range of home workout options – including existing free exercise content and advice from organisations such as the NHS.

Added to that are workouts from popular fitness brands and influencers such as Les Mills on Demand, The Body Coach (Joe Wicks) and FiiT – many of whom are offering extended free trials to help people get active at home.

“What matters more than anything right now is that people stay home, save lives and protect the NHS,” said Sport England CEO Tim Hollingsworth.

“What that can’t and mustn’t mean is we stop being active, which we believe is now more important than ever.

“It’s not just a means of maintaining physical health but also to support mental wellbeing and helping people to deal with the anxiety that this period will inevitably bring.

“Despite this time of great uncertainty, we’re already seeing people find fun and creative new ways to get moving and come together, even while staying apart.

“This campaign seeks to help bring together the best of that and encourages people to share what they're doing using #StayInWorkOut.”

• To view the onlibe hub, click here.
RELATED STORIES
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  Physical activity sector leaders welcome help for self-employed – but question delay until June


Physical activity sector bodies have welcomed the government's measures to help the UK's self- employed workers during the COVID-19 (Coronavirus) pandemic.
  YouTube star Joe Wicks 'in talks' with national channels


Joe Wicks, the personal trainer who has become a global star thanks to his daily exercise sessions for families, is understood to be in talks with at least two major UK TV channels.
  Sports minister says government is engaging with gyms and PTs via Sport England during lockdown


Sports minister Nigel Huddleston has said the DCMS is working closely with Sport England to promote health and fitness during the current lockdown – and that it's using the sports body to in turn engage with the fitness industry.
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Uniting the world of spa & wellness
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News   Products   Magazine   Subscribe
NEWS
Join The Movement campaign launches to get people active during lockdown
POSTED 27 Mar 2020 . BY Tom Walker
The campaign is designed to provide inspiration and trusted information to the public about how to stay fit at home Credit: Shutterstock
A new national campaign has been launched to encourage people to stay physically active at their homes during the COVID-19 (Coronavirus) lockdown.

The Join the Movement campaign is designed to provide inspiration and trusted information to the public about how to keep fit in and around the home during the pandemic.

Funded by The National Lottery and created by Sport England, the campaign has its own online hub, giving access to a range of home workout options – including existing free exercise content and advice from organisations such as the NHS.

Added to that are workouts from popular fitness brands and influencers such as Les Mills on Demand, The Body Coach (Joe Wicks) and FiiT – many of whom are offering extended free trials to help people get active at home.

“What matters more than anything right now is that people stay home, save lives and protect the NHS,” said Sport England CEO Tim Hollingsworth.

“What that can’t and mustn’t mean is we stop being active, which we believe is now more important than ever.

“It’s not just a means of maintaining physical health but also to support mental wellbeing and helping people to deal with the anxiety that this period will inevitably bring.

“Despite this time of great uncertainty, we’re already seeing people find fun and creative new ways to get moving and come together, even while staying apart.

“This campaign seeks to help bring together the best of that and encourages people to share what they're doing using #StayInWorkOut.”

• To view the onlibe hub, click here.
RELATED STORIES
Thor actor Chris Hemsworth offers free access to home-fitness app Centrfit


Hollywood star Chris Hemsworth is making his online fitness programme Centrfit available for free for the next six weeks.
Physical activity sector leaders welcome help for self-employed – but question delay until June


Physical activity sector bodies have welcomed the government's measures to help the UK's self- employed workers during the COVID-19 (Coronavirus) pandemic.
YouTube star Joe Wicks 'in talks' with national channels


Joe Wicks, the personal trainer who has become a global star thanks to his daily exercise sessions for families, is understood to be in talks with at least two major UK TV channels.
Sports minister says government is engaging with gyms and PTs via Sport England during lockdown


Sports minister Nigel Huddleston has said the DCMS is working closely with Sport England to promote health and fitness during the current lockdown – and that it's using the sports body to in turn engage with the fitness industry.
MORE NEWS
The Good Spa Guide sets up event for modified Good Spa Guide Awards
The UK spa review and discovery platform for consumers, the Good Spa Guide, has announced it will host the Good Spa Guide Awards 2026 during an event on 16 November at Sopwell House Hotel in St Albans, UK.
McKinsey: 84 per cent of consumers say wellness is a top priority
Eighty-four per cent of consumers now say wellness is a top priority in their lives, with this percentage increasing year on year, according to a preview presentation of McKinsey’s Future of Wellness 2026 research report.
Protests continue in Albania against US$1.6 billion luxury resort backed by Jared Kushner and Ivanka Trump
Mass protests have been taking place since Monday 1 June in Albania over the development of a luxury resort by Donald Trump’s daughter Ivanka Trump and her husband Jared Kushner.
Barons Eden rebrands to Hiddenwell ahead of spa hotel portfolio expansion
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There is a particular quality of stillness found only in the desert. [more...]

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Le Atelier by C.O.D.E. doesn't offer a standard bespoke service, it provides a highly customised approach to designing massage beds and loungers in high-end wellness environments. [more...]
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AKT Group

AKT Group is the Franco–Italian parent company of SKYY, C.O.D.E. and AKTMe, operating as an integrat [more...]
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21-23 Jun 2026

Spa Life International (UK)

Midlands (Venue TBA), Liphook, United Kingdom
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World Bathing Day

Worldwide,
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

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